Inflection point of TV shopping experience returns to retail devoir

September 24, 2008

Huang Kai of our newspaper reporter

Abroad appear on the market accomplished international of fruit of rubber tree of domestic TV shopping company (NASDAQ: ATV) shops with 7 stars (of 0245.HK) short-term and brilliant, however good times don’t last long, one year much market severe test makes ” oak fruit people ” it is difficult to begin to allow investor the following pharynx.

On September 16, the share price of oak fruit drops to every 5.67 dollars, relatively 19.9 dollars fall the open quotation price when its landed button to reach place last year in May defeat 60% above, and the 7 heavenly bodies that rent housing to appear on the market in Hong Kong drop to 0.1 HK dollar for a time unexpectedly, drop into celestial being.

The outstanding achievement big suddenly turn hostile of take a sudden turn and become worse rapidly brings about investor to poll with the foot in succession. Arrive from 2005 2007, oak fruit international advocate business Wu income is 170 million dollar respectively, , 196 million dollar and 262 million dollar; But meanwhile, thirdly year profit reachs 7.9 million dollar for 20.04 million dollar, 1.6 million dollar respectively however. And 7 stars are in last year first half of the year, sales revenue still reachs 414 million HK dollar, net profit 43.29 million HK dollar, but the annals last year appeared awesomely however of 380 million HK dollar gigantic deficient.

“Share price drops is the relation because of general trends, we do not comment on the company that we invest to the outside. ” on September 16, the Yan Yan of copartner of soft Yin Saifu that ever invested oak fruit international expresses to the reporter so. And when the reporter calls 7 stars, the relevant personage of 7 stars rejected a reporter interview.

However, two home appliance inspect shopping tycoon to walk along Mai Cheng not to block the successor’s enthusiasm however together, the joy of Hunan is bought, the friendly friend of Shanghai shops and tide shops wait to still be in ” no sooner has one fallen than another steps into the breach ” . TV shops to already lay crossroad, where is the direction that didn’t it come to after all?

   Is advertisement retail still?

“The mode of oak fruit attributes short smooth fast kind, achieve acme quickly already, also meet apace glides. ” the friendly friendly shopping president that just held water last year Yang Xing farming expresses to the reporter, of oak fruit profit reduce considerably sell with one of flavour ” oneself product ” mode is concerned.

Occupy Yang Xing farming to introduce, purpose of oak fruit section puts in channel to be in commonly cover a range wider defend individually inspect, because defend,look time paragraph cost is higher, its program often ten minutes of first gear, be in a few ” rubbish time ” inside scroll is broadcasted, with advertisement ten classification are like, this kind of mode means the product of oak fruit to must be centered, penetration is strong, and want exclusive, “Because the product of this oak fruit carries the means sale that buy outright mostly, because the goods that can compare a gender is lacked on the market, gross profit often can be accomplished 50% to 100% ” .

It is with the mobile phone exemple, when mobile phone sort when competition of not quite much, market is not quite intense, the space of product gross profit that fixes a price by oak fruit is very large, once the competition of mobile phone market tends,turn white-hot however, the product of oak fruit also will be immersed in price war in. Add as rare the channel cost year after year that lacks resource rises, programming, content shedding deserves to send the expenditure that waits for a respect to cannot be compressed again, two upright press press cause loss very easily, “This is not represented manage gave an issue, however the exasperate be caused by of market environment ” .

“Current, the mode of oak fruit looks in investor do not have appeal. ” aurora borealis is achieved cast day of Jiang Hao of senior vice president to tell a reporter, nowadays of advertisement effect change rate dropping, the satisfaction that shops as a result of TV is spent inferior, the rate of the client that return money presents ascendant trend.

Qian Xuefeng of copartner of Chinese manage capital thinks, oak fruit mode has two apparent hard injuries, be channel cost above all can charge a sex not strong. It is reported, of shopping company and TV station autograph often is the short-term contract of a few months, the effect that suffers channel to rise in price consequently is particularly apparent; In addition, sell a product through buying outright mode, as time passes is met prediction of a person’s luck in a given year the tripartite supplier on many platform, “Tell from the strategy and business, TV shops should sell greatly like field is same, become a sale channel. Oak fruit make medium of communication already at present, make a product again, and what sell for the most part is to have a product oneself, come so, can the supplier of tripartite still cooperate with it? Can the supplier of tripartite still cooperate with it??

Look in Qian Xuefeng, even if Woerma and domestic Le Fu, in their channel oneself the brand also is not occupied only 10% ; Although have the gross profit of the brand oneself taller, but once scale of this part commodity magnifies, other vendor can be exited gradually. The mode of 7 stars and oak fruit are roughly identical, the time that just enters the market is a bit late. The personage inside course of study says, oak fruit is trying with 7 stars to sell goods on a commission basis channel regression.

In fact, this kind of retail mode is tide shops, friendly friend shops and joy is bought wait for adopted family to shop mode. Sell continuously with advertisement different, their base oneself upon at local TV station, take the channel idea of department store, sell on 1000 kinds of products every year, section purpose broadcasts time to also be as long as ten hours / day.

Specific say, it is to sell goods on a commission basis between domestic shopping company and supplier relation, after commodity sale goes out, shopping company from inside sale draw-out 3 into the left and right sides, 10% what add channel cost to hold sale, content shedding cost is occupied 5% , film cost is in 3% the left and right sides, cost of again subtractive operation, “Net remnant 5% the left and right sides, can accomplish 8% already very good ” .

To this, yang Xing farming says frankly, go up from essence for, domestic TV shops is a kind of of retail trade special configuration, and retail trade is absolutely the industry of small profit.

Nevertheless. This kind of means can make the company accumulates certain precipitation fund, accordingly ” the cash of the company flows pretty good all the time ” . But nevertheless, retail trade or ” run quantity ” profession, sell the dimensions with went up certain only, ability uses scope effect to obtain vivosphere in small profit.

