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Medium or small the net swims live the path with development is unscrambled

June 10, 2008

The development course of Chengdu dream factory is one side mirror, it refracts an our country medium or small the net swims the enterprise lends Internet chance live the road with development. Current environment look crosses much focusing to swim in net of a gleam of on the big wrist body of the enterprise, and oversight this plants Qiu Xin of author of similar dream factory ” small wrist ” the readability of the story on the body.

Qiu Xin, when annuity hill famous game develops a panel ” the west hill is resided ” chief, achieve turn Dou Meng into the factory 5 years, sit every year nowadays have on 100 million yuan of income. Nevertheless, he already was satisfied at getting good time too no longer, begin the stage with taller be covetous on. How to make dream factory and the name of royal, giant euqally resonant, it is a dream that Qiu Xin did not come to.

Borrow force take off

With royal, Baidu cooperate in succession, the name that lets little known Chengdu dream works begins to enter line of business the search casing of wife person. And in April Baidu of the last ten-day of a month marchs formally the net swims when the market, of Chengdu dream factory ” chivalrous path 2 ” with royal ” freely the world ” two only large networks in becoming this annulus to cooperate swim product.

2007 the end of the year, baidu finds dream works, seek cooperation. At that time, two below dream factory banner ” chivalrous path ” series net swims online number already amounted to 150 thousand person. “It is best that we do platform to cooperate in China. ” mention the account with active and allied Baidu, president of Chengdu dream plant holds general manager Qiu Xin concurrently to feel proud to this. Change before 5 years, this is the thing that he cannot think at all.

January 2003, qiu Xin handed over abdication to believe to Qiu Baijun, Lei Jun, leave golden hill to return Chengdu to do poineering work. In those days March, hold water before long edifice of torch of high new developed area of Chengdu of dream factory ingoing. In those days April, its first net swims project ” chivalrous path ” start in the round. In those days in November, “Chivalrous path ” inside measure. At this moment, dream plant is only employee 45 people.

After 5 years, number of dream plant personnel broke up severalfold. 2007, qiu Xin has many 140 stuff, the company realizes gain thousand yuan 6. 2008, this comes according to may achieving 7 ten million 8 ten million yuan, year turnover passes 100 million.

Plan world seeks advice from analyst Yang Ke to think, similar dream factory this kind of net swims of the enterprise survive with arisen, with Chinese net the development experience of processional course of study has very big concern. The earliest it is acting mode be the champion, homebred nowadays net swims in go strong gradually. Core competition ability produced move, research and development medium and small businesses just is able to live. Again early a few years, interest in going on an excursion of day Han net fills period, this kind of industry escapes hard by the destiny of annex. In those days, golden hill with respect to annex this kinds of a lot of enterprises.

“With ” demon animal world ” the Euramerican net that is a delegate swims the market is stabler, but day Han market is shrinking back badly however. Chinese net swims the market passes these year development matures gradually, research and development gets attention. A lot of capital hope to enter a net to swim, but talent deficient, the business that can do a framework shorts especially with the talent, think the company that becomes research and development collects group of big research and development very hard so, this gives medium or small put apart of enterprise of research and development vivosphere. ” Yang Ke says.

“Chinese net swims industry grows today, had done not have the possibility of forestall. The character of the market gives the medium and small businesses, medium and small businesses that has capacity of own research and development especially put apart opportunity, of a few own research and development such as Shi Yuzhu enterprise rising abruptly is example. ” the progress that Qiu Xin reviews dream works a few years this, also think market opportunity amid acts very crucial role.

What he weighs ” characteristic ” , be royal before president Tang Jun also the net that Ceng Jing has sighed swims course of study ” sudden huge profits ” phenomenon. Tang Jun ever also said jokingly in open circumstance, the net swims business mode is too good, boss letting coal is jealous. And in the income that is in dream factory, its profit is as high as 70% really to 80% .

