Sun profit of net of season of the 4th money glides 73%
August 21, 2008
Time of Beijing of dispatch of sina science and technology on August 1 message, according to foreign media coverage, sun released 2008 money now year newspaper of money of the four seasons, suffer the United States and expense of Asian market user to glide influence, this Sun quarter is clean profit glides 73% .
Be in up to the season of the 4th money June 30, sun net profit drops to 88 million dollar, every accrual 11 cent. And profit of net of the corresponding period was 329 million dollar last year, every accrual 36 cent. Not plan recombine charge and other expense, every accrual 35 cent, every earnings that prep above analyst expects 24 cent.
This quarter, sun sale is 3.78 billion dollar, glide compared to the same period 1.4% . Among them, server sale is 1.7 billion dollar, glide 7.1% . And other business sale all grows somewhat, go up the biggest serve for major, battalion receives 352 million dollar, go up 10% .
Be in the United States, sun sale glided 9.4% . And Europe, middle east and African sale grow 3.6% , asian sale dropped 3% .
Show according to Gartner data, this year first quarter, sun server sale ranks the whole world the 4th, after ranking IBM, HP and Daier. (Li Ming)
Ma Yun head talks about net inn new rule: Already reached intent with concerned branch
August 20, 2008
On August 3 morning message, the summit of medium and small businesses of the 2nd Asia-Pacific that Ma Yun of trustee bureau chairman holds in Hangzhou now meets Alibaba in refer heats up the net inn that discuss at present when new rule problem, say to had reached understanding intent with concerned branch at present, ask everybody to be at ease.
At present this thing causes character of equestrian Yun Tan to pay close attention to greatly very much, each relevant sections such as group and Wu of industrial and commercial, duty also are undertaking Alibaba urgent negotiation and communicate. Hauling inn new rule had begun to be carried out in Beijing on August 1, ma Yun is ” to this evaluation I believe this thing two days this to had begun to be in gently processing. Ma Yun is ” to this evaluation I believe this thing two days this to had begun to be in gently processing..
“We should understand governmental think of a way, but I am certain network trade group has learned ceaseless self-discipline. We had acquired concerned branch approbate and agree with, ask everybody at this o’clock to be at ease. Through the effort of scholastic expert, netizen and guild, had reached intent understanding with concerned branch. “Ma Yun says, but he did not disclose specific the detail that reachs intent understanding.
Will apply on August 1 in the light of Beijing be related of net inn new rule, in be investigated related sina science and technology, nearly 9 object this into the netizen of new rule apply, also more than 8 think into the netizen this are new compasses in show level to carry out can smother initiative selling the home.
Although new rule was carried out formally on August 1, many industrial and commercial place expresses, had not begun to check at present without the inn that reflect a network, how to also check without specific announcement. Relevant personage points out, new rule of this language or suggestion will execute Ma Yun thoroughly hard, or end up with nothing definite ” ” .
The net connects: Change Zhu of × of of card of another name for Taishan Mountain
August 20, 2008
Be aimed at industry about small well-informed be about to a variety of hearsay of die out, yesterday, beijing net connects king of vise general manager to pass treasure to express, in September bottom and Chinese UniCom are finished after incorporating, the net is connected won’t abandon small well-informed business. Future satisfies the requirement of small well-informed user, beijing net is connected still undertaking small well-informed network is optimized ceaselessly, at present small well-informed already came true wireless get online, rate achieved 128K the most quickly.
The near future, rife China telecommunication takes over industry after the CDMA network of UniCom, the 5000 much smaller spirit that will fall in the light of the banner connect an user to roll out ” Tian Yi plans ” . Chinese telecommunication is striven for all move of small well-informed user to C net is finished inside 3 years. After this also means several years, small well-informed user will be mixed once nature disappears like user of machine of 6000 much BP.
And the Chinese network that owns numerous small well-informed user likewise is connected how will handle small well-informed user, be paid close attention to likewise by industry. Wang Chuanbao calm bear, “Inning was missed on little well-informed last a period of time. “In last few years mobile phone endowment is expended not only reduce, give small well-informed business very big impact, small well-informed low advantage is lost gradually, partial user begins to convert Chinese shift and Chinese UniCom. The data that industry and informatization ministry release shows, this year first half of the year, small well-informed user reduced the whole nation again 6.808 million.
Wang Chuanbao expresses, although, after incorporating with UniCom, the net is connected also owned GSM network, but, the net is connected will not abandon small well-informed business easily. Because, the consumption that small well-informed business still has particular market demand and stability group. Current, beijing has 80 much smaller well-informed users.
Reduce devoted to small well-informed construction problem to whether will be being met henceforth, wang Chuanbao expresses, the net connects the progress that values small well-informed business all the time, current, already built in Beijing 30 thousand many small well-informed base station, covered all areas that need cloth place almost. Undertaking continuously all the time since 2003 small well-informed optimize a network, small now well-informed the rate dropping a line that dials a telephone had fallen a lot of. Future, the company will undertake cloth of blind area of small well-informed signal nods chemical industry waiting for actor to make ceaselessly.
But its disclose, close period of time comes the dimension authority consciousness of the user increases ceaselessly, so small well-informed base of the station build the job to put delay somewhat; In addition, the part is original base the agreement of the station has expired, and with the add of relevant section the autograph has certain difficulty.
