Shi Yuzhu says to will buy network community in a large-scale
May 29, 2008
Dispatch of sina science and technology on May 29 morning message, giant network president holds CEO Shi Yuzhu concurrently to expressed external recently, the construction that uses devoted and many resource at network community this year and buy. The reason is, the fundamental trend that since he thinks network game community is changed and network community game is changed is this year, the industry grows.
Shi Yuzhu makes afore-mentioned making known one’s position when communicating with investor. He expresses, the network play that at present online number once surpassed 400 thousand all is behaved good, main reason is oneself formed network community. The player is in game not only to play game, because have a friend,be returned and hard give up.
Shi Yuzhu this make known his position to let person couplet easily remember one picket will become a shareholder about giant network recently the hearsay of 51.COM. The information that confirms without both sides says, giant network already hold 51.COM about 40% equity, change personally its largest stockholder, have add hold more than 50% preferential accuse equity. Nevertheless, shi Yuzhu and 51.COM author Pang Shengdong are current still not the front responds to this hearsay.
51.COM is founded by Pang Shengdong in August 2005, guest of fixed position rich, pay the network application service such as friend. In May 2006, 51.COM was obtained cast by competence of Chinese larch endowment, sea accept (Asia) the first round of when participate in investment 6 million dollar is noted endowment. May 2007, 51.COM undertakes financing the 2nd round, intel, red dot is achieved cast, Chinese larch capital and sea accept (Asia) invest jointly, total amount amounts to 12 million dollar.
It is reported, giant network begins to take seriously very much namely from last year strengthen ” journey ” , ” giant ” the community construction of product of two own research and development. ” journey ” roll out a data piece ” the appointment that be the same as a city ” , ” giant ” the army group fight that stresses different grade player cooperating plays a way, and the task that rolls out collaboration of player of male and female to finish, it is to trying the community environment with favorable build.
Additional, shi Yuzhu thinks a lot of community kind the website rolls out network game to also obtain right result, game of network of the development after Tecent has community first namely wins successful typical case. Giant network has enough cash reserve after appear on the market, have powerful ground to popularize a group at the same time, can pass buy and a few community kind the website comes true double win.
Network community and net swim the tendency that the industry unites, in home the earliest a batch of nets swim also have in the enterprise reflect. Swim to perfect its net grandly strategic layout, start Chinese net and literature already invested to achieve website advance river to start a network formerly formerly in succession before this. Zhu Jun of 9 cities author at the beginning train of thought is to do community of life of a network namely ” the 9th city ” , it is community concept is in only inchoate immature, 9 cities ” a strange combination of circumstances ” made a net swim.
Shi Yuzhu: Understanding a player is my first job
May 28, 2008
“We regard first job as understanding player all the time. In the company, this job is caught by me myself. ” history jade column is in giant network president to be fulfilled to investor introduction recently ” the player is consummate ” say when acceptance.
Shi Yuzhu introduces, he opened a BBS on the network recently, edition advocate the member that include oneself and main organizer. The chairman of each big play labour union can pass the whole nation this BBS and himself he or the concoctive personnel communication of giant network.
Shi Yuzhu still cited a case to investor. He says, when be being communicated with a few senior players last week, they put forward to play ” giant ” very tired, catch up with everyday the class is same, want to spend a lot of time to do the job. For this, he made an investigation, discovery has a lot of players to feel the task is too much really, play very tiredly.
“How be solved? I still seek a solution through be being communicated with the player ” , shi Yuzhu says. A player puts forward can go to the task overlay that day doing to the 2nd day, it is OK that the 2nd day is not done overlay is done to the 3rd day. Such, the player with much time can do the job everyday, the player with insufficient time can do the job a few days. “I tell other player this idea of the player, everybody thinks this settles way very good, then we are adopted, did to game revise ” .
Shi Yuzhu returns complement to say, this function listens to a player to suggested to spend the time of a week, but subsequently plan and program spent 3 days of time to roll out this function only.
IT manager world: Shi Yuzhu of dedicated it would be better
April 24, 2008
Xu Yangfan
Although include president Liu Wei inside company of giant network group (NYSE: GA) employee began to go to work at 9 o’clock in the morning everyday, but less than in the evening at 5 o’clock, they basically see the president that is less than giant network holds CEO Shi Yuzhu concurrently.
Arrived when nearing one’s ends, the Shi Yuzhu that spirit enlivens will be punctual appear in the company, but went to a company, the thing that column of history jade column can need much to handle is put aside, the development staff that enrols part play first attends a meeting discuss, communicate the results after yesterday evening fights hard, and ” on the spot ” the problem that in solving game process, encounters and the idea that burst forth.
Must dedicated
In the period that career lowest confuses, shi Yuzhu ever had said he is exclusive the manner of untangle pressure plays game namely. Today, devote into the Shi Yuzhu of network game line of business, or everyday black and white bump falls down ” abandon ” at game, it is now only, playing game is untangle pressure means no longer.
“Play game everyday 15 hours. ” the 2nd since giant company online game ” giant ” begin a test, shi Yuzhu is more often all night not Mian. During this, shi Yuzhu also sleeps on average everyday 2~3 hour, began at 7 o’clock every night, fight all the time the following day at 78 o’clock in the morning. Shi Yuzhu says: “Now, staff of 10 backbone of many research and development almost every day bubble is together, play game together, one step aside can discuss, came off work to still drink together. ” use this kind of means namely, shi Yuzhu is able to implement his idea inside game all the time. Current, ” giant ” the source program capacity of game has achieved 860M, and have 20M~50M everyday ” patch ” go up line, nevertheless, shi Yuzhu still feels game still has not little space from perfect condition. “Fair the development degree of the game when measuring also with respect to 50%~60% , even if formal in the future edition is rolled out, estimation development degree also is in 60%~70% . ” Shi Yuzhu says.