Qiu Xin thinks, the sudden huge profits of the industry offerred rife opportunity to small and medium sized business, especially below the circumstance that in royal, 9 cities enterprise of this kind of bibcock lacks capacity of own research and development. Then at the beginning, dream plant takes the route of own research and development with respect to the decision, choose cooperative mode.

All things start is bad. Be in original in the collaboration with other company, dream factory obtains the get one’s own back that has 14% only about in one’s hand, gain is very small, dan Qiuxin also is done. Such ” eclectic type ” cooperative advantage is need not him investment builds a server, escape operation and the high pay that popularize a field.

Lean this kind of way, dream factory hardship lived to come down. As cooperative platform gradually grow in quantity, the route of dream factory goes wider more. Current, dream factory already had 16 partners, income also rises steadily subsequently. This year January, the income that dream factory gains from company of a download amounts to 1 million yuan.

“We make money silently all the time a few this years, enterprise of a lot of dumb just often is most earn money. ” Qiu Xin summary says. He thinks, the road of these a few years that grow belongs to dream factory the road that typical medium and small businesses grows, do not have money at the beginning, be absent again the city central, but nowadays not only oneself made money, the partner that return a side made money.

On certain level, the road of the collaboration of dream factory also drew lessons from long end theory: The force of Internet of hope have the aid of, do platform big. This still broke the rule that domestic company grows at the same time: Medium and small businesses is accomplished more be no good more finally.

If be successful exterior reason end ” lend strength ” , the place after so successful internal matter depends on Qiu Xin leaving golden hill fumbles departure one bushing manages method, qiu Xin calls it ” but the technical management that flow turns. Qiu Xin calls it ” but the technical management that flow turns..

“Golden hill, associate some earlier year make software too high end, they like pursuit to use top technical ace, this is to do not have necessary. Looking for the accurate market, premise that lowers a threshold, software company had better pay attention to flow to change, maneuverability, can amend a gender. ” Qiu Xin expresses, golden hill ever had a few game ” jump ticket ” 19, this is very not professional show. This creates pressure to company profit not only, still let personnel of research and development suffer all kinds of torment.

Under photograph comparing, the product of dream factory jumps rarely ticket phenomenon, all products realize gain, personnel of research and development ” the torment that get is very small ” . Qiuxin says frankly, work 7 years in golden hill a lot of things learn in career, also discovered a lot of problems. In poineering process, he goes conciously avoid these problems.

Dream and reality

Although famous degree do not calculate tall, dan Qiuxin thinks the inadequacy on company comparing is more superabundant than falling. His clutch is worn the finger calculates, at present dream factory actual strength discharges 15 or so in home. The net before the platoon swims company, not be to had appeared on the market to plan to appear on the market namely, dream plant is current however not anxious appear on the market.

A lot of moment, the plan cannot catch up with change, be in especially provide quite theatricalize colorific game industry. 1994, unwilling and insipid Qiu Xin resigns from Chengdu plane institute, head for Shenzhen to seek an opportunity subsequently. In March 1996, he crosses golden hill headquarters in Zhuhai road accidentally, golden hill is returned at that time is tens of person dimensions only.

Golden hill has listened before Qiu Xinzhi this name, go looking on his decision. Golden hill author begs Bai Jun to be absent, stage girl wanted a few pieces of letter paper in front of Qiu Xin, those who carried a pen to write a more than 2000 words ” leave a message ” . Qiu Baijun sees a letter, drove to overtake Qiu Xin on the road of Zhuhai and Shenzhen. Before long, qiu Xin joins golden hill west hill to reside, game career at this point start off.

“Xiaoqiu, the opportunity comes back certainly in the future company, work to you after I am emeritus. ” a jape that often leads at the outset, “Unfortunate ” character weighed the option after Qiu Xin is joining golden hill 7 years. Leave Chengdu to head for Shenzhen, join golden hill and leave golden hill, the dream of as new as the fur coat play is concerned.