With friendly software net first half of the year gain glides compared to the same period 25%
August 18, 2008
Dispatch of sina science and technology on August 6 message, inc. of the software that use friend (600588.SH, say to use friendly software below) this year 1 to battalion received income to grow 30.19% to reach 685 million yuan compared to the same period in June, net profit glides compared to the same period 25.12% reach 112 million yuan. Stock market depression is to use friendly net profit to glide first half of the year the mainest reason.
Net profit glides 25%
Use friendly software 6 days to release money newspaper shows first half of the year this year, its do business income grows 30.19% to reach 685 million yuan compared to the same period, operating costs increased because of the bag outside encouraging a project 53.80% reach 68.49 million yuan, net profit glides 25.12% reach 112 million yuan.
Stock market shrink brings about net profit to glide
With friendly money newspaper forms for reporting statistics shows, its net profit glides the mainest reason is first half of the year the asset shrink of Chinese stock market.
First half of the year, received income to grow 30.19% compared to the same period with friendly battalion, in charge respect, cost of sales grows 26.98% compared to the same period, overhead expenses grows 25.99% compared to the same period, increase proportion under business income. Battalion harvest grew 23.96 million yuan compared to the same period originally, grow 53.8% , the growth rate of outclass business income.
Cause profit of the net that use friend to glide the biggest factor will change at evenhanded value oneself increase and decrease, hold some trading with friend namely value of evenhanded of sexual finance capital is fluctuant be caused by, this one decreased successively compared to the same period 234.51% , from last year the gain first half of the year arrives 71.15 million yuan this year deficit 95.7 million yuan, reduced 166 million yuan compared to the same period than last year.
Will increase buy reach control to invest a risk
In using friend to plan in job of second half of the year, mention will increase buy reach control to invest a risk.
Say with friend, will increase an industry to buy and, do make big industry scale by force, will open business around core business buy and, integrated industry is effective resource, develop industrial synergism.
The biggest to causing what glide with friendly net first half of the year gain factor — negotiable securities invests, say to will strengthen short-term investment management with friend, control invests a risk, will adopt dovisher investment strategy, adjust short-term investment dimensions, control invests loss, be on guard investment risk.
Grew 110% to reach 360 million yuan compared to the same period with friendly net 2007 gain, last contribution is the most greatly for grail namely among them on the appreciation that the investment of stock market place that raise brings produces, comparative the be a burden on that the stock market invests pair of net profit first half of the year this year, it may be said ” into also Xiao He is defeated also Xiao He ” . President of the software that use friend holds Beijing of president king article concurrently to ever told sina science and technology, basically lean in the future with friend advocate business Wu gain, yield of and rather than. (Establish hero)
Relevant report:
With friendly software net 2007 gain grows 110% compared to the same period
CCTV official net sues fast thunder
August 14, 2008
CCTV official net sowed be related to sue fast thunder net with respect to network video pilfer recently. Government-owned network controller says, this is for precaution behavior of this kinds of tort happens again during the Olympic Games.
Recently, CCTV international (CCTV government website) net of Xiang Xun thunder offers suit, lawsuit is aimed at a large number of torch that appear on fast thunder net to deliver video and 2008 spring late video.
Copyright of CCTV international Olympic Games protects Liu of central chief inspector to jade to tell a reporter in the phone, fire of its medium baking temperature delivers the TV content that video is channel of Olympic Games of CCTV of direct and online direct seeding, spring be made be video a collection of selected specimens to be hanged on the website late. “The authority of network news hookup of CCTV TV content puts in a mouth ’s charge entirely at CCTV international, the act that does not use at will through our accredit is tort. “Liu Lu says.
CCTV international general manager barks Wen Bin expresses, be being sued this is to be the similar action that may produce during the Olympic Games to ring noisy alarm bell at the same time, prevent to produce the tort event of match of illegal transmission Olympic Games.
On August 4, 2 quadrangle of Shanghai hear this case formally.
Another report, the copyright of Olympic Games new media that 10 websites such as CCTV international establish protects action group, the capital of a country in Beijing the restaurant that believe center starts plan of the edition that turn over pilfer yesterday.
Action group is established jointly by 10 websites such as net of CCTV international, Sohu. Among them 9 websites had broadcasted during the Olympic Games via CCTV international accredit video of Olympic Games match.
Newest progress
24 hours of monitoring are started this morning at 9 o’clock, the protection of copyright of Olympic Games new media that member unit establishs combines the office to hold water formally.
It is service equipment compose with CCTV net, 9 units expedite two people full-time to participate in each, build system of 24 hours of monitoring.
Wang Wenbin says, the office still is set inform against a hot line, will establish monitoring daily record everyday.
Net profit of season of Guan Jie head grows A of 91% intended inland compared to the same period appear on the market
June 13, 2008
[message of motivation of ENet Silicon Valley] the computer monitor that appears on the market in Hong Kong produces Shang Guanjie science and technology to was announced a few days ago, suffer driving domestic demand to drive, net first quarter gain relatively go up growth of year of the corresponding period 91% , this total position produces business at the monitor of Taipei realize net profit first quarter 45.4 million dollar, on prep above year the 23.8 million dollar of the corresponding period, grow 27% when season income, to 2.38 billion dollar, go up year of the corresponding period for 1.87 billion dollar.