“Our company has one to plant ‘ dedicated ‘ culture, because from above to below of boss set oneself an example to others will drive, so this kind of culture is carried out very thoroughly. ” Liu Wei of giant company president says. Because complete body and mind of Shi Yuzhu is thrown, add him himself to hope to the minor details of game can to the queen’s taste, responsible ” giant ” the personnel of 300 much research and development that game develops lies in the working status of a kind of high strenth, major development staff is mixed their CEO busied all the time at 7 o’clock in the evening from that day together the following day in the morning at 10 o’clock, until all ” patch ” upload end, a lot of people are busy come home to touch the pillow in the office not as good as originally to the root sleep.
In be being measured inside, the functional player that Shi Yuzhu discovers 1/3 for a time not ” show respect for ” , then, “Captious ” Shi Yuzhu asks stoutly complete to this part do poorly done work over again, till the player is satisfactory till; 2007 the end of the year, because ” giant ” a few plan did not complete research and development index, ” giant ” Ding Guojiang of career department general manager and member of a few core were punished 10 thousand yuan. . . . . . Alter a course through these painful iteration, “” giant ” March 28 fair measure version to be experienced in the player go up and inside measure version photograph to compare, had had the change of thoroughly remould oneself. And, the first game that compares giant company ” journey ” , ” giant ” had had innovation of 300 multinomial functions. ” such review say Shi Yuzhu, but he still feels very not satisfactory, “Still many function and detail need continue to perfect ” .
What why Shi Yuzhu is like this to game itself is dedicated?
Only dedicated ability can react quickly, shi Yuzhu feels. Chinese net swims the market is mixedder, get in foreign operation well game product, put home to be able to appear a variety of problems: Hang outside, illicit take, pilfer date, brush money. Liu Wei says: “The player that may be China is too clever, they can think up a variety of destruction of type play a way. ” and these destroy pair of nets to swim the gain state of the company is damaged tremendous.
“But if the game of giant appears what problem, shi Yuzhu can know the first times. ” Liu Wei says, one day Shi Yuzhu asks her suddenly, why so much Dalian player is inside game ” place vendor’s stand ” , is low sold ” giant ” equipment? Liu Wei just realizes, this is the company increases what sales promotion strength brings in Dalian area recently ” negative effect ” . Thorough game itself, make him Shi Yuzhu became the fastest answer engine. And in Shi Yuzhu drive under, giant company built the system of quick response, had had 2 years to operation ” journey ” , giant company created a group that monitor, outside be being monitored everyday, be hanged and illicit take, after discovering a problem, meet seasonable feedback gives intellectual property the department, the agency that decomposes countrywide each district again next undertakes handling. Dig the market for deepness, giant network company sets the promotion group of 2500 much people in countrywide each district, basically enclothed all Chinese provincial capital and ground level city, these spread all over the whole nation ” antenna ” the legal section that can follow place directly is communicated, right illicit take carry out sudden blow. “Obedience discovers an illicit to destroy also with respect to 2~7 day time. ” giant company in-house personage says, “What won’t form materiality basically is minatory. ” the domestic company to product of abroad of a lot of representatives, answer to get ability not equal to one’s ambition to often be being shown, because the modification dominant of source program counterpoises,not be at all in their hand.
Chinese net swims the brutal competition condition of the market, it is Shi Yuzhu must a dedicated main reason.
Recently, pack oneself painstakingly become ” recreation encircles a personage ” Shi Yuzhu claims, chinese net swims the period that course of study had entered to be made greatly with movie industry, “Big ” live probability is highest.
Competition is intense with each passing day make the net swims the market can become a market that put an amount very quickly. 2007, the network game of Chinese own research and development has achieved 250, add abroad to introduce, it is to be born everyday almost a new play. History jade column thinks among them the product metropolis of 99% dies, because have actual strength truly,accomplish the large investment, company that yields greatly not much.
35 years ago, it is OK that 10 many people add on 3 million yuan of RMB to invest the network game that develops a success. But now, group of research and development does not exceed 100 people, cycle of research and development does not exceed 2 years, total investment dimensions is less than 4489 yuan, do not give good network game with respect to development. “We should to blizzard study, take high-quality goods course. ” Shi Yuzhu holds to him that ” do a thing only ” the strategy, invest all resource and time to a product entirely, those who make is successful, consider to whether need to roll out new product again next.
Of Shi Yuzhu this kind dedicated got get one’s own back. ” giant ” on March 28 15 when formal fair measure, at the same time online number exceeded 200 thousand person after 4 hours, the target before Shi Yuzhu has achieved: ” giant ” should protect 100 thousand, contend for 150 thousand, to 200 thousand. On March 28 ~3 month, benefit from benefit from ” giant ” fair measured good performance, the share price of giant network goes up greatly 22% , the newspaper closes at 12.65 dollars.
Mining demand
To game itself too dedicated, also let a person generate doubt, a what kind of part does the Shi Yuzhu that carrying CEO honor on the head act after all inside giant company?