Ginger bright day expresses, although the family shops,attribute small profit, but this domain still has an opportunity. “The red child that we invest is the retail trade of small profit, connecting Woerma also is small profit, can you say they are done not quite? Can you say they are done not quite??

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    Regression of inflection point of TV shopping experience is retail devoir

      Inflection point of TV shopping experience returns to retail devoir (2)

      Plasma TV is faced with the awkwardness that retreat city

      September 13, 2008

      After the add of photograph of foreign capital brand such as Buddhist nun of afterwards all alone, Toshiba fades out of plasma market, recently, once for a time the LG of scene stops TV of carry out plasma basically also. So far, fall besides the pine on market at present, day establishs brand of TV of two big plasma still strong besides, brand of other foreign capital casts the bosom to liquid crystal without an other place. And homebred brand, besides long rainbow, sea the letter still does not wish to quit plasma professional work outside, other trademark also is stay at a respectful distance from sb.

      Back of no less than casts TV from lead vogue to arrive the travail that faces experience of the place that retreat city, LG plasma exited Chinese market to also initiate plasma trade again pang, be faced with market share to be tightened up further, plasma TV or the situation that retreat experience awkwardness city.

      LG exits plasma a group of people of same interest

      The LG that comes out in the light of the industry before this has stopped the plasma TV of market of carry out China in the round, preparation is concentrated do business of liquid crystal TV, and the plasma TV that sells in Chinese market at present belongs to end goods be related, the reporter sold in home appliance of Guangzhou much home recently step on a dot to seek testimony, discovery sells TV of field LG plasma to already disappeared from the scene truly, the salesperson that even if is LG TV shop also says frankly plasma has stopped carry out in the round.

      Although respect of LG electron Beijing denies a company to quit plasma professional work absolutely, emphasize business of LG plasma TV from civil be used to business or project utility is changed, the cooperation that includes to develop business with estate, state LG will adopt relatively flexible strategy at the same time, once market demand turns,warm, OK still regain is retail channel. But analytic personage thinks generally, LG plasma TV is successive deficit, return family expenses is retail the market is quite difficult already.

      As we have learned, as the brand that overall arrangement of domain of high-end color television completes before 2003, the market share that the strategy that LG once relied on mainland to change contends for considerably in color television market of China, the sale of its plasma is many to be as high as 20 for a time more. For this, the personage inside course of study expresses, of TV of this LG plasma exit will give industry of whole plasma TV to bring huge impact undoubtedly.

      Actually, of this LG plasma exiting also is by no means accidental, wait for an element as a result of consecutive loss, the news that there was market of plasma of LG general evacuate early ceaselessly 2007 comes out, and the high level of LG electron expresses to want to withstand stoutly at that time pressure, allege will send force TV of 32 inches of plasma. Went one year, facing the farther atrophy of plasma market share, LG must choose to exit finally.

      Plasma TV applauds not draw a large audience

      So, does plasma TV sell the sale status of field in terminal how? Come from Guangzhou salesperson of some brand color television tells electric equipment of Dong Suning of sea bead Ou Binjiang the reporter, no matter be the prototype design that manufacturer place rolls out, still sell the terminal of field to sell outstanding achievement, liquid crystal TV is in very preponderance at present. “The circumstances had changed now, plasma TV is bad to sell, of big screen not exceptional also. Of big screen not exceptional also..

      As we have learned, go up in market at present still the color television manufacturer of thrust plasma TV basically includes a pine to fall, day stands and homebred long rainbow, at present nevertheless these enterprises already all crossed liquid crystal and plasma TV two domains, its are Sino-Japanese the scale that establishs plasma and liquid crystal is 9:1, and also be below the pine rolled out TV of several liquid crystal at once.

      Occupy statistical data to show, this year first half of the year, the market sales volume of domestic flat TV achieves 6.118 million, among them the proportion that place of liquid crystal TV holds is as high as 90% , the sales volume of plasma still is less than 600 thousand, and below the pine, day establishs the majority that waited for a brand to hold plasma TV sales volume again.

      The personage inside course of study is analysed, plasma market space is increasingly constrictive will force more color television manufacturer to quit plasma professional work, cast the bosom to liquid crystal. Although plasma TV has the advantage that many liquid crystal TV cannot compare, in because be in,competing with the market of liquid crystal TV however, plasma did not get enough attention, in the meantime, the advantage that goes up in dimension as liquid crystal TV is farther aggrandizement, the big screen advantage of plasma already gradually by desalt, increase the price dominant position of liquid crystal TV, plasma market space cannot be avoided surely by a run on a bank further.

      Upriver manufacturer variable is steep add

      In fact, no matter be plasma TV, still be liquid crystal TV, on the function of the product, after all who can hold a dominant position more, everybody cannot give out temporarily final conclusion, compare traditional CRT(picture tube nevertheless) TV, the advantage that flat TV place has is quite clear.

      From 2002 market of Chinese flat TV begins to start, arrive flat market size of home is at present close already ten million stage, the osmosis that must admit flat TV what speed comparatives is fast. From at the beginning of plasma and liquid crystal ” advance side by side- do two or more things at once ” , to this year sales volume comparing is 1:9 first half of the yearLower even, the acceptance of liquid crystal TV in home pitch is obvious however prep above plasma.

      So, why can appear so big difference, the personage inside course of study expresses, because be in,start in the process, liquid crystal product is centered at in the screen of small size, and the big screen that plasma TV puts focus morely in 42 inches of above, and price house does not fall high, to average consumer, it is undoubtedly together hard the price barrier of exceed, as a result delivers the view at more consumer to liquid crystal TV.