Although be opposite apparently unfavorable economic environment view is cautious, but the market is mixed to personal computer monitor the demand of liquid crystal TV still dovish, period inside, coronal nimble science and technology pays carry 12.3 million monitor in all, press year of growth 14.1 ％ . Personal computer monitor pays volume to grow 13.9 ％ to reach 11.4 million, occupy total turnover 77.8 ％ . Liquid crystal TV pays volume relatively jumped litre of 33.4 ％ to reach 800 thousand last year, occupy total turnover 15.4 ％ . The wool interest rate of personal computer monitor maintains in 4.8 ％ level, and liquid crystal TV pays volume to increase, bring greater dimensions benefit, promotion of wool interest rate comes 4.5 ％ . As to integral wool interest rate, by the 4.3 ％ of the corresponding period rose last year to 4.5 ％ .
Additional, outback economy grows flourishingly, period inside outback market turnover amounts to 726 million dollar, occupy group total turnover to rise by 25.3 ％ to 30.5 ％ . North America and Europe occupy 23.5 ％ respectively, south-American market occupies the proportion to the group to continue to rise, turnover amounts to 108 million yuan, relatively increased 37.3 ％ last year. Because the use of liquid crystal product is more and more extensive, can continue to be able to have the yield of iconoscope monitor turn to LCD or liquid crystal TV.
Coronal nimble science and technology is located in Brazilian horse Nao this workshop produces fire alarm at January, bring about manufacturing weak point to suspend pausing. After deducting insurance compensation, the immediate loss of the group, additional custom duty, carry reach other conjunction charge to wait to be 5 million yuan about. This workshop already at new in March overall put into production. The company still plans to enlarge house property of peaceful wave plant can, strengthen as strange as new partner beautiful collaboration to reach promotion competition ability in order to ameliorate cost.
Chairman of coronal nimble science and technology holds CEO Sun Jiansheng concurrently to express on outstanding achievement press conference, although TV of LCD of the first season pays volume this year,drop by season nearly 40 ％ , but because the client is deferred,basically pay carry date. This company is occupied at the city of global LCD TV rate by the 4.8 ％ last year, drop to head the 4 ％ of season, but because anticipate second half of the year pays volume to pick up, still have hope the city this year occupies frank meeting to rise to 7 ％ . Belong to a tradition first half of the year commonly off-season, the 30 ％ that believe to pay volume to occupy annual only first half of the year come 40 ％ , second half of the year occupies 60 ％ to come 70 ％ . Put the influence of delay to American market, he thinks, american economy puts delay to belong to do not dispute a fact, still have hope the 2nd to the four seasons pay volume to maintain driving growth, can negotiate actively new client, but still can announce without the message now.
The coronal nimble science and technology that appears on the market in Hong Kong and Singapore at present, sun Jiansheng expresses, the company is considering how to improve its financial standing, enlarge partner redound, because this can study the opportunity that appears on the market in inland or Taiwan, but have no temporarily express between real time truly, and stay in preliminary research phase, although appear on the market in other market again, give those who differ to reach Singapore at Hong Kong at meeting cancel company to appear on the market position. The market thinks this may be short-term benefit good activator.
Lucky letter publishs a report to point out, look from openly direction, guan Jie lasts device of indebted Yu Yuan is crude the trend is sentenced outside producing business to increase, and indebted stabilize at face plate price, gross profit can keep stable this year, grade of Jiang Guanjie science and technology by ” run win big city ” key is low to ” neuter ” , target price is moved by 7.77 HK dollar low to 6 HK dollar, fly in order to mirror benefit riverside is exhausted weak competitive position, and later period can put monitor and TV demand this year delay. Lucky letter adjusts Guan Jie today bright two years gain is forecasted, will this year be filled with forecast increase 5% to 0.1 dollars, key is next year low 4% to 0.11 dollars, predict today next year net profit reachs 213 million dollar for 198 million dollar.
Dui Pei thinks, outstanding achievement was offerred for Guan Jie first quarter short-term prop up, but go up at present sign is possible won’t last for a long time, because of big city and industry foreground still bleak. Because American economy growth puts delay, impose Chinese constrictive policy, because this is likely influence market is right the demand of the LCD, before big city person enrages stability, investor becomes more careful.
The net swims profession persists fast growth unpleasant attack by surprise ” the market is saturated ” secret worry
June 12, 2008
Nearly half month comes, swim as each net that appears on the market outside the condition of the enterprise money newspaper is released first quarter end, the net swims profession persists the posture of fast growth also is shown further. Among them, head the royal, giant before season market share is resided only run that all realized more than 45 ％ closes to grow compared to the same period. But this can not mask numerous investor to swim to the net the market already tended be anxious saturatedly.
Echelon formation pattern is increasingly clear
The Chinese net that continues to carry fast growth state swims the industry appears a few large networks to swim first quarter this year the company is vassal rise, the power that force of each burgeoning company labor need a large number of heroes of hair to chase the deer-fight for the throne.
According to Yi Guanguo the statistic of border shows, still be on the place that gets the person that run grandly. Profit from is original and large part of much person network acts game (MMRPG) continuously growth and lie fallow kind of network game profit from is seasonal the profit good impact of the element, obtain rapid growth first quarter this year grandly, network game battalion closes achieve 745 million yuan, market share occupies industry first place firmly. Netease respect, as a result of brunt game ” dream swims on the west ” this year performance is good during the Spring Festival, battalion of business of Netease network game closes first quarter this year achieve 532 million yuan, market share ranks 2.
Receive dimensions to look from battalion, the net swims appear on the market the company already formed very apparent echelon formation: Royal battalion receives more than 100 million dollar, occupy bibcock position; Total battalion of royal, Netease, giant, 9 cities receives dimensions to exceed 60 million dollar, form the first echelon formation; Dragon of perfect and spatio-temporal, golden hill, net forms the 2nd echelon formation.