“I had not been held the position of all the time ” giant ” or ” journey ” advocate plan. ” Shi Yuzhu says, “But someone says I am to act this part ” . “In fact, of giant network ” journey ” and ” giant ” two main products, in Shi Yuzhu dominant is rolled out, the important commercial pattern in game and development direction are the plan of column of out history jade. ” Liu Wei says.
2005, hit a year royal ” legend ” Shi Yuzhu, dig came royal a whole web swims group of research and development, considered going out ” journey ” , make become China most profitable network game. 2007, shi Yuzhu from ” journey ” disentombed in operation new requirement, had then 2 game ” giant ” . That year, pass and thousands of ” journey ” after the player chats, shi Yuzhu discovers domestic player to equestrian, perform a sword-dance and apply law rod or staff used for a specific purpose to wait ” classic form ” fight the law has begun to be tired of, “The player has begun apt to try to drive plane tank such different experience ” . Be in then ” giant ” in game, the group that the player can belong to to oneself explain get tank, self-propelled gun or the gunship will execute all sorts of modern war missions. And, modern war needs to fight in coordination more, then Shi Yuzhu lets again ” giant ” the player is participated in with ” round battle ” be a foundation army, round organizational system fights in the system.
” journey ” after rolling out, arrived with respect to experience before long ” advocate player of high spending, RMB to mistreat blame RMB player ” etc censure, shi Yuzhu decides a change ” giant ” main business pattern, with ” China is the cheapest the net swims, advanced equipment requires complete set only 3.25 yuan ” for catchword, ” giant ” the weekly spending upper limit that set individual player in game. According to the tentative idea, although install consumptive upper limit to be able to reduce the consumption of high-end RMB player, but the total tray that lowers consumptive doorsill to be helpful for becoming big RMB player however, also be helpful for ” 10 thousand people become war ” game means is in ” giant ” in shape truly. Liu Wei thinks, of difference of the rich and the poor contractible and of group efforts arisen, will make whole web swims this fictitious society system becomes more harmonious with the balance.
Meanwhile, dig the player’s demand through deepness, ” giant ” group of research and development still developed a lot of significant detail. For example, because a lot of players abhor ” Japanese aggressor ” , ” giant ” arranged in game designedly a lot of ” Japanese devil ” , hit those who blame experienced level to use for the player. Additional, shi Yuzhu returned ground of do sth on a large scale to start ” belle strategy ” : Outside game, shi Yuzhu claims the rate of player of male and female in game world is serious and maladjusted, brought about disharmonious, invite CCTV daughter because of this force advocate sow, each belle such as international famous model devotes into game, it is even inside the each district branch of giant with ” facial features is regular ” for the standard, player of spot appraisal belle and the play money red packet that distribute valence to be worth 6000 yuan of RMBs give ” by appraisal belle ” . Inside game, ” giant ” installed such as ” love long-distance running ” and ” Liu Xiahui ” the task that player of men and women of need of and so on is finished hand in hand and each other addition assigns, and go up with the head flying ” by appraisal belle ” the female player of the label finishs the job together, can have more mad experience money reward. “The belle is in ” giant ” in it is absolutely a kind rare lack resource. ” Shi Yuzhu says.
“Actually a lot of nets swim the company noticed ‘ the consumption that a female player can drive 3 male players ‘ rules of such a profit, but company of very rare game carries out this one discovery the net to swim truly in the system. ” Liu Wei says, “Shi Yuzhu is a very creative person, he was driven ” giant ” the belle strategy that personnel of research and development devised a such lines ably to go up to be united in wedlock with the photograph below the line, is to stay at making propagandist stunt with the belle not merely. is to stay at making propagandist stunt with the belle not merely..
Look in Shi Yuzhu, him group of any research and development thinks, have difference with what the player thinks, because of a variety of effective innovation of the such in this game, it is substantially those who come from pair of player hearts is ceaseless disentomb.
Do a thing only
“I am not actually to the review of industry and media very care about, but the quarrelling sound to the player, I am truly very care about. ” Shi Yuzhu says, “Player all along likes to use scold the love that will convey them, if you understand a player, the quarrelling sound that can understand them sends the love that does not go to your product give up at them oneself. Because everybody has his level, your short of he can scold his standard you, and this is best feedback. ” but these quarrelling sounds consist in is fictitious in the world, adopting normal investigation measure is unavailable, so, shi Yuzhu has be personally on the scene to listen attentively to only.
“The work that I do now is focusing the quarrelling sound at listening attentively to a player. ” this is Shi Yuzhu generalize to what oneself work a few this years the simpliest. Look in Shi Yuzhu, holding game product itself is he devotes into a net to swim the thing that should do most after course of study, and mining player aspirations, the Chongzhongzhi that is his job is heavy.
Focusing, focusing, again focusing, shi Yuzhu has said such concept in all sorts of circumstances, the thing that do wants as far as possible little, the product that make also should have been jumped over lesser.