But be in last year, this bore the weight of the dream factory that Qiu Xin game dreams however within an inch of is bought. Talked about ten investor, perfect and royal, spatio-temporal express strong interest. What pay attention to research and development especially is perfect and spatio-temporal, qiu Xin talked a few rounds with their author Chi Yufeng, within an inch of did not keep back.

Nowadays, qiu Xinqing Is hope to did not sell the company at that time, also did not have dream factory otherwise the farther high speed since this year grows, and the target that pounds camp of a gleam of. “The greatest at that time sense is, the value of the company has not been released adequately. ” mention the account that sells a company not finally last year, qiuxin says so.

There was greater dream in fur coat new heart, he hopes ” bet ” , look for an opportunity to reduce a group of people of same interest of a gleam of, with royal, giant be on an equal footing of this kind of enterprise. There is lying cash of a few ten millions on dream factory account nowadays, this is ” money to gamble with ” . Achieve the first step of the dream, it is aggrandizement operation ability.

Since this year, his thinking is even more clear: Future gives priority to operation to be with research and development complementary, the output that relies on a product moves toward the world gradually. Qiu Xin is forecasted, dream factory wants to hold the post of the way that heaven company place has made necessarily, and network of as similar as dream factory a lot of country swims the enterprise also wants so go.

Yang Ke thinks, medium or small the main problem of enterprise of research and development is devoid channel, so they chose platform collaboration mode, each takes what he needs. And the final way out of these enterprises will be, in concentration capital, resource and famous after spending, oneself strengthen operation. Qiu Xin will send the plan of force operation next, also accord with this one logic.

Net of an a gleam of swims the market personage of the enterprise thinks, a group of people of same interest of a gleam of of dream factory concussion is not to do not have a likelihood, but must solve a few problems. Go up in income above all, want to reach the target of enterprise of a gleam of. Current and royal, Netease every quarter income already amounted to this kind of enterprise 6, 700 million yuan. Be in next product level, dream factory should have special the product that has competition ability, bring competitive pressure to enterprise of a gleam of. This is only both have, ability of a company lets accept inside course of study for ” a gleam of ” enterprise.

Under photograph comparing, the income that this personage thinks dream plant is current and product can stay in only ” pass well ” the level, the way that future should take is very long still. Want to enlarge company dimensions for instance, light relies on income itself insufficient, must financing. How the money after financing is beautiful, this need has investment orgnaization to offer guidance, also need a company to introduce more professional group.

“Perfect and spatio-temporal Chi Yufeng succeeds one year with respect to IPO, dream plant moves toward a success possibly also so, premise is to must take out absorbing product, and have complete promotion, operation and market to hold ability. ” afore-mentioned personages say.

Yang Ke suggests, the development of dream factory cannot act too hastily, should restrain bulgy ambition, lay the foundation first solid. Seek accurate opportunity next, develop a product that has strategic sense, picture ” journey ” prepare Chinese medicine by roasting it in a pan in that way dozen red. Developing angle for a long time, research and development of home of Yang Ke hope net swims the enterprise does a few culture more precipitation and accumulate, swim to the net the product pays all anthropomorphize. And before, domestic network swims the enterprise is affected by day Han deeper, this those who do is far be inferior to Euramerican enterprise.

Look in Yang Ke, the likelihood that will not be placed before Qiu Xin continues to have 3 ways. It is the method that uses kill the hen to get the egg, sell the company, get sth done once and for ever; 2 it is to hold to oneself to make research and development, tomorrow may be successful, but process very hardships, and future is full of uncertainty; 3 it is the collaboration of operation firm deepness that has actual strength with, accuse each other or establish joint-stock company, ground of the rapiddest rate is in value of research and development show level to cash.

Written by ITTech · Filed Under IT Magazine 

The trap of the trend and Facebook wrong path

June 6, 2008

American adman George Lois is in speak of ” trend ” the bad influence to advertising when, once gave out the cry that awakens the deaf so. Because look in him, advertisement is door art, be aimed at so every time new issue or challenge, adman is jumping-off place with brand-new angle and open breadth of mind with respect to this, is not the idea that borrows others general nervously. This is so called ” trend ” , search some to plant just about ” safe ” , and support trend can make bad work only.