      In addition, to plasma TV, the favour that because the mainstream makes the amount of manufacturer,takes scale inadequacy, customer relative to share of less, market at present spends advantage of low, price not to wait for the restricting of many sided element apparently, to the development of manufacturer of plasma TV upper reaches road added many variable. “If plasma TV manufacturer cannot change product line,advantage of not perfect, price is short of break and the situation that forms dimensions to turn production, plasma TV encounters awkwardness retreats city will be time problem only. Plasma TV encounters awkwardness retreats city will be time problem only..

      Cai Wei of our newspaper reporter

      Chinese TV is born 50 years to already became super TV big state

      September 2, 2008

      Changsha of China News Service on August 30 report (reporter Liu Shuangshuang) just meet this year, from do not have have, go to the big, China that moves toward the world from mainland as a child the period that TV has entered great progress, great prosperity. Today, one class directs CCTV director Zhao Huayong, country wife person assembles in the course of study such as Deng Zaijun golden eagle section ” Chinese TV forum of 50 years of heights ” , the honor of communicative China TV and responsibility.

      50 years ago on May 1, the predecessor of the CCTV ” Beijing TV station ” first trial broadcast, the mark is worn the birth of Chinese TV. At that time, the throughout the country is only machine of 50 monochrome television. Up to to last year, china already had channel of more than 1970 TV, teleview is in audience day 3 hours above, become the super TV big state of be worthy of the name.

      CCTV director Zhao changes brave to think, hardship of person of generation TV starts, altruistic dedication, built the inchoate organization framework of Chinese TV and system, the development that is Chinese TV career laid solid foundation. Now, the politics that TV has blended in China, economy, culture each domains, active force, consequence, radiant emitance is bigger and bigger, make the first medium of current society be worthy of.

      Management of teleplay of total bureau of national wide report manages director Li Jingcheng says, one of elements with Chinese successful TV are to hold to confluence of photograph of as inherent as the nation culture from beginning to end, formed the distinctive view of Chinese TV.

      Regard China as person of generation TV, deng Zaijun directs the difficult environment when reviewing TV of the many China year ago to start. “One pace takes Chinese TV person to today, still perhaps can encounter a lot of difficulty later, but the route can go wider more certainly. ” but she thinks, the TV program should innovate, should fluctuate in affection kongfu, want to create better people culture product, ability has abiding vitality.

      Speak of TV industry, li Ruigang of president of group of Shanghai article wide movie and TV thinks, although Chinese televiewer cardinal number is huge, of the television having an amount also is the world the first, but TV estate development of China still has a lot of inadequacy, need thorough reform.

      Experts point out in succession, how does Chinese TV walk along internationalization, commercialize the way that changes with the brand to still very long way wants, but Chinese TV person can push Chinese TV certainly to a higher level. Be over

      TV of homebred liquid crystal: Let valence seek bureau

      September 2, 2008

      Author: Gu Hui

      While face plate of upriver liquid crystal cheapens, firm of TV of downstream and homebred liquid crystal also reduced the price. Arrive from June in August, price of TV of homebred liquid crystal falls two into.

      Firm of TV of homebred liquid crystal tries to contend for sale portion through price advantage. And to manufacturer of foreign capital liquid crystal, in future 4 months gold is sold period, abandon keeping the price at present, cheapen share of market of China of race to control also has active sense.

      The analysis says, overall the factory should be on guard the operation risk that wave motion of price of face plate of upriver liquid crystal brings. August, loss of acting plant of TV of domestic share liquid crystal is severe, be forced reduction of output.

         Cheapen two into

      From this year tone price rose in June, every spend a month, li Qi is made an appointment with (alias) let company headquarters reduce price of liquid crystal TV to inform to branch make known to lower levels.

      “To the end of August, price fall of TV of company liquid crystal 20% . ” the general manager of flat career department that Li Qi is plant of TV of before home 4 big liquid crystal about. He introduces, arrive from June in August, to promote a sale, the company reduced price of terminal of liquid crystal TV 3 times.

      And meanwhile, TV of other and homebred liquid crystal depreciates actively also. Battalion of health beautiful flat carries Lin Hongfan of central general manager discloses, since June, 15%~20% fell below price of TV of homebred liquid crystal. And depreciate to also let TV of homebred liquid crystal sell ammunition during the Olympic Games. The country is beautiful, big in the sale check data during the Olympic Games that electric equipment just released shows, the home appliance of Beijing sells, 78 month sale compares flat TV the corresponding period promoted last year 121% , especially the sales volume of big screen color television of 40 inches of above promotes apparently.

      This, brand of TV of homebred liquid crystal depreciates, drop in price of upriver face plate undertake on the foundation. Factory of brand of TV of homebred liquid crystal wants to use a sale through letting valence actively pull.

      Although in last few years TV of domestic liquid crystal sells amplitude to rise, but because the price is higher, liquid crystal TV gains ground to did not achieve a manufacturer to anticipate. And price of liquid crystal TV falls hard, very big factor fails to fall with respect to the price that is liquid crystal screen. The cost of liquid crystal screen holds totle drilling cost of liquid crystal TV 6 arrive 7 into.

      Rose in June, price of liquid crystal screen is swift and violent drop. This lets valence seek to plant of liquid crystal TV bureau provide the support that reduces cost.

      And glide for screen of escape liquid crystal brought risk, factory of brand of TV of homebred liquid crystal is paid attention to more and more supply catenary government. “Now brand TV is to press a sale to plan production. ” when the sea believes Yang Ying of Guangdong branch general manager, introduce. Huang Xinzhong of general manager of branch of the Guangdong that achieve dimension also says, plant of TV of homebred liquid crystal goes to price of liquid crystal face plate not only situation is meticulous analysis, more fast product turnover rate, this avoided risk of floating of price of liquid crystal screen effectively.

         Add before predicting the end of the year fast

      Homebred manufacturer all thinks, the end of the year 4 months, sale of liquid crystal TV will be entered this year ” gold period ” . And whether can be homebred manufacturer used depreciate edge tool get victory, the key treats rival with why be being planted means depreciates.