“Come 10 years my grading did 3 things, health care is tasted, game of investment banking, network, successful a redo. ” say when the course after Shi Yuzhu generalizes him stage a comeback. Before 5 when taste a person of same business in domestic health care in, have the product of 10 above basically, only alone giant makes a product only: The head is white
Overview: Shi Yuzhu’s net swims ” special path “
March 24, 2008
Someone says Shi Yuzhu is detached the commercial wonder that is in alone, someone says Shi Yuzhu is the businessman do not have fine that holds human weakness to make money. No matter be,honouring is to demote, those sale that everybody cannot deny Shi Yuzhu brings up on Chinese market are mythological. 20 years ago, when computer Chinese character handles an industry to be in flourishing, just obtained weak scientific management to fasten the Shi Yuzhu of master’s degree from Shenzhen college graduate school, put borrowed personally 4000 yuan of RMBs, with Chinese character card win initial success of this one product Chinese market. Several years short, flourish of individual of history jade column is ascended ” Forbes ” a list of names posted up of chinese mainland plute the 8th, the China after the group becomes the giant that he establishs quickly also to be connected to rank 4 the 2nd big enterprise of civilian battalion high-tech. However, who ever thought of, had done not have a few years, shi Yuzhu goes bankrupt to build giant mansion, bore the liability that is as high as several yuan of RMBs. When everybody thinks Shi Yuzhu sinks into at this point, he appeared however, and still driving health care to taste, the net swims these two ” carriage ” , richer than before, more successful! 2007, shi Yuzhu hands in a scene to appear on the market in button, the body home that had hundreds 100 million dollars… can be in so short time, climb from unsuccessful trough, score greater success, the person arteries and veins that those who lean is Shi Yuzhu, laborious, endowment, and be made ceaselessly and he expands for years ” giant ” army group!
Shi Yuzhu memorabilia
1962, shi Yuzhu is born in Anhui Huai Yuan.
1984, shi Yuzhu is graduated from Zhejiang university maths to fasten, be allocated to come bureau of statistic of the Anhui province works.
1989, shi Yuzhu obtains soft science of Shenzhen college graduate school to manage the go into business after fastening master’s degree to do poineering work.
1991, giant group holds water, column of jade of history of the corresponding period rolled out M-6403 of Chinese character card.
1992, the headquarters of giant group goes to Zhuhai from Shenzhen change, the design program of giant edifice also comes on stage subsequently.
1993, giant group becomes China the 2nd big enterprise of civilian battalion high-tech, shi Yuzhu becomes the intellect that Zhuhai obtains a government the 2nd batch to weigh award.
1994, giant edifice begins construction, shi Yuzhu is elected as 10 big reform man of the time of Chinese.
1995, giant group rolls out 12 kinds of health care to taste, put value on the advertisement of 100 million yuan of RMBs. Shi Yuzhu by ” Forbes ” label chinese mainland plute the 8th.
1996, giant edifice capital is in an emergency, shi Yuzhu comes to air of company total capital build giant mansion, the result brings about a company to be immersed in financial crisis, final giant edifice not as scheduled finishing, and at separating stop work of year of the beginning of the year.
1999, manufacturing health care kind the biology medicine enterprise of the product — Shanghai be good at special limited company of biology science and technology held water stealthily. Lie between year of Shi Yuzhu to announce external, all is in debt can be paid off in the end of the year.
2004, limited company of science and technology of Shanghai journey network holds water formally, shi Yuzhu assumes president.
2005, the first net of Shi Yuzhu swims ” journey ” measure inside formal open.
2006, shi Yuzhu is opening graceful archipelago to be registered formally ” Giant Network Technology Limited ” company, this company is in through British the the Virgin Islands registers a name to be ” Eddia International Group Limited ” the 100% equity of limited company of science and technology of network of journey of company control Shanghai.
2007, “Giant Network Technology Limited ” formal and incognito for ” Giant Interactive Group Inc. ” appear on the market now namely the official name of the company, limited company of science and technology of Shanghai journey network is formal at the same time more the name is limited company of science and technology of Shanghai giant network.
Shi Yuzhu’s net swims ” special path “
Even if is to be in ” journey ” those who score all-time success now, still many so called nets swim the expert meets what weigh Shi Yuzhu to be ” strange embryo ” . Look in them, this ” become a monk late in life ” Shi Yuzhu, never follow rules, always love to create new regulation of net parade industry, too too ostentatious, also too cross aggressive. Dan Shiyu column uses him just about ” special path ” , for at that time collective is immersed in development low fan period course of study of Chinese net parade made a model, hard raw uncultivated land is in already was divided up by a few big tycoons very few Chinese net swims the market held position!
The first Zhang Jinjun net swims
According to one of company founding member beside Shi Yuzhu, limited company of science and technology of Shanghai giant network (the following abbreviation ” giant network ” ) Shang Min recalls media and administrative vice president: From most when beginning to write Chinese character card, shi Yuzhu with respect to nurturance of a programmer often have a habit, when tired, nervous, pressure became great, shi Yuzhu is about to shut the door to play game. Begin to do poineering work from 1989, arrive the first time the experience is successful, rot to giant edifice again end, turn do health care to taste… this habit of Shi Yuzhu had not been broken all the time.
The player that with most firm contact the net swims is same, just began to contact the Shi Yuzhu that the net swims, be in ” legend world ” in by PK of ill will of advanced course player, then his month casts several yuan of RMBs, go enjoying the control advantageous position in game and bright pleasure. The player that with most firm contact the net swims different, shi Yuzhu besides be obsessed with a net to swim and besides beautiful money of be willing to part with or use, he is paying close attention to all the time and analysing the industry of this fast growth, as the wolf that a follow at sb’ heels is at the back of prey.
Shi Yuzhu contacted a lot of players in game, through chatting with them, shi Yuzhu experiences ceaselessly and fathom the place of the success or failure that those nets swim, analysing ” legend world ” , ” heroic time ” after waiting for hot at that time temporarily a lot of product, shi Yuzhu feels the Chinese net in those days swims deeply the effective demand of product and home of Chinese net amuse oneself is put in very big difference.