Actually this is planted to ” trend ” depend on with succumb ubiquitous inside economic domain, even if is flaunt in ego innovate to be provided most inside Internet domain of spirit, this kind ” the despotic rule of the trend ” also still indulge in wilful persecution.

If say, since be in a the closest year many, what can be called inside Internet domain ” trend oppressor ” if, so the Facebook that leads SNS agitation, can without doubt ground of be worthy of suffers crown to add. From home ” inside school ” ” within the country ” arrive so called ” inside X ” , from ” happy ” ” together ” to new edition ” group net ” , we can discover rearward ” Facebook ” shadow, we see Facebook is lifted in home inside a short year ” big suddenly turn hostile ” and ” revive in a new guise ” perform blindfold making a person, “Clone thinking ” the disciples and followers that brings about large quantities of one Facebook people emerge as the times require, its dimensions is not compared two years former ” Myspace is changed ” agitation inferiors a bit coquettish. It is so as to Baidu and Tecent therefore inside respective domain fruitful outstanding Internet company is considering: Whether do we also want ” is Facebook changed ” ?

Plant in this ” Facebook ” under the tide that turn, realize in that way without figure George Lois it seems that ” the trend is a kind of trap ” . Be willing to admit without the person more, in the dependence to the trend, we are likely by ” Facebook ” lead enchanted way. Probably, we still should not pay close attention to the final result of this kind of trend, want to examine minutely above all however: “Facebook is changed ” necessary, likely?

Beyond question Facebook the exploration that makes in SNS domain is fruitful. But the formation of website design mode is conditional however, it is to have its distinctive history reason, and closely related the fixed position with oneself. If we cast our fixed position and are good at service territory, and ignore the vast difference of Sino-US Internet market, blind ” Facebook ” change, that as good as at taking measures without attention to the changes in circumstances, a fruitless approach.

From the point of sociological angle, the person never isolates take action mixes the ground executive society function, however mutual between having direct or indirect connection, just about these interaction caused the network with social mixed system, if kiss predestined relationship network, affined network, job network or interest network. Accordingly, all activities that the society lives build the structure in these networks and function over. And the structure that SNS is these social nets undoubtedly and function inside Internet and software domain reflect and react. We can develop SNS service in any domains without doubt, but was destined the difference that SNS serves to having a priori necessarily.

Actually, so called SNS has the explanation of 3 kinds of categories actually: Software of network of socialization of Social Network Software () , network of socialization of Social Networking Service (serves) , ) of website of sociality of Social Network Sites (. Focal point of side of these 3 terms is different, but having internal consistency, namely around move Social Network of vocabulary of a core, and Social Network is having specific definition in social network analysis: Point to a group of actor and connection the union of all sorts of their relations. This has two crucial essential factor among them, actor (person and person, group group) with the relation. That is to say, the matter that these 3 words limit is the socialization the person and human relations in society build regard as with hold together core. No matter be software,development, service is supplied, still be website construction spreads out around this core closely.

We are general what so called SNS points to is the website that provides service of some socialization network on Internet, hand in friendly website for instance (website of management of Myspace) , human relations in society (Facebook) , marriage loves a website (predestined relationship of beautiful of lily net, century) , website of talent invite applications for a job (gregarious website of Simplyhire) , business affairs (content of Linkin, Xing) , media shares a website (Flickr, Last.fm) is waited a moment.

But no matter be which SNS site, offer why to plant socialization network serves, in its the design develops what pay close attention to above all in the process is a person, because interactive dealings is internal,contained the element that interacts with the group artificially, feature of the psychology that takes no account of human nature and person, culture is impossible. Accordingly, although SNS site is in,include the existence on main essential factor to wear similar point, but the website that provides service of different socialization network in the light of different crowd, also reflect on specific website design gave difference. Build compose model according to the SNS of Gene Smith, good standing should be handled in any development, reveal, relation, honorary, group group, dialog, share wait for 7 to form the structural concern between element.