      “Mix mid-autumn National Day, the price of liquid crystal TV that we give out can make industry amazed. ” Li Qi discloses about, sale price of TV of homebred liquid crystal will be lower after September.

      Begin from September, liquid crystal TV will be greeted this year mid-autumn, ” 11 ” exit of the golden week, christmas and new year’s day compare big sale 4 times flourishing period. Plant of TV of homebred liquid crystal wants to pound the plant of foreign capital TV that adds continuously in Chinese portion through depreciating first.

      Arrived this year in June August, besides partial sales promotion, TV of foreign capital liquid crystal did not appear considerably the price is fluctuant. This year ” 51 ” hind, price of TV of foreign capital liquid crystal picks up origin, after this carries the price all the time smooth. One Shenzhen is homebred controller of flat of plant of liquid crystal TV thinks, because want to hold tall gain, foreign capital depreciates after September range won’t be too big.

      But the possibility that plant of foreign capital TV joins depreciating battle is very large still. Current, foreign capital and homebred in the price of TV of large size liquid crystal difference is controlled 2000 yuan on average, foreign capital still has very big depreciate likelihood. And this year ” 51 ” , one’s style of work as well as one’s moral quality of price of TV of foreign capital liquid crystal is low to TV of partial dimension liquid crystal and close of case of list price of home made product.

      Sai Di adviser releases statistical data 14 days to show, sale of market of TV of our country flat achieved six million one hundred and seventeen thousand nine hundred first half of the year 2008, grow 84.9% compared to the same period, flat TV occupied the proportion of market of whole color television to exceed 30% , foreign capital sales volume rises quickly, before sales volume of market of TV of our country flat 10 are deuced by brand of China and foreign countries first half of the year.

      Although be pulled through depreciating,use a sale, li Qi thinks about, contention may see the each initiative that move price as a result.

      And reduce as the price, plant of TV of homebred liquid crystal still has another to add a division quickly — sale of 34 class market also grows at full speed. TV of health beautiful liquid crystal has gone in sale of 34 class market, amplitude is achieved 100% , the area amplitude with best outstanding achievement is amounted to 200% .

      Relevant news:

         Boom of liquid crystal face plate no longer unbalance of supply and demand forces company reduction in production

      Day of be a burden on of liquid crystal TV establishs outstanding achievement to turn and increase plasma investment

      August 23, 2008

      Day stands will hold present strategic position. “Day establishs the characteristic that will hold to his, in day department brand, day stands to issue TV of main attack plasma with the pine, xia Pu and TV of liquid crystal of Suo Ni main attack, and Toshiba crosses liquid crystal and plasma TV two domains. In the TV business that establishs in day, the scale of liquid crystal and plasma business is 1 ∶ 9. The scale of liquid crystal and plasma business is 1 ∶ 9..

      Day established a company to was released recently money of the 2nd quarter signed up for 2008, money newspaper shows, company business profit amounts to 77.6 billion yen, for last year 3.1 times of the corresponding period. But with light body television (cover liquid crystal TV and plasma TV) the sectional deficit that business is core 13.8 billion yen, last year the corresponding period this branch deficit 22.4 billion yen, compared to the same period deficit appears downtrend.

      To forming the reason of 2 quarters loss, day establishs the place that make to carry out only Feng Ming of the village in Wu trustee expresses: “The company believes formerly, suffer the effect of the Olympic Games, china will soar to the demand of light body television, but did not appear actually such circumstance. But did not appear actually such circumstance..

      To it the point of view is different, chief inspector of research of limited company of research of market of Beijing Zhong Yikang times establishs the Peng Yu with quite deep research to day to ” times of an ancient name for China ” the reporter expresses, day establishs formation deficit basically may be to result from 2 quarters strategy invests delimit, and market promotion expenses is too large.

         Grab the market to pay price

      The relevant personage that day establishs is right ” times of an ancient name for China ” the reporter expresses, current, the integral performance that day establishs is good, but occurrence deficit has some of unexpected. She says, headquarters will give out to explain further.

      This year first half of the year, company of analysis of a data is in beautiful to including a country, Su Ning inside in the statistic that inn of 3000 high grade doors has, no matter turnover or sales volume all exceed a pine to fall,day establishs plasma, hold the first. Day establishs plasma whole market to have rate for 23.63% , hopeful of the end of the year rises to 25% , the sea letter, market that achieve dimension is had rate is gross it is about 18.5% .

      Plasma today’s situation, price offensive was launched in Yurili. Establish TV of 42 inches of plasma to be with day exemple, unit price was 7885 yuan this year in March, it is 6531 yuan to May, present unit price is 6290 yuan. “Began to depreciate from Feburary the action, this market that acts to establish plasma to day is had lead the contribution that has 7 percent. ” analyst says, in Feburary, the retail volume that day establishs is had rate for 21.08% , rose in May to 28.4% .

      And, 6000 multivariate prices stood to also create pressure to day. “That is the model that day establishs standard of a exclusive such low, by force of competition lift helplessly. Such price, day also just is not willing to accept. ” Peng Yu says, the cost that these markets spread, perhaps turned money into the deficit figure on the newspaper.

      Day establishs money newspaper to also show, this company is in increased the sale strength in Japan and Chinese market first quarter. The company fears the price in television of light body of North America and Chinese market can go now to drop.

      In addition, day stands to be thrown in respect of liquid crystal TV old, but did not increase promotion as the mainest way. Rolled out TV of ultrathin liquid crystal first half of the year this year, but the effect is not ideal. “In respect of liquid crystal TV, day establishs the market to have rate it is only 0.48% , manufacturer rank is the 17th. ” analytic personage says, the investment that day establishs also formed negative pressure to newspaper of 2 quarters money.