In addition, from the point of gross profit level, the company gross profit of own research and development is very high. If the gross profit of net dragon is as high as 91% even, the 9 cities that basically is acting operation are only 45% . In addition, the giant of own research and development also resides a net to swim with the operation profit margin of 68% first of the enterprise.
On the other hand, below the influence of new tax law, the profit of company net profit such as royal, Netease, golden hill all relatively on first quarter, the corresponding period appeared to glide considerably last year, it is more grandly relatively the corresponding period dropped last year 36% . And perfect and giant, spatio-temporal the effect that get is opposite less.
Among them, netease high level expresses, of its net profit as a result of,decreasing basically is this year income tax cost raises first quarter. Law of new enterprise income tax has go into effect from January 1, 2008, will the gains tax rate of enterprise of endowment of inside and outside is unified to 25% . And before this, a few subsidiary of Netease and VIE enjoy taxation privilege treatment.
Those who deserve attention is, sohu became the net with most excellent first quarter performance to swim operation business. Sohu net swims the success of business still changed the investor outside the condition to swim to the net professional work is expensive the doubt of growing sex. Much home international is cast good net is sung to swim in succession after going in Sohu to release quarterly reports industry, cause a net to swim then concept rise, but organic also compose supports cautious attitude to this.
Foreground anticipates existence difference
A report of IDC of famous survey orgnaization makes clear, chinese net swims the industry still will grow continuously. The report shows, 2007, sales revenue of network game market achieves 10.57 billion yuan, grow 61.5% compared to the same period. IDC predicts, sales revenue of market of Chinese network game will achieve 26.23 billion yuan 2012, 2007 - year of compound increase rate 2012 for 19.9% .
And investigation understands related reporter basis, current, the net on our country market swims the product has been close to 300. Swim as new network the ceaseless emerge in large numbers of the product, at the same time old network swims product support publishs new material piece and do not exit, the net on the market swims product measure will be increasing. Because each net swims,appear on the market the main battalion of the enterprise receives to basically still originate or two mainstream net swims product, accordingly, our country net parades the profit margin of course of study will face constant pressure.
In addition, the personage inside course of study points out, the backside that industry of game of our country network grows in high speed still exists a lot of secret worry. An Internet analyst of plan world points out to the reporter, as competition with each passing day aggravate, network game industry has made the trade of a high investment and high risk. Each net swims the enterprise is passed only appear on the market collect capital, ability is possible more resource are obtained in prospective competition, come from powerful pressure of the competitor in order to answer. “The net swims is one makes money fast, the industry with deficient quick also buck, market environment change is too big. Now, the risk that ingoing VC invests is very big also. ” an investor of soft silver is shown to investing a net to swim anxious.
Tall Cheng Ye develops foreground to support cautious attitude to the whole of industry of Chinese network game. The research report that its issued recently points out, industry of Chinese network game (be in especially MMRPG domain) tending quickly saturated, most game lacks innovation content, attract a large number of players hard. Additional, the Olympic Games may swim to the net course of study brings negative effect, during because be in,the Olympic Games is held, people more apt watchs sports game through TV. Accordingly, industry of Chinese network game will face constant pressure in future.
The net swims profession persists fast growth unpleasant attack by surprise ” the market is saturated ” secret worry
June 11, 2008
Nearly half month comes, swim as each net that appears on the market outside the condition of the enterprise money newspaper is released first quarter end, the net swims profession persists the posture of fast growth also is shown further. Among them, head the royal, giant before season market share is resided only run that all realized more than 45 ％ closes to grow compared to the same period. But this can not mask numerous investor to swim to the net the market already tended be anxious saturatedly.
Echelon formation pattern is increasingly clear
The Chinese net that continues to carry fast growth state swims the industry appears a few large networks to swim first quarter this year the company is vassal rise, the power that force of each burgeoning company labor need a large number of heroes of hair to chase the deer-fight for the throne.
According to Yi Guanguo the statistic of border shows, still be on the place that gets the person that run grandly. Profit from is original and large part of much person network acts game (MMRPG) continuously growth and lie fallow kind of network game profit from is seasonal the profit good impact of the element, obtain rapid growth first quarter this year grandly, network game battalion closes achieve 745 million yuan, market share occupies industry first place firmly. Netease respect, as a result of brunt game ” dream swims on the west ” this year performance is good during the Spring Festival, battalion of business of Netease network game closes first quarter this year achieve 532 million yuan, market share ranks 2.
Receive dimensions to look from battalion, the net swims appear on the market the company already formed very apparent echelon formation: Royal battalion receives more than 100 million dollar, occupy bibcock position; Total battalion of royal, Netease, giant, 9 cities receives dimensions to exceed 60 million dollar, form the first echelon formation; Dragon of perfect and spatio-temporal, golden hill, net forms the 2nd echelon formation.
In addition, from the point of gross profit level, the company gross profit of own research and development is very high. If the gross profit of net dragon is as high as 91% even, the 9 cities that basically is acting operation are only 45% . In addition, the giant of own research and development also resides a net to swim with the operation profit margin of 68% first of the enterprise.
On the other hand, below the influence of new tax law, the profit of company net profit such as royal, Netease, golden hill all relatively on first quarter, the corresponding period appeared to glide considerably last year, it is more grandly relatively the corresponding period dropped last year 36% . And perfect and giant, spatio-temporal the effect that get is opposite less.