Gene Smith ‘ S Model

Differ as what emphasize key and element concern, the difference that in design of specific SNS website expression comes out is very tremendous. But the service cause that the fixed position that the premise basis that handles these element relations is website oneself however and place are about to provide and sort.

We from Myspace and Facebook these two SNS are gotten army person can see because locate the specific design difference that differ with the service and brings is what kind,this is planted tremendous.

The Slogan that the fixed position of Myspace resembles his oneself ” A Place For Friends ” of the description in that way, it is the community making friend that is jumping-off place with common interest (MySpace Is An Online Community That Lets You Meet Your Friends'Friends) , those who offer is a kind of be worthy of the name ” the online service that make friend ” ; And Facebook, it is to oneself fixed position ” Facebook Is A Social Utility That Connects You With The People Around You. ” , it is a kind of network tool that safeguards person and person society connection, those who offer is a kind of human relations in society safeguard and run online service. Can found oneself good friend circle with Myspace user and interest of the photograph that shares each other to be interested with each other good friend, log, interest; The friend communication that can like with oneself, chat, appointment; Still can be initiated and participate in all sorts of activities and circle, the topic that everybody is interested in discusses in forum. And Facebook user can be used it is the relation between, OK to safeguard oneself and good friend and family maintain connection with his classmate, colleague.

Such is in space of Profile(individual homepage, individual) on the design, myspace appears more subjective change, individuation, and allow an user define an interface oneself, can the background picture of the Profile of set of be fond of according to oneself, background music, font, layout and statified page, make Profile appears very lively and exaggerative; Wanting plastic because of the Profile of Myspace is youth idea in a kind ” dreamy identity ” (Desired Identity) ; And the opposite however reason that Facebook Profile devises, offerring what have an user to place is a standardization, can OK and ego pilot, local the page that adjusts neatly, the user can put a change to accuse through procrastinating freely (the type of Widgets) , amount and application, but the basic frame of the page and layout are affirmatory. such, because the Profile of Facebook wants plastic,be it is an user ” true identity ” .

Myspace is a community making friend that is jumping-off place with common interest, the foundation of establish of good friend relation is ” common interest is liked between the user ” , describe and be being safeguarded what concern to the good friend because of this Myspace is to pass ” Blog ” etc ” personalized media content ” ” comment ” feedback and ” interest group ” ” forum ” , ” activity ” wait for the communal communicating that what the step will come true. Pass between the user ” the message inside the station ” (EMail) ” online chat ” (Chat) ” individual log ” (Blog) ” picture ” (Photo) ” video ” (Video) and other the media content that share will undertake ego expression and each other communicate, and be in what some decides a theme ” interest group ” (Group) and ” forum ” ” activity ” in, spread out interactive, share common interest interest, spread out make friend. Can say MySpace is a hodgepodge, all the most popular Internet communication the form assembles, go up bit more basically in 3 the gregarious demand of contented youth: Ego is conveyed (Expressing Themselves) , good friend is interactive (culture of popularity of Interacting With Friends) , consumption (Consuming Popular Culture) .

