Homebred computer firm is only first half of the year profit the whole line glides
September 18, 2008
Homebred computer firm is faced with ” cold winter ” test
Appear first half of the year net profit the whole line glides; Industry or brew reshuffle a large amount of buy
From warm spring the change to cold winter, need the time of 3 two quarters only. Be produced in Internet, liquid crystal and the industry such as chip acting industry is entered again ” cold winter ” while, PC industry of home is experiencing the sternest test since be born oneself. Newspaper of money of firm of a few big PC shows the country that released centrally August, industry whole profit appeared gigantic glide, begin to enter since be born oneself the biggest ” cold winter ” season.
Profit collective is gigantic first half of the year drop
On September 5, associate before the group tall Guan Laye ” airborne ” Founder science and technology, take up the post of a president one duty. Before this, once held the post of wind of the president’s old professional handler Qidong in Founder science and technology, already announced resignation in June this year by force of outstanding achievement pressure. This La Ye is walked on accessary ” condition ” — , Founder science and technology was made to its industry is recaptured afresh inside a year the 2nd rigid examines a requirement. This basically results from money forms for reporting statistics shows Founder science and technology first half of the year not beautiful, advocate battalion PC business appeared the negative growth of 11.36% .
In fact, manufacturer of a few big main trends does not have homebred first half of the year PC almost one exception all appeared net profit glides. On August 7, just take the lead in giving in together half an year signed up for exam paper 2008. Be in thirdly big advocate in business Wu, the business income of garden of science and technology glides compared to the same period 76.64% , bilk the computer business with build up, appear likewise of 6.64% glide. The outstanding achievement of computer of 7 happy event that once ranked 10 old brands of countrywide glides more apparent, half annals shows its net profit glides compared to the same period 85.39% . In the meantime, 7 happy event are forecasted next quarter, “Outstanding achievement can have probably bigger glide ” .
With 7 happy event can says ” fellow sufferers ” is Great Wall of manufacturer of old brand PC, net first half of the year gain glides extent is adjacent 5 into. “Raw material rises, the RMB appreciates reach manpower cost to rise wait for an element, the development that affected company outstanding achievement ” Huang Maoqing of chief inspector of market of Great Wall computer explains to the reporter so.
Force of double weigh of the bad news inside external cause
Huang Maoqing discloses to the reporter, in party of the near future inside course of study, associate a few high levels that wait for a company state this year is already publicly ” cold winter ” , say everybody has made the preparation of hibernate basically. “The inflation this year is exorbitant, purchasing power saturation, market sale status is not quite good. Because raw material gave an issue one piece this,our net profit glides basically is, especially the shipment price of liquid crystal face plate drops continuously caused bigger effect. Especially the shipment price of liquid crystal face plate drops continuously caused bigger effect..
Huang Maoqing explains, “Of the LCD of PC manufacturer purchasing is to should shift to an earlier date one year generally speaking, the cycle that is half an year the least will undertake, large quantities of product values that purchase before this are on perch, and price of shipment of liquid crystal face plate goes low continuously since this year, the pressure that created manufacturer cost field is very great ” .
ICTresearch(China) Lv Tianwen weighs general manager of advisory career department, rise besides raw material cost the element that waits for big environment, manufacturer of our country PC is exported or the order of OEM also is decreasing quickly, “Because CPI whole amplitude is bigger, but PC price does not rise to fall instead, bring about profit space to decrease again. The market is already saturated at the same time, caused collective of domestic PC manufacturer to face loss ” .
According to reporter understanding, the ceaseless low such as foreign brand HP, Dai Er is pounded, the HP in social status of 10 thousand yuan of above, brand such as Dai Er still carries a few years ago, had had nowadays from 3000 multivariate to 30000 multivariate complete product line. Add product of brand of home made product serious and coessential change, appeared then the product is slow-moving, the situation that collective profit glides considerably.
Lv Tianwen is analysed, homebred PC ” the trend of deficit lasts all the time even, most be about the end of the year this year, if can have been adjusted in time, can obtain next year keep balance or weak dominant position. Can obtain next year keep balance or weak dominant position..