         Main attack plasma

      Peng Yu points out, second half of the year, day stands will hold present strategic position. “Day establishs the characteristic that will hold to his, in day department brand, day stands to issue TV of main attack plasma with the pine, xia Pu and TV of liquid crystal of Suo Ni main attack, and Toshiba crosses liquid crystal and plasma TV two domains. In the TV business that establishs in day, the scale of liquid crystal and plasma business is 1 ∶ 9. The scale of liquid crystal and plasma business is 1 ∶ 9..

      As we have learned, the integral situation of plasma TV market, standing to day is an interest good news. According to GFK data statistic, plasma TV sale is 580 thousand first half of the year, and liquid crystal TV is 5.28 million. Total sales volume of predicting plasma of the beginning of the year is in 800 thousand - 1 million, but in fact, sales volume hopeful achieves 1.4 million this year, than anticipating tower above 40% .

      And liquid crystal TV criterion by too hopeful estimation. At the beginning of this year, to sales volume of liquid crystal TV predict differ. Hopeful person predict, year sales volume is in 17 million, 18 million, the old guard predicts to be controlled in 12 million, intermediate personage is eclectically 14 million - 15 million. “Although 14 million, the market also cannot be propped up. Although have Olympic Games chance, but natural disaster and economic inflation aggravate the behavior of the citizen that manage money. The sale achieves 12.5 million this year is right result. ” above personage says, advanced liquid crystal TV of two years is large-scale during popularizing, plasma TV is squelched. Since this year, plasma after 32 inches of TV appear on the market, plasma TV tends from model rich, oneself advantage technology begins to be discovered, entered grow quickly period.

      According to reporter understanding, day stood to roll out 32 inches first half of the year not only, TV of 37 inches of ultrathin liquid crystal with 42 inches, and the plasma TV that second half of the year still will roll out 32 inches to mix 37 inches. Peng Yu thinks, day stands after acquiring share of plasma TV market through low strategy, strong position is very difficult shake. And in respect of liquid crystal TV, every roll out ” it is a progress, because it is too little ” .

      Occupy reporter understanding additionally, the day that the United States is making work establishs the country 8 plasma and liquid crystal TV, integral price still is in in gliding.

      Deploy moves 8 years in content of movie and TV of car of dispatch business sortie

      April 2, 2008

      DoNews 4 month 1 day of messages (reporter Xiao Kefeng) general manager of department of Chinese mobile data is high study to was in recently on in-house conference divulge, dispatch business already accumulated 599 thousand user, waited for Xin Zengjun thing, car, movie and TV channel 2008.

      According to tall study the introduction, since dispatch business moving to try business to use in Beijing and Guangdong from April 2007 in, already accumulated an user 599 thousand. And the sale that SamSung and Motolora already also completed ministry and terminal of 170 thousand 1.3 million form a complete set respectively.

      According to tall study divulge, 2008, dispatch business still will add the characteristic content such as military affairs, car, movie and TV, continue to enlarge user apanage the construction of relevant place channel. The aspect backs in terminal, mobile phone of Olympic Games of SamSung whole set will support dispatch professional work, nuojiya predicts to will roll out corresponding product June, and Motolora and all alone love also will roll out paragraph and products of 7 2 form a complete set this year.

      It is reported, the kind that dispatch business basically carries scroll bides his time in the mobile phone appear on screen, this business presses content plan cost, but click browse do not produce discharge cost. (be over)

      Network TV: Network live away from home a group of things with common features new way of life

      March 20, 2008

      Since 90 time network in China rooted and gemmiparous calculate case, we accepted a series of information to pass the change of means with respect to passivity, arrive again from character, picture, Flash, sound, animation video, a few it is seemingly cheap to evolve we these more and more the person that counts a network. And network TV, skipping to come out overnight it seems that, what finished pair of network lives between one night it seems that again is puissant inbreak. UUSee client is carried, one needs to use the network TV software that uses finger to be able to watch a TV program only, had made the strong point of eye of before monitor one in pairs, also become a state that also cannot cast off again in our network life gradually at the same time.

      IT is in charge of ” reveille “
      In sweet dream…
      Abrupt, a blare sleeps lightly me. Earthquake? I what brains returns not quite clever light appeared immediately this thought. During nevertheless I denied half dream wakes partly very quickly guess, it is UUSee is in so broadcast ” now important news ” , breathe out ~ this is me very abhor however must continual ” reveille ” .
      Climb, involve volume small, have breakfast to watch news at the same time at the same time. Watch CCTV news channel and phoenix to defend with UUSee network TV inspecting information station is the content that I pay close attention to mainly everyday, morning and should look respectively in the evening, substantial information information can let me always maintain with when the mind that all takes.
      Hum? ” martial observation room ” have update, information bleb risks a clew that comes to to make me surprizing eventually, I nod stroke to leave rapidly ” martial observation room ” channel, say field equipment today, ha, I immediately excited rise, daydream want to have a true field for military use to confuse colour to take.

      ” stock market direct seeding ” make my spirit a little nervous, the stock market is not quite stable recently, can get everyday staring at a dot more. Hear leisurely inspects net and money dragon collaboration, leisurely was embedded to inspect the client end of the net inside software of finance and economics, can fry at the same time watch network TV at the same time, be too convenient really.

      The road upper edge of landed analyst
      Begin from today, I need not sleep eventually on the road that go to work, the mobile phone client of UUSee carries installation to end, ” musical seeing and hearing ” the journey that the program begins 1 to accompany me half hours, hearing the Euramerican and popular song that I like most, as if time also passes quickly.
      The job is too busy, spirit is high-strung, bring about the way home to went up to be asleep again directly: (leisurely inspects a net to go up again tonight line a Korea is comedic piece, cannot miss absolutely! ” day Han film ” channel, always give me an accident surprise ^^ when I need company most

      I also like another column of UUSee very much — ” recreation of put together art ” assemble domestic and international all sorts of recreation start laugh program, before sleeping, I won’t let off it. Look too late to will go to work tomorrow nevertheless be about on the road drowse, I am in earnestly on tomorrow on class grade is to sleep to still listen balance had between the song, made a well-advised decision next: Look ” recreation of put together art ” , alarming listen to a song to sleep at the same time at the same time tomorrow morning, with a ha breath out ~

      The car of female white-collar carries swim
      Got on a car, my as usual opens a car to carry computer, moving UUSee, ” fashionable woman ” the content in the column is really too much, chat to see this woman at the same time with the friend at the same time on board most the program that like is really a kind loosen thoroughly. I am preferred ” fashionable woman ” medium fashionable dress show and hairdressing series, the word that presses my friend says, master vogue, master tide, master beauty, all be in UUSee, ha.