And 15 years of celebration of company that held 2004, let decided below Shi Yuzhu march the determination that the net swims. All old stuff that can contact looked for company general completely in those days, altogether has 600 much people to attend. These person some are making hardware, some is making software, 10 have 89 or hit in IT circle go all out. Be in charge of the chief inspector of research and development at that time, spoke everybody’s one’s innermost thoughts and feelings excitedly on the stage to Shi Yuzhu: History always, we still hope you can return to IT to come! The word of this guileless, shi Yuzhu’s heart was touched deeply at that time.
According to the player’s idea, do a player to think the network that employ swims! Shi Yuzhu to decision-making group showed the 7 people of gold partner at that time the strong opinion that through marching the net swims to put in IT ’s charge to encircle back and forth and great faith.
The 7 people that wait in those days in fact are decision-making group, without a few people clear net swims is a what plaything, it is the company had fixed capital reserve only, considering to invest new project. Finally, everybody analyses a report to reach through the industry of a few whole a conclusion, this is the industry of a rising sun, brushstroke invests amount only 20 million yuan of RMB, the likelihood wins rich and generous get one’s own back, what to although fail,calculate to the company. Then, march this one idea that the net swims got the accord of decision-making group recognizes 7 people.
The 2nd chapter establishs a group
Established a project, had fund, the thing that should do next establishs a group namely. Produce the network that sells oneself to swim to one each the company, the core no more than of the group divides composition by two, one is research and development, one is a sale.
Research and development is not the thing that original team place is good at Shi Yuzhu really, accordingly this can be passed only at the same place external invite applications for a job will solve. Be in fitly this moment, shi Yuzhu knew immense forest howl through Chen Tianqiao. At that time, did not put energy emphasis in the net to swim grandly. Head with immense forest howl ” heroic time ” group of research and development, for nothing the technology feels nowhere however put to good use, feel sullen, wanting to jump out to come from personal doing. Then, both chime in easily, went one case. All these is so success will come when conditions are ripe, follow a rational line to do some work well.
Once media reports, old crossover with bitter hatred, think him open the door to a dangerous person. But although this is true, although the history is returned once upon a time, the Shi Yuzhu that did not have immense forest howl also may not is met cannot parade succeed on course of study in the net. The word of Liu Wei of president of network of apply mechanically giant says: “What report without media is so exaggerative, shi Yuzhu is a person that does an industry for years, encounter a group impossibly to invest curtly. It is us in fact after having more mature idea, just meet recruit group. Accordingly, although did not encounter immense forest howl at that time this group, the company can find other group to do this thing euqally. The company can find other group to do this thing euqally..
As to the sale that at the same place, not be bad thing more to Shi Yuzhu. 2004 limited company of science and technology of Shanghai journey network (the following abbreviation ” journey network ” ) after holding water, shi Yuzhu becomes a head from before white
Blizzard author: I can play those who play Shi Yuzhu game
March 14, 2008
“If the company says we have 60 minutes only, so we can play, the game that watchs them after all fortunately where ” , on March 14 afternoon, frank Pearce of vice president of one of blizzard company author, company states to media in Beijing he can play ” giant ” , it is good to watch this game where be.
This also is blizzard Shi Yuzhu of CEO of network of the giant before be aimed at this is evaluated ” giant ” notch 90 minutes, and ” demon animal world ” can get response of 60 minutes only.
Shi Yuzhu ever expressed in Shanghai on March 8: “Because ” demon animal world ” culture, viewpoint of value does not suit China. I also had cited case before, the foreigner is not afraid of corpse, the part that you say to I am acted is corpse, the Chinese does not work for certain, this is the difference of culture. Put in specific environment so, to Chinese player, ” giant ” can hit 80 minutes, ” demon animal world ” can hit 60 minutes only. ” demon animal world ” can hit 60 minutes only..
Shi Yuzhu is compensatory also nevertheless say ” if be put in the whole world to make component, ” giant ” also put in the whole world to hit, ” demon animal world ” can hit 80 minutes, ” giant ” the likelihood hits 79 minutes only, ” demon animal world ” this game is first-rate ” .
Frank Pearce founds at was being participated in 1991 blizzard company, have in network game industry quite tall famous degree. According to giant network interior the personage discloses, the high level that the Shi Yuzhu before this is the same as blizzard company also is several degrees meet, both sides has the feeling of awake photograph cherish quite, giant network importunate ” high-quality goods strategy ” with the successful path of blizzard very similar.
The network game that lets Frank Pearce of blizzard company vice president want to play ” giant ” , be player ballot ” the network game that was worth to expect most 2008 ” . Shi Yuzhu ever expressed before this, ” giant ” will be dedicated to making belle player’s most net swim, the cheapest net swims, the most amused net swims.
The network of a high-quality goods that leaves as Chinese culture setting swims, ” giant ” those who tell about is 2060, china becomes the world to go up most the country that develop. Review the history, the brigade that youth of 14 warm blood moves back and forth for nothing in the begining, came to the China 1855. When the Mauser show one’s strength after western big powers carries assured source inbreaks, when facing the modern weapon such as tank, missile, aircraft carrier dumbfounded. Can obtain the self-identity of numerous China player apparently very much.
On player characteristics, ” giant ” hold to reach the designated position quite, chinese player likes lively like a person much, ” giant ” those who emphasize is the spirit that the group fights, interact between the player more; ” demon animal world ” those who emphasize is contingent fights.
Additional, because a lot of players of Chinese are office worker, work at ordinary times very tired, of culture of deep charm mainland ” giant ” appear simpler on the operation, more relaxed, the player plays ” demon animal world ” general meeting is tiredder.