The industry shuffles or will be caused and buy
Trade current situation very not hopeful, had begun to brew between PC manufacturer new round shuffle. Be aimed at at present ” cold winter ” the situation of advent, PC manufacturer answers a method basically to be move business emphasis mostly. Huang Maoqing tells a reporter, great Wall near future had been made ” the country surrounds a city ” the strategy, hope from 45 class proceed with of the following market, slowly reentrance big city will strive for business. Meanwhile, continue to make acting work wait for business to label strategic key, in order to makes up for the profit of PC business side to glide.
Square China of president of Founder science and technology expresses, founder group made public financing on August 28 2 billion yuan, basically use at the IT business with infuse Founder subordinate science and technology, had this the pen is gigantic endowment, will usable appear on the market to the company perhaps considers to pass and buy adversary to complete industrial overall arrangement at infuse. Compare with Founder photograph, with the chance of Olympic Games of square profit from of digital TV business, had obtained develop energetically, in making professional work of 3 big pillar last exclusively the project of gain.
It is early two years ago, the Qi Dongfeng that president of Founder science and technology assumes when ever was forecasted, “PC market future is most can be patient of 6 companies survive. ” ICTresearch(China) Lv Tianwen of general manager of advisory career department thinks, if be in prospective half an year, the profit state of domestic PC manufacturer still cannot get the word that improve, will cause a series of a large amount of buy deed, he thinks, PC industry will be greeted new round shuffle, will remain the company with a few a few big dimensions to be able to live only probably.
瑩 of Jiao Ji of our newspaper reporter
Homebred computer firm is only first half of the year profit the whole line glides
September 18, 2008
From warm spring the change to cold winter, need the time of 3 two quarters only. Be produced in Internet, liquid crystal and while the industry such as chip acting industry enters ” of ” cold winter again, PC industry of home is experiencing the sternest test since be born oneself. Newspaper of money of firm of a few big PC shows the country that released centrally August, industry whole profit appeared gigantic glide, begin to enter since be born oneself the biggest season of ” of ” cold winter.
Profit collective is gigantic first half of the year drop
On September 5, associate ” of tall Guan Laye is airborne before the group ” Founder science and technology, take up the post of a president one duty. Before this, once held the post of wind of the president’s old professional handler Qidong in Founder science and technology, already announced resignation in June this year by force of outstanding achievement pressure. This La Ye is walked on accessary science and technology of Founder of "——— of condition of a " was made to its industry is recaptured afresh inside a year the 2nd rigid examines a requirement. This basically results from money forms for reporting statistics shows Founder science and technology first half of the year not beautiful, advocate battalion PC business appeared the negative growth of 11.36% .
In fact, manufacturer of a few big main trends does not have homebred first half of the year PC almost one exception all appeared net profit glides. On August 7, just take the lead in giving in together half an year signed up for exam paper 2008. Be in thirdly big advocate in business Wu, the business income of garden of science and technology glides compared to the same period 76.64% , bilk the computer business with build up, appear likewise of 6.64% glide. The outstanding achievement of computer of 7 happy event that once ranked 10 old brands of countrywide glides more apparent, half annals shows its net profit glides compared to the same period 85.39% . In the meantime, 7 happy event are forecasted next quarter, “Outstanding achievement can have probably bigger glide ” .
What call ” fellow sufferers ” with can of 7 happy event is Great Wall of manufacturer of old brand PC, net first half of the year gain glides extent is adjacent 5 into. “Raw material rises, the RMB appreciates reach manpower cost to rise wait for an element, the Huang Maoqing of chief inspector of market of computer of development ” Great Wall that affected company outstanding achievement explains to the reporter so.
Force of double weigh of the bad news inside external cause
Huang Maoqing discloses to the reporter, in party of the near future inside course of study, associate a few high levels that wait for a company state this year is a ” of ” cold winter already publicly, say everybody has made the preparation of hibernate basically. “The inflation this year is exorbitant, purchasing power saturation, market sale status is not quite good. Because raw material gave an issue one piece this,our net profit glides basically is, especially the shipment price of liquid crystal face plate drops continuously caused bigger effect. Especially the shipment price of liquid crystal face plate drops continuously caused bigger effect..
Huang Maoqing explains, “Of the LCD of PC manufacturer purchasing is to should shift to an earlier date one year generally speaking, the cycle that is half an year the least will undertake, large quantities of product values that purchase before this are on perch, and price of shipment of liquid crystal face plate goes low continuously since this year, the pressure that created manufacturer cost field is very great ” .