Among them, netease high level expresses, of its net profit as a result of,decreasing basically is this year income tax cost raises first quarter. Law of new enterprise income tax has go into effect from January 1, 2008, will the gains tax rate of enterprise of endowment of inside and outside is unified to 25% . And before this, a few subsidiary of Netease and VIE enjoy taxation privilege treatment.
Those who deserve attention is, sohu became the net with most excellent first quarter performance to swim operation business. Sohu net swims the success of business still changed the investor outside the condition to swim to the net professional work is expensive the doubt of growing sex. Much home international is cast good net is sung to swim in succession after going in Sohu to release quarterly reports industry, cause a net to swim then concept rise, but organic also compose supports cautious attitude to this.
Foreground anticipates existence difference
A report of IDC of famous survey orgnaization makes clear, chinese net swims the industry still will grow continuously. The report shows, 2007, sales revenue of network game market achieves 10.57 billion yuan, grow 61.5% compared to the same period. IDC predicts, sales revenue of market of Chinese network game will achieve 26.23 billion yuan 2012, 2007 - year of compound increase rate 2012 for 19.9% .
And investigation understands related reporter basis, current, the net on our country market swims the product has been close to 300. Swim as new network the ceaseless emerge in large numbers of the product, at the same time old network swims product support publishs new material piece and do not exit, the net on the market swims product measure will be increasing. Because each net swims,appear on the market the main battalion of the enterprise receives to basically still originate or two mainstream net swims product, accordingly, our country net parades the profit margin of course of study will face constant pressure.
In addition, the personage inside course of study points out, the backside that industry of game of our country network grows in high speed still exists a lot of secret worry. An Internet analyst of plan world points out to the reporter, as competition with each passing day aggravate, network game industry has made the trade of a high investment and high risk. Each net swims the enterprise is passed only appear on the market collect capital, ability is possible more resource are obtained in prospective competition, come from powerful pressure of the competitor in order to answer. “The net swims is one makes money fast, the industry with deficient quick also buck, market environment change is too big. Now, the risk that ingoing VC invests is very big also. ” an investor of soft silver is shown to investing a net to swim anxious.
Tall Cheng Ye develops foreground to support cautious attitude to the whole of industry of Chinese network game. The research report that its issued recently points out, industry of Chinese network game (be in especially MMRPG domain) tending quickly saturated, most game lacks innovation content, attract a large number of players hard. Additional, the Olympic Games may swim to the net course of study brings negative effect, during because be in,the Olympic Games is held, people more apt watchs sports game through TV. Accordingly, industry of Chinese network game will face constant pressure in future.
Mobile phone net swims ” since wind unboiled water “
June 10, 2008
Xue Juan of our newspaper reporter
“Game market is in China is a big market, but not be every youth has an opportunity to use computer, also not be can use computer in any circumstances, so recreation of office of collect contact communication, business affairs, life is sure to become a main game platform at the mobile phone of a suit, the future of market of game of prospective mobile phone is bright. ” when accepting reporter of Chinese economy times to interview, the market prospect that network of machine of smooth adversary of Wu Lin of vice president of the network in sky swims has hope very much.
According to Chinese market the report of ChinaVenture of poineering investment research organization shows, product of game of network of Chinese mobile phone from tens of moneys 2006 mushroom goes to nearly 100 of 2007. Arrived 2008 2010, of the progressively improvement that accompanying environment of Chinese wireless network and 3G market start, net of Chinese mobile phone swims user amount will maintain high speed to develop, achieved 154 million 2010. The personage inside course of study says, line of business of mobile phone game is rising in wind unboiled water.
Dark battle
A few days ago, easy view international releases a report to say, 2008 overall dimensions amounts to market of game of mobile phone of BREW of Chinese JAVA ／ first quarter 261 million yuan of RMBs.
“A beloved daughter very the market of mobile phone game that values China, since entering this industry from 2003, regard the core business of the company as mobile phone game all the time. Mobile phone game should be short message of afterwards mobile phone another after ” golden mine ” . As the improvement of condition of hardware of network environment, terminal, of the promotion that user acknowledge spends and couplet net terminal gain ground, mobile phone game especially mobile phone net swims to be able to be become certainly tall business of agglutinant core shift appreciation. ” chief inspector of market of limited company of IT of Beijing a beloved daughter predicts Xiao Min to divulge, “Up to now, the mobile phone net of a beloved daughter swims the user has been achieved nearly 3 million, the main income of the company originates mobile phone net swims product, summer vacation time is about to roll out platform of community of super and recreational game this year ” Eden ” . Summer vacation time is about to roll out platform of community of super and recreational game this year ” Eden ” ..
What hold upbeat mood to market of mobile phone game like a beloved daughter is Guangzhou is filled with IT limited company. “Guangzhou is filled with be born is for mobile phone game. Hold water from 2004 case, we are dedicated all the time the development operation that supports platform and game product at industry of game of mobile phone network, the game situation of online operation is very at present ideal also, if cooperate with Tecent of operation ” bare lubricious strategy ” , its register an user to already was broken through 400 thousand. Believe future 3 years, mobile phone net parades course of study will exceed one billion four hundred and ten million and sixty-five thousand four hundred and eight production value. ” Guangzhou is filled with Liu of presiding framework division represents IT limited company habitat.
“To the net in sky, mobile phone net swims is one of strategic development direction, be in with portal of appreciation business, wireless Internet pay equal attention to relation. ” Wu Lin says solely.