Another high-quality goods below division of network of the giant before this blows hard ” journey ” highest at the same time online number has been broken through 1.52 million, with ” demon animal world ” ascend the body exceeds 1 million players together at the same time online the high-quality goods that involves greatly is gigantic make range.
Shi Yuzhu talks about network game ” giant ” social responsibility
March 10, 2008
The social liability issue of network game opinionses vary socially all the time, have say great scourges, have say mental opium, have say be spiritual civilization is auxiliary, have saying is Yo teachs recreational beautiful to taste, the Shi Yuzhu on the meeting talked about him to be opposite ” giant ” the explanation of the social responsibility of the product.
Shi Yuzhu: I say the topic of social responsibility respect finally, have a few competitors or the friend says, network game should use up social responsibility. Does respecting net swim to have a harm to the society? The net swims to do not have a harm to young, but to minor have a harm, minor want study to want to exercise, if want indulge net to swim,chief body learns knowledge a harm that this is pair of societies. So we ” journey ” when be being measured inside, we put forward to prevent minor, we had undertaken parting to minor and adult, we forbid minor enter game, do not let minor register, minor Id does not let you register should see you only, and game setting must want to Id is registered.
There still is clew after login, whether is there the babyish action that minor handles through server differentiate player inside game additionally, once discover instantly ” kick ” get offline. Parade in the net we are right inside course of study all players undertake differentiating, make minor forbids to enter game. A lot of nets swim the company basically is to be aimed at minor, and we forbid to come in. My respecting ” giant ” , ” giant ” we are likewise forbid minor a game that register and enters. We are to be carried out compulsively forbid minor to play network game. We or blame often are clear about this policy, adamantine go carrying out.
Shi Yuzhu talks about a net to swim social responsibility
One, ” giant ” game setting
” giant ” it is game of network of theme of a large and modern war. Story setting is: 2060, china makes the world most the country that develop, 14 hot-blooded young people are right the western big powers before happening at 200 years ” loot is round bright garden ” feel indignant. For Xue Qianchi, pass through spatio-temporal channel is returned 1855. They popularize scientific literacy knowledge, level of Chinese folk science and technology precedes quickly western country. When have an exaggerated opinion of one’s abilities of western big powers, when carrying backward Mauser show one’s strength to inbreak, chinese people is hit with tank, missile, aircraft carrier, helicopter their be frightened out of one’s wits…
2, 4 big characteristic
1, ride motor, plane, drive tank, experience large and modern war;
2, jump dance, angle fishing, talk about affection, 100 kinds lie fallow to upgrade easily;
3, woman of female spy, sharp-shooter, commander, dance, blow up the profession of 14 kinds of characteristic such as the hand;
4, the cheapest mainstream net swims, advanced equipment requires moderate level complete set only 3.25 yuan.
3, fair the activity during measuring
1, will play to send 800 yuan fair measure cost, send a highest grade full star equipment again;
2, every new developed area draws big praise of 20 5000 yuan of cash;
3, month in and month out is sent ” salary ” , play like not beautiful money bright.
4, ” giant ” each phase checks schedule
1, on June 15, 2007 ” giant ” not cutout archives is sealed measure
2, on August 7, 2007 ” giant ” culminating measure
3, on September 28, 2007 ” giant ” measure inside double edition
4, on December 29, 2007 ” giant ” formal inside measure
5, on March 28, 2008 ” giant ” fair measure
Shi Yuzhu brief introduction
The birth date: 1962
Native place: Anhui bosom is far
Position: Giant network CEO
Graduate school: Shenzhen university soft science runs a department
Experience: Shi Yuzhu is China inchoate one of the most outstanding computer programmer. Go up century 90 time, the set of giant Chinese character card that him Shi Yuzhu develops ever held home market share the first. Shi Yuzhu 2004 return IT course of study, the first network game of operation of own research and development ” journey ” score huge success. This year in October, the company below banner of history jade column ” journey network ” more the name is ” giant network ” .
Shi Yuzhu says to will send salary to belle player
March 10, 2008

Shi Yuzhu is sent to first belle player ” salary “
Dispatch of sina science and technology on March 8 afternoon, shi Yuzhu of giant network CEO is in Shanghai to announce, will swim to the net ” giant ” belle player ” hair salary ” . Shi Yuzhu takes the chance to put word of a person of extraordinary powers again, say will ” giant ” make Chinese belle player’s most net swim.
It is reported, this is sale wonder the new way that Shi Yuzhu swims to make place newly go out to extend this network, the purpose is the scale of player of the men and women in swimming to balance a net. Giant network announces his now the warlike theme network of the 2nd own research and development swims ” giant ” will this month 28 days formal fair measure, fair measuring a target is to strive for let highest at the same time online player breaks through 200 thousand person.
Shi Yuzhu expresses, to let the scale of player of male and female of this game more evenly, this company will with ” hair salary ” means will attract belle player join in. “Hair salary ” it is net of giant head money swims ” journey ” initiates sale new pattern, the player of contented and certain condition the game gold coin that every month can receive certain amount from inside this game.
It is reported, woman player can be in fair measure begin backward the system uploads photograph and identity test and verify, giant company undertakes checking to player data with choose, the player to be being considered as a belle ” hair salary ” , every month gold coin of 500 yuan of game, a year of value 1000 yuan 6. (Complete wisdom)
Shi Yuzhu: “I want to make game more amused “
January 27, 2008
He is the person that controversy sex has most in Chinese entrepreneur. His market intuition is first-rate, the time that always can find an industry quickly to erupt is nodded, and with most quick score a success with efficient way, be called ” Shi Daxian ” . In the meantime, his commercial act suffers controversy fetching even detest, be instigated to lean by person war and those who get rich ” ammunition business ” .