ICTresearch(China) Lv Tianwen weighs general manager of advisory career department, rise besides raw material cost the element that waits for big environment, manufacturer of our country PC is exported or the order of OEM also is decreasing quickly, “Because CPI whole amplitude is bigger, but PC price does not rise to fall instead, bring about profit space to decrease again. The market is already saturated at the same time, caused collective of domestic PC manufacturer to be faced with deficit ” .
According to reporter understanding, the ceaseless low such as foreign brand HP, Dai Er is pounded, the HP in social status of 10 thousand yuan of above, brand such as Dai Er still carries a few years ago, had had nowadays from 3000 multivariate to 30000 multivariate complete product line. Add product of brand of home made product serious and coessential change, appeared then the product is slow-moving, the situation that collective profit glides considerably.
Lv Tianwen is analysed, the trend of homebred PC” deficit lasts all the time even, most be about the end of the year this year, if can have been adjusted in time, can obtain next year keep balance or weak dominant position. Can obtain next year keep balance or weak dominant position..
The industry shuffles or will be caused and buy
Trade current situation very not hopeful, had begun to brew between PC manufacturer new round shuffle. Be aimed at the situation that at present ” of ” cold winter arrives, PC manufacturer answers a method basically to be move business emphasis mostly. Huang Maoqing tells a reporter, great Wall near future had made ” country surround the strategy of urban ” , hope from 45 class proceed with of the following market, slowly reentrance big city will strive for business. Meanwhile, continue to make acting work wait for business to label strategic key, in order to makes up for the profit of PC business side to glide.
Square China of president of Founder science and technology expresses, founder group made public financing on August 28 2 billion yuan, basically use at the IT business with infuse Founder subordinate science and technology, had this the pen is gigantic endowment, will usable appear on the market to the company perhaps considers to pass and buy adversary to complete industrial overall arrangement at infuse. Compare with Founder photograph, with the chance of Olympic Games of square profit from of digital TV business, had obtained develop energetically, in making professional work of 3 big pillar last exclusively the project of gain.
It is early two years ago, the Qi Dongfeng that president of Founder science and technology assumes when ever was forecasted, “PC market future is most can be patient of 6 companies survive. “ICTresearch(China) Lv Tianwen of general manager of advisory career department thinks, if be in prospective half an year, the profit state of domestic PC manufacturer still cannot get the word that improve, will cause a series of a large amount of buy deed, he thinks, PC industry will be greeted new round shuffle, will remain the company with a few a few big dimensions to be able to live only probably.
TV of homebred liquid crystal: Let valence seek bureau
September 2, 2008
Author: Gu Hui
While face plate of upriver liquid crystal cheapens, firm of TV of downstream and homebred liquid crystal also reduced the price. Arrive from June in August, price of TV of homebred liquid crystal falls two into.
Firm of TV of homebred liquid crystal tries to contend for sale portion through price advantage. And to manufacturer of foreign capital liquid crystal, in future 4 months gold is sold period, abandon keeping the price at present, cheapen share of market of China of race to control also has active sense.
The analysis says, overall the factory should be on guard the operation risk that wave motion of price of face plate of upriver liquid crystal brings. August, loss of acting plant of TV of domestic share liquid crystal is severe, be forced reduction of output.
Cheapen two into
From this year tone price rose in June, every spend a month, li Qi is made an appointment with (alias) let company headquarters reduce price of liquid crystal TV to inform to branch make known to lower levels.
“To the end of August, price fall of TV of company liquid crystal 20% . ” the general manager of flat career department that Li Qi is plant of TV of before home 4 big liquid crystal about. He introduces, arrive from June in August, to promote a sale, the company reduced price of terminal of liquid crystal TV 3 times.
And meanwhile, TV of other and homebred liquid crystal depreciates actively also. Battalion of health beautiful flat carries Lin Hongfan of central general manager discloses, since June, 15%~20% fell below price of TV of homebred liquid crystal. And depreciate to also let TV of homebred liquid crystal sell ammunition during the Olympic Games. The country is beautiful, big in the sale check data during the Olympic Games that electric equipment just released shows, the home appliance of Beijing sells, 78 month sale compares flat TV the corresponding period promoted last year 121% , especially the sales volume of big screen color television of 40 inches of above promotes apparently.