The Incantation of the Golden hoop
Since appearing to be born from mobile phone game, net fast the manner that swims to mobile phone net with Chinese shift, it is to be hanged in mobile phone net to swim all the time two the Incantation of the Golden hoop on the head.
2008, these two the Incantation of the Golden hoop appear to loosening slowly.
Last year in November, chinese shift was given out ” < game operation manages platform > business plans an announcement ” and ” development of game of platform of game operation management is normative ” , this action is meant, chinese shift swims mobile phone net formally already the strategic business that promotion is a company.
A few days ago, message personage shows the newest progress of this new platform fully: Shift already was in for its in the platform of management of operation of game of mobile phone network of new 2008 operation decided 13 pass functional sex test to keep abreast of the market is common the mobile phone net that measures link swims, and already confirmed game manufacturer received give public notice of mobile concerned respect.
The first batch passes test of sex of function of floating new platform to keep abreast of the market is common the mobile phone net that measures link swims in list: Except included to had been in at present platform commerce tries a beloved daughter that move ” airy I times ” , the net in sky ” the day robs ” , demon dragon ” demon dragon is Caesarean ” , the United States is connected wireless ” 3 bounds are fabulous ” outside, still include Guangzhou to be filled with ” civilized OL ” , the MiG in the palm ” favorite lifetime ” , sina ” sina sees true person again and again to battle ” wait for 9 nets to swim.
To in mobile this a series of movements, wu Lin states this is medium solely the another bigger move after mobile afterwards opens musical platform, adversary machine network swims the market is a favour undoubtedly, its new plan cost way and administrative method, adversary machine game will be to promote.
“Platform of management of new play operation is medium shift is abolish malpractice of 100 treasure chest, solve game operation process to be trapped better expend the strategy of a platform that wait for a problem and rolls out, strengthened oneself to accuse to the palm of industrial catenary on one hand, the supportive strength that in also making clear on the other hand, network of mobile adversary machine swims. One big profit is market of game of machine of this action adversary good, accelerated the development rate of whole game industry greatly, the fructification of industry gold mine already was in nearly very close. ” Liu Zisheng thinks.
Actually, besides in outside the determination that shift shows a strategy of industry of adversary machine game, the telecommunication by May recombines and the hearsay that 3G license plate is about to extend, market of adversary machine game, also be interest good news likewise.
“Above all, of license plate of business of many mobile operation extend, can make eye reach moves alone big situation is changed gradually, the policy to CP and SP will be more loose than before; Next, market size also by current shift, expand into new UniCom, new telecommunication, new shift 3. But these positive factors need time, big conformity is short-term inside can affect its interior to implement power. ” Wu Lin expresses solely.
“This telecommunication recombines, form new shift, new UniCom, new telecommunication 3 enterprises, and can decide every home appliance believes an enterprise to be able to have license plate of shift of a piece of 3G basically, each other form the situation of mutual competition. This means 3G network to use very fast wholesale business, broke through thereby all the time since restrict mobile phone net to swim the net of development fast bottleneck, promoted the development that mobile phone net swims greatly. In the meantime, develop speed to accelerate as market of mobile phone game, the investment case of visit course of study will be ceaseless emerge in large numbers. We also get the attention that invests an orgnaization greatly each fully. ” Liu Zisheng discloses.
Inflection point
But this are a series of profit good whether to mean what guess all the time since 2005 ” inflection point ” can you appear really? The beginning of the year, easy view international releases in its ” tendency of the market of game of Chinese mobile phone forecasts 2007-2011 ” forecast in the report, 2008 second half of the year, net of Chinese mobile phone swims the market will appear into chief inflection point.
“One 2008 still won’t be market of mobile phone game erupts dot. ” Wu Lin is sure the earth’s surface is shown solely.
“A lot of people think of 3G license plate extend the inflection point that means mobile phone net to swim is coming. But, mobile phone net swam to still be in the market to develop level quickly 2008, have not form truly successful trade pattern, user habit still is in the process of progressively nurturance, nevertheless the severe winter of mobile phone game had gone, believe future will obtain qualitative leap two years. ” Bo Xiaomin says.
“Really, inflection point talking had cried several years, every arrive year end or early spring, total meeting hears the description that new edition inflection point considers. Current, as 3G network test business is used, telegraphic industry recombines, net of Chinese mobile mobile phone swims plan cost platform is formal operation, these elements are adumbrative industry inflection point is about to come truly. ” Liu Zisheng thinks.
“Market of mobile phone game has opportunity on one hand: If the user is recreational time is broken change, potential demand is big; After 3G business is used, network and terminal promotion are accelerated; Below the trend of two nets confluence, content is ceaseless and rich. But, on the other hand, also return the challenge of existence many sided: Mobile phone platform is differ, increased application development difficulty, restricted more manufacturer to enter this market; The user is spent to a lot of application acknowledge not tall; Lack is proved feasible commercial pattern. ” Xiao Ren of analyst of new media of Yi Guanguo border is, “Want to eat sumptuous dinner of this rich and powerful family, still need time, expensive holding to. Expensive holding to..
Medium or small the net swims live the path with development is unscrambled
June 10, 2008
The development course of Chengdu dream factory is one side mirror, it refracts an our country medium or small the net swims the enterprise lends Internet chance live the road with development. Current environment look crosses much focusing to swim in net of a gleam of on the big wrist body of the enterprise, and oversight this plants Qiu Xin of author of similar dream factory ” small wrist ” the readability of the story on the body.