He believes he is destined to face the turning point of test life and death after peak of each wave height. Brought Shi Yuzhu and giant a new peak 2007, perhaps now, he lies new turning point.
” journey ” the problem does not concern commercial ethics, however commercial pattern
Compere: Network game ” journey ” suffer controversy all the time, and the height that rises to commercial ethics. A problem is recently ” system ” reportorial echo is very big, the article passes once indulge ” journey ” the perspective of female player, described ” journey ” it is bait with prop, lead the way with bloody, force and consummate money. Also someone says accordingly ” journey ” it is RMB game. Do this report you had looked? How do you see this kind of point of view?
Shi Yuzhu: I had not seen this story. Appear the problem that this kind of circumstance is not me, however the problem of commercial pattern: Network game past relies on time to upgrade, now is to rely on to sell prop to upgrade, this is the mode of Korean invention. What develop this pattern acme is ” hot-blooded legend ” , consumption of its average per capita exceeds us far.
And the problem that this trade pattern is whole industry, not be the problem of any person. If say what should say what to there is on this problem, I can say is the Chinese learned Korean mode.
I create the equality of network world in effort all the time, there is player of RMB of 2.8 million dispute impossibly in 3.5 million player otherwise, can not consume a bit in game still can play extremely. I think to be in respect of player of balance RMB player and blame RMB I am done best, copying even the person of the same trade us, but a bit what the outside thinks this is I am done the poorliest unexpectedly.
Compere: Although swim in the net in, homicide is not real action, but should fictitious world indulge force? And RMB player also is full of now complain meaning, ” journey ” have bind decided regulation, the player’s equipment and ” silver ” can for private use, cannot trade, cannot discard even. This lets a player feel this game is the trap of beautiful money everywhere, initiative even organized to be aimed at a system ” sit-down ” .
Shi Yuzhu: About force, the talented person that had not employed game only is met so say, the player won’t have violent feeling. In actual society, homicide is meant let a person lose life; But in net You Li, was killed what is not lost, and do not have in our game ” kill ” this word, we have nobbler only, nobbler can stand up again after a second. Everybody is in promiscuous reality concept of the bloodguilty in committing murder to swim with the net, in the net You Li is scolded fiercer than be being killed, this is two things completely.
Decide about binding, does free now net swim such which not doing? This involves accrual, binding is to be aimed at software company surely. The net swims is a recreation that uses Internet technology only just, its judgement is fiducial it is whether the player likes. Resemble the movie, the requirement that cannot use political text book goes measuring it, the Jing Song in doing not have a person to be able to accuse the film piece. These are to should give those who leave moral level, regard a recreation as the industry, these things do not hold water.
Compere: Hear your daughter also likes to play game very much, can you let her play ” journey ” ? Do you feel fictitious to the world and capital should have morality?
Shi Yuzhu: She went abroad, before going abroad, play. Managing accord with code under, make a player sufficient recreation is game spirit. The enterprise creates profit namely to the largest contribution of the society, and morality, an enterprise must take I feel seriously. Why are we oppugned by media all the time morality, it is they mix reality fictitious and promiscuous, resemble in front mentioned violent case, the regulation of two worlds is different, the regulation in game also won’t map arrives reality, the player of the ten million on China is well, do not commit a crime.
The net swims to also have negative thing really, indulge for instance, but all these are whole industry is mutual, we did not compare others many insalubrious thing, we still are the game of minor of exclusive and rigid limitation, other company general minor is occupied 60% , and we are less than 1% , what we do in this field work is most, if unlock,add million person even at least, but I won’t so do, the requirement that because I know this society,compares pair of Chen Tianqiao and fourth Lei to my requirement wants tall.
Compere: Why? After all Chen Tianqiao also is to do a net to swim.
Shi Yuzhu: Because I had failed. Chinese in one’s heart is to become king the thinking that defeats bandit, and this failure makes a person impressive, if I am in,the United States won’t have this thing. Still have even if my this individual is straighter, ma Yun has said me ” your this individual won’t pack him ” , had said like Ma Yun, he does not make money, serve for medium and small businesses only, etc, pack so very different.
The head is whiteThe immanent logic that gold and net swim is consistent
Compere: After the company appears on the market, you become focal person once more. A lot of people interview you, it is begin to mention from failure, so we begin to mention from the success today. Regard a net as swimming new entrant, from 0 accomplish now such dimensions, how to finish this commerce to span?
Shi Yuzhu: I feel ” journey ” the biggest successful factor, it is we study to recreational demand of the player most fully. So I am certain giant also can succeed, but these are need time.
I had summed up the product strategy that health care tastes, the first want effective; The 2nd it is a product the profit that brings to consumer should be felt to get by him, be willing to follow actively all round the person says. Must have these two factors at the same time, product ability is done big. The product that develops a best show and the product photograph that develop to deceive people compare: The development expenses that the most successful health care on the history tastes is 5 million yuan, the cost of cogged product also cannot be 0. Such, why to make good product? So the a bitth accomplish relatively easily, difficult those who accomplish is at 2 o’clock.