And Facebook differs with this, its are the human relations in society that helps user management safeguard his mainly, on Facebook so called ” good friend ” it is oneself actually the summation of all human relations in society, basically be with oneself ” the classmate concerns ” ” alumnus concerns ” ” the colleague concerns ” etc ” accurate good friend concerns ” , and ” domestic relatives and friends ” and ” of social general hand in ” etc ” broad sense good friend concerns ” give priority to. Accordingly, the Facebook description to the good friend comes true through trying to classify to the definition category of people human relations in society, for instance ” roommate ” (Housemates) , ” classmate ” (Classmates) , ” colleague ” (Coworkers) , ” the friend’s friend ” (Friends Met Through) , ” the friend that knows in activity of club, small group, society ” (Club\Group\Teammates) , ” of general hand in ” (Random Friends) is waited a moment. Everybody is OK concern the good friend in him socialization network, classify land management rises. And the good friend on Facebook concerns safeguard, spread out through distinctive interactive form. It is the description to user ego condition, action and thought on one hand among them, for instance ” current condition ” (Status) , confuse your trends (Mini-Feed) and individual note (Notes) is waited a moment; It is condition of contemporaneous good friend is updated on the other hand (Status Updates) and good friend are dynamic (News Feed) gathers together; Pass the feedback to Status and Feed and deferent, facebook can be used door very what is him good friend that tells oneself clearly doing now, what to think; OK also very what is the good friend that sees oneself conveniently doing, what to think. In addition, facebook still has a few add application, what support tripartite development especially is small accuse (Widgets) , what can spread out formal diversity for the user is interactive. For instance doodle board (Super Wall) , Poke(moves him) , Hug(is embraced) , Gift(give sb a present) , Ilike(music is shared) wait even if a few frequency is used more popularly on Facebook taller interactive tool, pass these tools, rich and colorful can spread out to interact between the user, communicate oneself friendly feelings, safeguard the affinity with the good friend. Through these planting means Facebook compose is built have a multidimensional interactive dialog system, the communication that helps people implementation and good friend and interactive, the administration that achieves human relations in society and safeguard.

Accordingly, the design that we can see Myspace is to slant media is oriented model design, more resembling is individual media portal; And Facebook is to slant the design with oriented tool, it is the network software platform of management of a kind of human relations in society. The focal point that establishs the Myspace in compose model in the SNS of Gene Smith is in the identity, reveal, share, group group, other essential factor is auxiliary sex element; And what Facebook emphasizes is the identity, relation, dialog, other the complement that just regards this as 3 element.

This differentia different tells us very clearly, if our fixed position and Facebook are different, if the service field that we provide and administrative levels and Facebook are different, we adopt the strategy with Facebook impossibly also on website design. If, we take no account of our user preference, do not add discriminative land ” Facebook is changed ” , we can get a consequence only, the George Lois that costs very great strength to make a nondescript namely then is so called ” low-grade product ” . And such low-grade product, the person that explore safe products plan to trying to draw close to the trend people, just is one is lost sight of ” trap ” .

George Lois of no less than says ” be opposite at least me, when most person advances toward same way, proved new way just is only way instead. ” what we should consider more is how base oneself upon undertakes at the fixed position of oneself and service territory the website is designed, offer contented user demand and the products plan that better application experiences, is not a consideration how ” Facebook is changed ” . “If want to have new settlement method, must want to say to the trend not ” , so all the people that tries to pursue a dream inside Internet domain, to moment, should courage says to the trend ” not ” , should say especially ” ByeBye Facebook ” .

Written by ITTech · Filed Under IT Magazine 

Overview: Shi Yuzhu’s net swims ” special path “

March 24, 2008

Someone says Shi Yuzhu is detached the commercial wonder that is in alone, someone says Shi Yuzhu is the businessman do not have fine that holds human weakness to make money. No matter be,honouring is to demote, those sale that everybody cannot deny Shi Yuzhu brings up on Chinese market are mythological. 20 years ago, when computer Chinese character handles an industry to be in flourishing, just obtained weak scientific management to fasten the Shi Yuzhu of master’s degree from Shenzhen college graduate school, put borrowed personally 4000 yuan of RMBs, with Chinese character card win initial success of this one product Chinese market. Several years short, flourish of individual of history jade column is ascended ” Forbes ” a list of names posted up of chinese mainland plute the 8th, the China after the group becomes the giant that he establishs quickly also to be connected to rank 4 the 2nd big enterprise of civilian battalion high-tech. However, who ever thought of, had done not have a few years, shi Yuzhu goes bankrupt to build giant mansion, bore the liability that is as high as several yuan of RMBs. When everybody thinks Shi Yuzhu sinks into at this point, he appeared however, and still driving health care to taste, the net swims these two ” carriage ” , richer than before, more successful! 2007, shi Yuzhu hands in a scene to appear on the market in button, the body home that had hundreds 100 million dollars… can be in so short time, climb from unsuccessful trough, score greater success, the person arteries and veins that those who lean is Shi Yuzhu, laborious, endowment, and be made ceaselessly and he expands for years ” giant ” army group!