      Arrived on the weekend, I am met an UUSee ” exploration discovers ” medium each channel once-over, read the content that has oneself to like, I like to see the program that explores a kind most. Nevertheless, ” move sultrily free ” always with ” exploration discovers ” contend for the eyeball that grabs me. “An age, always still see cartoon. ” old Mom always is so say me, every time this moment, I meet one raise head: “Like to see cartoon explain my state of mind is young ~ “

      The game of young staff member and sports complex
      I am one spends game to confuse again, but the deficient of content of the game in TV lets me very accurate. When at noon rests, I often open UUSee client end, watch carefully ” game athletics ” the kinescope of many game athletics that offers in the column and athletics education content, can loosen OK also study go to already the athletics game concept with wonderful essence of life, too wonderful, always meet them to battle with the friend on the weekend a bit ” surprise ” , HOHO ~

      Without giving thought to much evening, want the hookup of intended armour and other Europe match only, I can be defended before UUSee, through ” sports direct seeding ” the column watchs the game, those who make me surprizing is, the meaning armour direct seeding that leisurely inspects net and ESPN collaboration is opposite my appetite, I make big breathe out after looking satisfy a craving, need not contend for with family eventually later grab TV!
      Arrived on the weekend, in UUSee client end ” Euramerican film ” the column is the column with my the most frequent patronage, a lot of popular movies are OK see in UUSee for a short while, I often am connecting to look, casual a time of a day went, for this, I had abandoned often the sound of patronage resembles inn…

      The network TV nowadays covered the square respect range that we live, no matter what do you do, can be close to indefinitely with network TV, with computer, with the mobile phone, with jotter, if have the place of Internet, with respect to the figure that can have network TV. As life rhythm accelerate, network TV is in the affects us life position of exert a subtle influence on, the happiness of network TV lives, actually so simple.

      Flat TV is pointed to to repair be inferior to buying relevant standard hopeful comes on stage inside year

      March 12, 2008

      Question of new wall bulletin comes nearly two years, a lot of families used fashionable and frivolous flat TV. But because flat TV popularizes time,do not grow, many consumer reflect the condition that ask a price of all over the sky appears when maintenance division of a few home appliance is being maintained. Ever media reports, certain maintenance department should switch on the mobile phone only examination, changing the circumstance of component issues on 1000 yuan to collect fees, and trade a hold sometimes charge is as high as thousands of to get on 10 thousand yuan to differ even unexpectedly. Consumer expresses: “So tall repair cost, still be inferior to changing a new machine. Still be inferior to changing a new machine..

         Flat TV ” long be inferior to buying ” ?

      Why is flat TV upkeep costs so high? The understanding after the author visited shop of a few maintenance arrives, the big question that at present liquid crystal TV often appears basically is centered on circuit and liquid crystal screen. Once these two respects appear problem, basically cannot repair. Liquid crystal screen can whole change, and circuit occurrence problem often also needs whole to change. These often have manufacturer ability to offer only, the price also is in normally 1000 yuan of above.

      Some brand maintenance selects a staff member Mr Zhang also expresses, TV of picture tube of tradition of flat TV unlike, bad yuan of parts of an apparatus is OK and direct change this parts of an apparatus, use however modular assemble, when maintaining, need changes module or component, and package is special purpose parts mostly, cannot replace, because this value is relative taller.

         Maintenance lacks uniform standard

      Chen Gang of deputy secretary-general of association of Chinese home appliance expresses, in time of traditional picture tube television, the spare parts of the television is general almost, the market is supplied can become an issue far from. And in flat TV times, each manufacturers are trying own research and development, this brought about the component that only manufacturer ability provides a TV of different type flat. The author sees from inside the acceptance after the carry out of each brand, sea letter is in its after service is to the definition of main part ” module, integrated circuit ” , the definition of mansion China is ” high frequency head, integrated circuit ” , kang Jia’s explanation is ” inverter, adapter, CPU ” , the different brand definition to main part each are not identical.

      Guo Chibing expresses vice-chairman of association of maintenance of Chinese electric home appliances

      Zhang Bing of chief inspector of market of region of China of Displaysearch of firm of monitor major survey thinks, flat TV industry wants to obtain new breakthrough, upgrade besides the technology outside, most crucial is to improve standard of flat TV after service thoroughly.

         Normative hopeful comes on stage inside year

      The consumer rights and interests that yesterday association of maintenance of Chinese electric home appliances

      Guo Chibing introduces, maintain a dot to answer beforehand bright the content that shows maintenance service, program, quality, effect, price; Serious, accurate understand consumer intention, try every means resolves user difficulty, strive to satisfy consumer demand; Do not bind, nest, combination, implicit build carry out; Assure quality, specific deadline, reasonable collect fees not term of term of ostentation technology major, improve product of new and high technology (product of flat television, number) capability of technology of circuit board maintenance (exterior installing device changes repair; Small size installing device changes repair) also weigh particularly should.

      In the meantime, to prolong the service life of flat TV, when complete favour of group leader Liu reminds working group of level of MII number TV consumer is being used at ordinary times, had better use suspension less as far as possible be good at, reduce the time with quiet picture, use commendatory resolution, correct and clean screen, do not sprinkle water indication screen appearance directly, do not want do sth without authorization to disassemble at the same time machine, cause person harm in case, or indication screen is permanent attaint.