When doing a net to swim we with respect to translation this kind is politic, must make China’s most interesting game, and want a player to tell others this game is interesting actively. Online number concerns with propagandist it doesn’t matter, with subject matter and figure spokesman also it doesn’t matter concerns, this are tasted with health care very similar. Taste a net to swim from health care so, the immanent logic of the product is consistent.
Compere: You swim in the net the immanent logic of cerebral platinum: Simple and effective and feel easily. You emphasize wanting to do hundred years old shop again and again, but health care is tasted and the net swims is the industry that the outside thinks lifecycle is very short.
Shi Yuzhu: Is the lifecycle that you see cerebral platinum short? Now 11 years, not short, I believe cerebral platinum does 20 years to be no problem. The lifecycle of a product also is concerned with the effect, aspirin did more than 100 years, because it is effective,be. The net swims also is such, throw on the market two years, our suffer numerous still rising with online number.
Compere: But the share price of latter giant is queasy very big, and the lawsuit that American attorney office still mentions to conceal operation number in the light of giant network to court of place of the area austral new York. You hand in place to appear on the market to button at that time, it is to think over there it is the most normative market on the world, but the company value that the market that why matures so also does not recognize giant?
Shi Yuzhu: Of our share price queasy, it is experience is done actually empty, the way develops opportunity compose to was not moved basically, this is not strange. About lawsuit I say at 4 o’clock: The first, so far we were not sued, it is to a lawyer building wants to recruit investor in fact, make a statement allege want to sue; The 2nd, he says we have two data to did not explain in manual of raise capital by floating shares, if with respect to this reason court be 100 percent of reject a complaint, because we were in 3 places to make clear this data; the 3rd, we are very normative, because I know the consequence that non-standard place brings deeply, all things are to ask the world to go up best the most expensive lawyer building does. Although the court is accepted, we also are certain we won’t be defeated; The 4th, although was defeated, we also won’t suffer the loss of a minute of money, because before appear on the market we had been in the world,well-known insurance company bought insurance.
Compere: Appear on the market to a company, often be the shallow inlet from product market the process to area of capital market deep water. Arrive from shallow water bay deep water area, what change did your part in the company produce?
Shi Yuzhu: Before appearing on the market, I am a partner of the company, from take over this company to begin to appear on the market, I am in charge of in the what in the company. After appearing on the market, our division of labor is finer, I am in charge of at 2 o’clock, one is development strategy, one is research and development, those who remain manage by president Liu Wei.
Compere: Allegedly you like to look ” the Taiping Heavenly Kingdom.established by Hong Xiuquan during the Taiping Revolution. the largest of pleasant uprisings in China’s history ” , feng also sees it when logical sequence is bemused, the politician that is like China and entrepreneur are met from ” the Taiping Heavenly Kingdom.established by Hong Xiuquan during the Taiping Revolution. the largest of pleasant uprisings in China’s history ” in derive is inspirational. In all hardship is easy, in all riches and honour is difficult it is an adage. why do they still follow you after the success?
Shi Yuzhu: Do poineering work 10 years to come again, I feel decision-making or want democratization, the issue that major person rejects is not done absolutely, difference, debate is very great voting solve. Begin from 2002 now, our group is same still, the money that earns now is much, but working hours is much also, also spend this money without time, this kind of cohesive affinity still is culture of profit from company, we always want to gather do a major issue.
Group respect, the earliest technology personnel is in a company entirely now, what the controller of giant project and we are in charge of sale is deputy always, the earliest this batch of people are in, only two administrator left, it is our partner, and be those who be in a company inside measure (inside measure, also be the test of little scope, the ability after present network game should be measured inside the course can undertake publicity a test) had not left in the begining, the employee that the reason is much and in high level, feel they two be no good really on management, next they transfer through period, do thing of trustee, inspect, faded slowly later. For the angle from group of research and development, our company is the stablest, we do not have the backbone of middle-level prediction of a person’s luck in a given year a person. As to from do poineering work that batch of key members that begin to had not left me all the time, I am approbated to their bearing, ability, they are trustful to me, they feel I am genuine to the person, also approbate my ability, we are to adjust those who come out.
Shi Yuzhu: The manager that plays a net to swim succeeds more easily
January 18, 2008
DoNews 1 month 17 days of messages (Suzhou reports reporter Wang Le) on January 17, the Shi Yuzhu that attends forum of game industry height gives breathtaking signal again, the manager that says to play a net to swim succeeds more easily.
Shi Yuzhu claims, recently he and during tall old total Duan Yongping meets, reach step by step consensus: The company manager that plays a net to swim is very much, because game is negative news is very much, so most person dare not say he plays game.
He states oneself and Duan Yongping made a count, result discovery, play a net to swim the successful rate of managers, do not play the managers that the net swims more than.
Shi Yuzhu discloses, include at present step by step tall inside a lot of traditional businesses begin to invest game. (be over)
Shi Yuzhu: The manager that plays a net to swim succeeds more easily
January 17, 2008
DoNews 1 month 17 days of messages (Suzhou reports reporter Wang Le) on January 17, the Shi Yuzhu that attends forum of game industry height gives breathtaking signal again, the manager that says to play a net to swim succeeds more easily.
Shi Yuzhu claims, recently he and during tall old total Duan Yongping meets, reach step by step consensus: The company manager that plays a net to swim is very much, because game is negative news is very much, so most person dare not say he plays game.
He states oneself and Duan Yongping made a count, result discovery, play a net to swim the successful rate of managers, do not play the managers that the net swims more than.
Shi Yuzhu discloses, include at present step by step tall inside a lot of traditional businesses begin to invest game. (be over)