　　 Shi Yuzhu memorabilia

1962, shi Yuzhu is born in Anhui Huai Yuan.

1984, shi Yuzhu is graduated from Zhejiang university maths to fasten, be allocated to come bureau of statistic of the Anhui province works.

1989, shi Yuzhu obtains soft science of Shenzhen college graduate school to manage the go into business after fastening master’s degree to do poineering work.

1991, giant group holds water, column of jade of history of the corresponding period rolled out M-6403 of Chinese character card.

1992, the headquarters of giant group goes to Zhuhai from Shenzhen change, the design program of giant edifice also comes on stage subsequently.

1993, giant group becomes China the 2nd big enterprise of civilian battalion high-tech, shi Yuzhu becomes the intellect that Zhuhai obtains a government the 2nd batch to weigh award.

1994, giant edifice begins construction, shi Yuzhu is elected as 10 big reform man of the time of Chinese.

1995, giant group rolls out 12 kinds of health care to taste, put value on the advertisement of 100 million yuan of RMBs. Shi Yuzhu by ” Forbes ” label chinese mainland plute the 8th.

1996, giant edifice capital is in an emergency, shi Yuzhu comes to air of company total capital build giant mansion, the result brings about a company to be immersed in financial crisis, final giant edifice not as scheduled finishing, and at separating stop work of year of the beginning of the year.

1999, manufacturing health care kind the biology medicine enterprise of the product — Shanghai be good at special limited company of biology science and technology held water stealthily. Lie between year of Shi Yuzhu to announce external, all is in debt can be paid off in the end of the year.

2004, limited company of science and technology of Shanghai journey network holds water formally, shi Yuzhu assumes president.

2005, the first net of Shi Yuzhu swims ” journey ” measure inside formal open.

2006, shi Yuzhu is opening graceful archipelago to be registered formally ” Giant Network Technology Limited ” company, this company is in through British the the Virgin Islands registers a name to be ” Eddia International Group Limited ” the 100% equity of limited company of science and technology of network of journey of company control Shanghai.

2007, “Giant Network Technology Limited ” formal and incognito for ” Giant Interactive Group Inc. ” appear on the market now namely the official name of the company, limited company of science and technology of Shanghai journey network is formal at the same time more the name is limited company of science and technology of Shanghai giant network.

　　 Shi Yuzhu’s net swims ” special path “

Even if is to be in ” journey ” those who score all-time success now, still many so called nets swim the expert meets what weigh Shi Yuzhu to be ” strange embryo ” . Look in them, this ” become a monk late in life ” Shi Yuzhu, never follow rules, always love to create new regulation of net parade industry, too too ostentatious, also too cross aggressive. Dan Shiyu column uses him just about ” special path ” , for at that time collective is immersed in development low fan period course of study of Chinese net parade made a model, hard raw uncultivated land is in already was divided up by a few big tycoons very few Chinese net swims the market held position!

　　 The first Zhang Jinjun net swims

According to one of company founding member beside Shi Yuzhu, limited company of science and technology of Shanghai giant network (the following abbreviation ” giant network ” ) Shang Min recalls media and administrative vice president: From most when beginning to write Chinese character card, shi Yuzhu with respect to nurturance of a programmer often have a habit, when tired, nervous, pressure became great, shi Yuzhu is about to shut the door to play game. Begin to do poineering work from 1989, arrive the first time the experience is successful, rot to giant edifice again end, turn do health care to taste… this habit of Shi Yuzhu had not been broken all the time.