      AOC TV is started formally ” 1000 cities 1000 inn ” project——Amazingly quick of progress of channel of AOC TV of mode of channel of Liu red innovation

      February 24, 2008

      Recently, the reporter consumes know of electronic career ministry from AOC, project of 1000 inn ” already obtained 1000 cities of AOC TV” not the progress of common. The channel amount of the AOC in the time that is less than two months only goes to many 500 by 0 rapid development, achievement strikings. Liu Dan shows general manager of department of career of electron of consumption of area of Asia of coronal nimble science and technology, to Feburary, AOC will be in 1000 cities of countrywide build field of 1000 zero sale, at the appointed time the target of 1000 inn ” will realize 1000 cities of ” smoothly. “1000 cities project of 1000 inn ” is the measure of the first strategy that brand of AOC color television enters the market, it is the AOC that Liu Dan puts forward more the child below guidance of concept of new channel mode. Concept of this mode of profit from Liu Dan, project of 1000 inn ” predicts the 1000 cities of ” of AOC flat TV to be able to come true Feburary.

      It is reported, it is before 7 years August, what AOC flat TV returns him neither one is exclusive channel client, but after from Yuan Kangjia Liu Dan of person of flat TV husband takes over business of AOC flat TV, the channel of AOC built a situation to produce the change of world-shaking. November 10, 2007, AOC flat TV first channel client can be held in Harbin, from this AOC opened a new historical era. To 2007 the end of the year, be apart from first the conference only a half-moon time, the retail channel amount of AOC came true quickly from the 0 breakthroughs to 500. Saw AOC channel builds the aspect of swift and violent development just about, 8 years of beginning, ministry of career of AOC consumption electron announces formally to start ” 1000 cities project of 1000 inn ” , the target is in retailing shop face comes true to break up one time inside the time of a quarter only, more than 1000 retail site builds inside countrywide limits.

      Occupy the personage inside course of study to analyse, construction of AOC TV channel can make progress amazingly quick, the innovation channel pattern that Liu Dan of main profit from raises. The word that uses Liu Dan says, mode of AOC TV channel calls platform business mode, also call calculated the market cent sells pattern, it is a kind of regression that sells mode to sell pattern to mart branch by branch cent, it is a kind of raising of things to a higher level that sells pattern to mart branch more. Liu Dan says, in the calculated of AOC mart branch sells pattern before, the channel mode of TV had taken two stage. The mart branch that the first phase is extensive sells pattern, this phase basically is making cent sell by traditional agent, although the cent of manufacturer sells cost not tall, but the market is non-standard, the price is skimble-scamble, change goods phenomenon is serious. Below this one mode, the interest of manufacturer, agency and consumer is couldn’t get assure. Then, each manufacturer in succession establish branch cent sells pattern, the mode of the 2nd phase eliminated the appearance with change goods and skimble-scamble price, but because manufacturer builds cent to sell channel oneself, fail to use social resource, each are big manufacturer bore heavy personnel burden, cent sells cost one times taller than the first kind of mode above, and these cost do not have an other place impute to agency and consumer. After chain of n/COL the head of a family report is strong and arisen, home appliance chain raised taller profit requirement to manufacturer, at this moment, branch cent sells mode to facing very grim challenge.

      The market divides the calculated that AOC TV adopts the merit that sold mode to combine two kinds of mode, by the agent contributive the component that builds AOC TV sells terrace, but undertake completely build and administrative to retail site by branch mode. Pattern of trade of this kind of platform has the price to unite the advantage with market standard, at the same time because used social resource, cent sells pattern of cost score company one times lower above. Managing cost made the profit of agency and consumer. As a result of the calculated that Liu Dan puts forward mart branch sold mode to solve agency and consumer interest these two crucial questions, chase after because of what this got the market very quickly hold in both hands, AOC TV product is very popular, AOC TV channel develops amazingly quick.

      “AOC won’t use force to channel business, we should use our distinctive channel mode and glamour, let consumer get benefit, the reasonable benefit that yields agency gets assuring. Want consumer to be bought happily, also want what agency sells to be at ease, build a harmonious channel environment, this is the pursuit with our the biggest AOC TV. “Liu Dan says: “1000 inn ” just finished 1000 cities the target of the first phase that our channel builds, in future two quarters, AOC TV will develop 2000 retail sites again, gross reachs 3000 store, realize every 500 thousand population to build the distributinging density of an inn, with period implementation serves for consumer better, make consumer more convenient buy AOC TV product. “Liu Zong is confident to this.

      Dream of AOC love heart is existent one of brands that manage TV the earliest, the management history of Bisuoni, SamSung is even long. The reporter discovers when AOC is interviewed, be in early the advertisement of the TV product that AOC loved De Meng to be released in American market 1947, marked in the center of be hanged in office of AOC market department. After entering flat TV period, the TV business of AOC Guan Jie grows more amazingly quick, 2007, crop of liquid crystal TV already 4 million, already became the acting labour manufacturer of the flat TV with the greatest whole world. Mixed 2005 2006, AOC Guan Jie has the honor to win Chinese industry science and technology two years continuously 100 strong champion, revealed its to show the excellent technology level of the domain in TV.

      Rely on long historical honor, huge dimensions advantage, actual strength of banner science and technology, plus the calculated that Liu Dan founds mart branch sells pattern, the channel of AOC TV develops foreground to be worth to expect.

      To the target of AOC planned 2008, liu Zong discloses, “8 years TV of AOC coronal nimble sells a plan always to exceed 9 million, before striving to enter the whole world 3, among them oneself brand sale plans 1 million, chinese area target is 300 thousand, should come true than 2007 the growth of 10 times above. “During this, mart branch sells Liu Dan’s calculated mode will be perforative from beginning to end, finish what promote these goals effectively directly smoothly.