Qiu Xin, when annuity hill famous game develops a panel ” the west hill is resided ” chief, achieve turn Dou Meng into the factory 5 years, sit every year nowadays have on 100 million yuan of income. Nevertheless, he already was satisfied at getting good time too no longer, begin the stage with taller be covetous on. How to make dream factory and the name of royal, giant euqally resonant, it is a dream that Qiu Xin did not come to.
Borrow force take off
With royal, Baidu cooperate in succession, the name that lets little known Chengdu dream works begins to enter line of business the search casing of wife person. And in April Baidu of the last ten-day of a month marchs formally the net swims when the market, of Chengdu dream factory ” chivalrous path 2 ” with royal ” freely the world ” two only large networks in becoming this annulus to cooperate swim product.
2007 the end of the year, baidu finds dream works, seek cooperation. At that time, two below dream factory banner ” chivalrous path ” series net swims online number already amounted to 150 thousand person. “It is best that we do platform to cooperate in China. ” mention the account with active and allied Baidu, president of Chengdu dream plant holds general manager Qiu Xin concurrently to feel proud to this. Change before 5 years, this is the thing that he cannot think at all.
January 2003, qiu Xin handed over abdication to believe to Qiu Baijun, Lei Jun, leave golden hill to return Chengdu to do poineering work. In those days March, hold water before long edifice of torch of high new developed area of Chengdu of dream factory ingoing. In those days April, its first net swims project ” chivalrous path ” start in the round. In those days in November, “Chivalrous path ” inside measure. At this moment, dream plant is only employee 45 people.
After 5 years, number of dream plant personnel broke up severalfold. 2007, qiu Xin has many 140 stuff, the company realizes gain thousand yuan 6. 2008, this comes according to may achieving 7 ten million 8 ten million yuan, year turnover passes 100 million.
Plan world seeks advice from analyst Yang Ke to think, similar dream factory this kind of net swims of the enterprise survive with arisen, with Chinese net the development experience of processional course of study has very big concern. The earliest it is acting mode be the champion, homebred nowadays net swims in go strong gradually. Core competition ability produced move, research and development medium and small businesses just is able to live. Again early a few years, interest in going on an excursion of day Han net fills period, this kind of industry escapes hard by the destiny of annex. In those days, golden hill with respect to annex this kinds of a lot of enterprises.
“With ” demon animal world ” the Euramerican net that is a delegate swims the market is stabler, but day Han market is shrinking back badly however. Chinese net swims the market passes these year development matures gradually, research and development gets attention. A lot of capital hope to enter a net to swim, but talent deficient, the business that can do a framework shorts especially with the talent, think the company that becomes research and development collects group of big research and development very hard so, this gives medium or small put apart of enterprise of research and development vivosphere. ” Yang Ke says.
“Chinese net swims industry grows today, had done not have the possibility of forestall. The character of the market gives the medium and small businesses, medium and small businesses that has capacity of own research and development especially put apart opportunity, of a few own research and development such as Shi Yuzhu enterprise rising abruptly is example. ” the progress that Qiu Xin reviews dream works a few years this, also think market opportunity amid acts very crucial role.
What he weighs ” characteristic ” , be royal before president Tang Jun also the net that Ceng Jing has sighed swims course of study ” sudden huge profits ” phenomenon. Tang Jun ever also said jokingly in open circumstance, the net swims business mode is too good, boss letting coal is jealous. And in the income that is in dream factory, its profit is as high as 70% really to 80% .
Qiu Xin thinks, the sudden huge profits of the industry offerred rife opportunity to small and medium sized business, especially below the circumstance that in royal, 9 cities enterprise of this kind of bibcock lacks capacity of own research and development. Then at the beginning, dream plant takes the route of own research and development with respect to the decision, choose cooperative mode.
All things start is bad. Be in original in the collaboration with other company, dream factory obtains the get one’s own back that has 14% only about in one’s hand, gain is very small, dan Qiuxin also is done. Such ” eclectic type ” cooperative advantage is need not him investment builds a server, escape operation and the high pay that popularize a field.
Lean this kind of way, dream factory hardship lived to come down. As cooperative platform gradually grow in quantity, the route of dream factory goes wider more. Current, dream factory already had 16 partners, income also rises steadily subsequently. This year January, the income that dream factory gains from company of a download amounts to 1 million yuan.
“We make money silently all the time a few this years, enterprise of a lot of dumb just often is most earn money. ” Qiu Xin summary says. He thinks, the road of these a few years that grow belongs to dream factory the road that typical medium and small businesses grows, do not have money at the beginning, be absent again the city central, but nowadays not only oneself made money, the partner that return a side made money.
On certain level, the road of the collaboration of dream factory also drew lessons from long end theory: The force of Internet of hope have the aid of, do platform big. This still broke the rule that domestic company grows at the same time: Medium and small businesses is accomplished more be no good more finally.
If be successful exterior reason end ” lend strength ” , the place after so successful internal matter depends on Qiu Xin leaving golden hill fumbles departure one bushing manages method, qiu Xin calls it ” but the technical management that flow turns. Qiu Xin calls it ” but the technical management that flow turns..
“Golden hill, associate some earlier year make software too high end, they like pursuit to use top technical ace, this is to do not have necessary. Looking for the accurate market, premise that lowers a threshold, software company had better pay attention to flow to change, maneuverability, can amend a gender. ” Qiu Xin expresses, golden hill ever had a few game ” jump ticket ” 19, this is very not professional show. This creates pressure to company profit not only, still let personnel of research and development suffer all kinds of torment.