The player that with most firm contact the net swims is same, just began to contact the Shi Yuzhu that the net swims, be in ” legend world ” in by PK of ill will of advanced course player, then his month casts several yuan of RMBs, go enjoying the control advantageous position in game and bright pleasure. The player that with most firm contact the net swims different, shi Yuzhu besides be obsessed with a net to swim and besides beautiful money of be willing to part with or use, he is paying close attention to all the time and analysing the industry of this fast growth, as the wolf that a follow at sb’ heels is at the back of prey.

Shi Yuzhu contacted a lot of players in game, through chatting with them, shi Yuzhu experiences ceaselessly and fathom the place of the success or failure that those nets swim, analysing ” legend world ” , ” heroic time ” after waiting for hot at that time temporarily a lot of product, shi Yuzhu feels the Chinese net in those days swims deeply the effective demand of product and home of Chinese net amuse oneself is put in very big difference.

And 15 years of celebration of company that held 2004, let decided below Shi Yuzhu march the determination that the net swims. All old stuff that can contact looked for company general completely in those days, altogether has 600 much people to attend. These person some are making hardware, some is making software, 10 have 89 or hit in IT circle go all out. Be in charge of the chief inspector of research and development at that time, spoke everybody’s one’s innermost thoughts and feelings excitedly on the stage to Shi Yuzhu: History always, we still hope you can return to IT to come! The word of this guileless, shi Yuzhu’s heart was touched deeply at that time.

According to the player’s idea, do a player to think the network that employ swims! Shi Yuzhu to decision-making group showed the 7 people of gold partner at that time the strong opinion that through marching the net swims to put in IT ’s charge to encircle back and forth and great faith.

The 7 people that wait in those days in fact are decision-making group, without a few people clear net swims is a what plaything, it is the company had fixed capital reserve only, considering to invest new project. Finally, everybody analyses a report to reach through the industry of a few whole a conclusion, this is the industry of a rising sun, brushstroke invests amount only 20 million yuan of RMB, the likelihood wins rich and generous get one’s own back, what to although fail,calculate to the company. Then, march this one idea that the net swims got the accord of decision-making group recognizes 7 people.

　　 The 2nd chapter establishs a group

Established a project, had fund, the thing that should do next establishs a group namely. Produce the network that sells oneself to swim to one each the company, the core no more than of the group divides composition by two, one is research and development, one is a sale.

Research and development is not the thing that original team place is good at Shi Yuzhu really, accordingly this can be passed only at the same place external invite applications for a job will solve. Be in fitly this moment, shi Yuzhu knew immense forest howl through Chen Tianqiao. At that time, did not put energy emphasis in the net to swim grandly. Head with immense forest howl ” heroic time ” group of research and development, for nothing the technology feels nowhere however put to good use, feel sullen, wanting to jump out to come from personal doing. Then, both chime in easily, went one case. All these is so success will come when conditions are ripe, follow a rational line to do some work well.

Once media reports, old crossover with bitter hatred, think him open the door to a dangerous person. But although this is true, although the history is returned once upon a time, the Shi Yuzhu that did not have immense forest howl also may not is met cannot parade succeed on course of study in the net. The word of Liu Wei of president of network of apply mechanically giant says: “What report without media is so exaggerative, shi Yuzhu is a person that does an industry for years, encounter a group impossibly to invest curtly. It is us in fact after having more mature idea, just meet recruit group. Accordingly, although did not encounter immense forest howl at that time this group, the company can find other group to do this thing euqally. The company can find other group to do this thing euqally..

As to the sale that at the same place, not be bad thing more to Shi Yuzhu. 2004 limited company of science and technology of Shanghai journey network (the following abbreviation ” journey network ” ) after holding water, shi Yuzhu becomes a head from before white

Written by ITTech · Filed Under IT Magazine