      AOC TV is started formally ” 1000 cities 1000 inn ” project——Amazingly quick of progress of channel of AOC TV of mode of channel of Liu red innovation

      February 19, 2008

      Recently, the reporter consumes know of electronic career ministry from AOC, project of 1000 inn ” already obtained 1000 cities of AOC TV” not the progress of common. The channel amount of the AOC in the time that is less than two months only goes to many 500 by 0 rapid development, achievement strikings. Liu Dan shows general manager of department of career of electron of consumption of area of Asia of coronal nimble science and technology, to Feburary, AOC will be in 1000 cities of countrywide build field of 1000 zero sale, at the appointed time the target of 1000 inn ” will realize 1000 cities of ” smoothly. “1000 cities project of 1000 inn ” is the measure of the first strategy that brand of AOC color television enters the market, it is the AOC that Liu Dan puts forward more the child below guidance of concept of new channel mode. Concept of this mode of profit from Liu Dan, project of 1000 inn ” predicts the 1000 cities of ” of AOC flat TV to be able to come true Feburary.

      It is reported, it is before 7 years August, what AOC flat TV returns him neither one is exclusive channel client, but after from Yuan Kangjia Liu Dan of person of flat TV husband takes over business of AOC flat TV, the channel of AOC built a situation to produce the change of world-shaking. November 10, 2007, AOC flat TV first channel client can be held in Harbin, from this AOC opened a new historical era. To 2007 the end of the year, be apart from first the conference only a half-moon time, the retail channel amount of AOC came true quickly from the 0 breakthroughs to 500. Saw AOC channel builds the aspect of swift and violent development just about, 8 years of beginning, ministry of career of AOC consumption electron announces formally to start ” 1000 cities project of 1000 inn ” , the target is in retailing shop face comes true to break up one time inside the time of a quarter only, more than 1000 retail site builds inside countrywide limits.

      Occupy the personage inside course of study to analyse, construction of AOC TV channel can make progress amazingly quick, the innovation channel pattern that Liu Dan of main profit from raises. The word that uses Liu Dan says, mode of AOC TV channel calls platform business mode, also call calculated the market cent sells pattern, it is a kind of regression that sells mode to sell pattern to mart branch by branch cent, it is a kind of raising of things to a higher level that sells pattern to mart branch more. Liu Dan says, in the calculated of AOC mart branch sells pattern before, the channel mode of TV had taken two stage. The mart branch that the first phase is extensive sells pattern, this phase basically is making cent sell by traditional agent, although the cent of manufacturer sells cost not tall, but the market is non-standard, the price is skimble-scamble, change goods phenomenon is serious. Below this one mode, the interest of manufacturer, agency and consumer is couldn’t get assure. Then, each manufacturer in succession establish branch cent sells pattern, the mode of the 2nd phase eliminated the appearance with change goods and skimble-scamble price, but because manufacturer builds cent to sell channel oneself, fail to use social resource, each are big manufacturer bore heavy personnel burden, cent sells cost one times taller than the first kind of mode above, and these cost do not have an other place impute to agency and consumer. After chain of n/COL the head of a family report is strong and arisen, home appliance chain raised taller profit requirement to manufacturer, at this moment, branch cent sells mode to facing very grim challenge.

      The market divides the calculated that AOC TV adopts the merit that sold mode to combine two kinds of mode, by the agent contributive the component that builds AOC TV sells terrace, but undertake completely build and administrative to retail site by branch mode. Pattern of trade of this kind of platform has the price to unite the advantage with market standard, at the same time because used social resource, cent sells pattern of cost score company one times lower above. Managing cost made the profit of agency and consumer. As a result of the calculated that Liu Dan puts forward mart branch sold mode to solve agency and consumer interest these two crucial questions, chase after because of what this got the market very quickly hold in both hands, AOC TV product is very popular, AOC TV channel develops amazingly quick.

      “AOC won’t use force to channel business, we should use our distinctive channel mode and glamour, let consumer get benefit, the reasonable benefit that yields agency gets assuring. Want consumer to be bought happily, also want what agency sells to be at ease, build a harmonious channel environment, this is the pursuit with our the biggest AOC TV. “Liu Dan says: “1000 inn ” just finished 1000 cities the target of the first phase that our channel builds, in future two quarters, AOC TV will develop 2000 retail sites again, gross reachs 3000 store, realize every 500 thousand population to build the distributinging density of an inn, with period implementation serves for consumer better, make consumer more convenient buy AOC TV product. “Liu Zong is confident to this.

      Dream of AOC love heart is existent one of brands that manage TV the earliest, the management history of Bisuoni, SamSung is even long. The reporter discovers when AOC is interviewed, be in early the advertisement of the TV product that AOC loved De Meng to be released in American market 1947, marked in the center of be hanged in office of AOC market department. After entering flat TV period, the TV business of AOC Guan Jie grows more amazingly quick, 2007, crop of liquid crystal TV already 4 million, already became the acting labour manufacturer of the flat TV with the greatest whole world. Mixed 2005 2006, AOC Guan Jie has the honor to win Chinese industry science and technology two years continuously 100 strong champion, revealed its to show the excellent technology level of the domain in TV.

      Rely on long historical honor, huge dimensions advantage, actual strength of banner science and technology, plus the calculated that Liu Dan founds mart branch sells pattern, the channel of AOC TV develops foreground to be worth to expect.

      To the target of AOC planned 2008, liu Zong discloses, “8 years TV of AOC coronal nimble sells a plan always to exceed 9 million, before striving to enter the whole world 3, among them oneself brand sale plans 1 million, chinese area target is 300 thousand, should come true than 2007 the growth of 10 times above. “During this, mart branch sells Liu Dan’s calculated mode will be perforative from beginning to end, finish what promote these goals effectively directly smoothly.

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