Under photograph comparing, the product of dream factory jumps rarely ticket phenomenon, all products realize gain, personnel of research and development ” the torment that get is very small ” . Qiuxin says frankly, work 7 years in golden hill a lot of things learn in career, also discovered a lot of problems. In poineering process, he goes conciously avoid these problems.
Dream and reality
Although famous degree do not calculate tall, dan Qiuxin thinks the inadequacy on company comparing is more superabundant than falling. His clutch is worn the finger calculates, at present dream factory actual strength discharges 15 or so in home. The net before the platoon swims company, not be to had appeared on the market to plan to appear on the market namely, dream plant is current however not anxious appear on the market.
A lot of moment, the plan cannot catch up with change, be in especially provide quite theatricalize colorific game industry. 1994, unwilling and insipid Qiu Xin resigns from Chengdu plane institute, head for Shenzhen to seek an opportunity subsequently. In March 1996, he crosses golden hill headquarters in Zhuhai road accidentally, golden hill is returned at that time is tens of person dimensions only.
Golden hill has listened before Qiu Xinzhi this name, go looking on his decision. Golden hill author begs Bai Jun to be absent, stage girl wanted a few pieces of letter paper in front of Qiu Xin, those who carried a pen to write a more than 2000 words ” leave a message ” . Qiu Baijun sees a letter, drove to overtake Qiu Xin on the road of Zhuhai and Shenzhen. Before long, qiu Xin joins golden hill west hill to reside, game career at this point start off.
“Xiaoqiu, the opportunity comes back certainly in the future company, work to you after I am emeritus. ” a jape that often leads at the outset, “Unfortunate ” character weighed the option after Qiu Xin is joining golden hill 7 years. Leave Chengdu to head for Shenzhen, join golden hill and leave golden hill, the dream of as new as the fur coat play is concerned.
But be in last year, this bore the weight of the dream factory that Qiu Xin game dreams however within an inch of is bought. Talked about ten investor, perfect and royal, spatio-temporal express strong interest. What pay attention to research and development especially is perfect and spatio-temporal, qiu Xin talked a few rounds with their author Chi Yufeng, within an inch of did not keep back.
Nowadays, qiu Xinqing Is hope to did not sell the company at that time, also did not have dream factory otherwise the farther high speed since this year grows, and the target that pounds camp of a gleam of. “The greatest at that time sense is, the value of the company has not been released adequately. ” mention the account that sells a company not finally last year, qiuxin says so.
There was greater dream in fur coat new heart, he hopes ” bet ” , look for an opportunity to reduce a group of people of same interest of a gleam of, with royal, giant be on an equal footing of this kind of enterprise. There is lying cash of a few ten millions on dream factory account nowadays, this is ” money to gamble with ” . Achieve the first step of the dream, it is aggrandizement operation ability.
Since this year, his thinking is even more clear: Future gives priority to operation to be with research and development complementary, the output that relies on a product moves toward the world gradually. Qiu Xin is forecasted, dream factory wants to hold the post of the way that heaven company place has made necessarily, and network of as similar as dream factory a lot of country swims the enterprise also wants so go.
Yang Ke thinks, medium or small the main problem of enterprise of research and development is devoid channel, so they chose platform collaboration mode, each takes what he needs. And the final way out of these enterprises will be, in concentration capital, resource and famous after spending, oneself strengthen operation. Qiu Xin will send the plan of force operation next, also accord with this one logic.
Net of an a gleam of swims the market personage of the enterprise thinks, a group of people of same interest of a gleam of of dream factory concussion is not to do not have a likelihood, but must solve a few problems. Go up in income above all, want to reach the target of enterprise of a gleam of. Current and royal, Netease every quarter income already amounted to this kind of enterprise 6, 700 million yuan. Be in next product level, dream factory should have special the product that has competition ability, bring competitive pressure to enterprise of a gleam of. This is only both have, ability of a company lets accept inside course of study for ” a gleam of ” enterprise.
Under photograph comparing, the income that this personage thinks dream plant is current and product can stay in only ” pass well ” the level, the way that future should take is very long still. Want to enlarge company dimensions for instance, light relies on income itself insufficient, must financing. How the money after financing is beautiful, this need has investment orgnaization to offer guidance, also need a company to introduce more professional group.
“Perfect and spatio-temporal Chi Yufeng succeeds one year with respect to IPO, dream plant moves toward a success possibly also so, premise is to must take out absorbing product, and have complete promotion, operation and market to hold ability. ” afore-mentioned personages say.
Yang Ke suggests, the development of dream factory cannot act too hastily, should restrain bulgy ambition, lay the foundation first solid. Seek accurate opportunity next, develop a product that has strategic sense, picture ” journey ” prepare Chinese medicine by roasting it in a pan in that way dozen red. Developing angle for a long time, research and development of home of Yang Ke hope net swims the enterprise does a few culture more precipitation and accumulate, swim to the net the product pays all anthropomorphize. And before, domestic network swims the enterprise is affected by day Han deeper, this those who do is far be inferior to Euramerican enterprise.
Look in Yang Ke, the likelihood that will not be placed before Qiu Xin continues to have 3 ways. It is the method that uses kill the hen to get the egg, sell the company, get sth done once and for ever; 2 it is to hold to oneself to make research and development, tomorrow may be successful, but process very hardships, and future is full of uncertainty; 3 it is the collaboration of operation firm deepness that has actual strength with, accuse each other or establish joint-stock company, ground of the rapiddest rate is in value of research and development show level to cash.
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