This, brand of TV of homebred liquid crystal depreciates, drop in price of upriver face plate undertake on the foundation. Factory of brand of TV of homebred liquid crystal wants to use a sale through letting valence actively pull.
Although in last few years TV of domestic liquid crystal sells amplitude to rise, but because the price is higher, liquid crystal TV gains ground to did not achieve a manufacturer to anticipate. And price of liquid crystal TV falls hard, very big factor fails to fall with respect to the price that is liquid crystal screen. The cost of liquid crystal screen holds totle drilling cost of liquid crystal TV 6 arrive 7 into.
Rose in June, price of liquid crystal screen is swift and violent drop. This lets valence seek to plant of liquid crystal TV bureau provide the support that reduces cost.
And glide for screen of escape liquid crystal brought risk, factory of brand of TV of homebred liquid crystal is paid attention to more and more supply catenary government. “Now brand TV is to press a sale to plan production. ” when the sea believes Yang Ying of Guangdong branch general manager, introduce. Huang Xinzhong of general manager of branch of the Guangdong that achieve dimension also says, plant of TV of homebred liquid crystal goes to price of liquid crystal face plate not only situation is meticulous analysis, more fast product turnover rate, this avoided risk of floating of price of liquid crystal screen effectively.
Add before predicting the end of the year fast
Homebred manufacturer all thinks, the end of the year 4 months, sale of liquid crystal TV will be entered this year ” gold period ” . And whether can be homebred manufacturer used depreciate edge tool get victory, the key treats rival with why be being planted means depreciates.
“Mix mid-autumn National Day, the price of liquid crystal TV that we give out can make industry amazed. ” Li Qi discloses about, sale price of TV of homebred liquid crystal will be lower after September.
Begin from September, liquid crystal TV will be greeted this year mid-autumn, ” 11 ” exit of the golden week, christmas and new year’s day compare big sale 4 times flourishing period. Plant of TV of homebred liquid crystal wants to pound the plant of foreign capital TV that adds continuously in Chinese portion through depreciating first.
Arrived this year in June August, besides partial sales promotion, TV of foreign capital liquid crystal did not appear considerably the price is fluctuant. This year ” 51 ” hind, price of TV of foreign capital liquid crystal picks up origin, after this carries the price all the time smooth. One Shenzhen is homebred controller of flat of plant of liquid crystal TV thinks, because want to hold tall gain, foreign capital depreciates after September range won’t be too big.
But the possibility that plant of foreign capital TV joins depreciating battle is very large still. Current, foreign capital and homebred in the price of TV of large size liquid crystal difference is controlled 2000 yuan on average, foreign capital still has very big depreciate likelihood. And this year ” 51 ” , one’s style of work as well as one’s moral quality of price of TV of foreign capital liquid crystal is low to TV of partial dimension liquid crystal and close of case of list price of home made product.
Sai Di adviser releases statistical data 14 days to show, sale of market of TV of our country flat achieved six million one hundred and seventeen thousand nine hundred first half of the year 2008, grow 84.9% compared to the same period, flat TV occupied the proportion of market of whole color television to exceed 30% , foreign capital sales volume rises quickly, before sales volume of market of TV of our country flat 10 are deuced by brand of China and foreign countries first half of the year.
Although be pulled through depreciating,use a sale, li Qi thinks about, contention may see the each initiative that move price as a result.
And reduce as the price, plant of TV of homebred liquid crystal still has another to add a division quickly — sale of 34 class market also grows at full speed. TV of health beautiful liquid crystal has gone in sale of 34 class market, amplitude is achieved 100% , the area amplitude with best outstanding achievement is amounted to 200% .
Relevant news:
Boom of liquid crystal face plate no longer unbalance of supply and demand forces company reduction in production
Microsoft OOXML pass a barrier is homebred UOF can care
April 11, 2008
Although average consumer is right of the standard contend for do not catch a cold, but to industrial group it is final examination of life and death however.
Come nearly two years, microsoft is sought all the time obtain international Organization for Standardization (ISO) the international Electrotechnical Committee that reachs its subordinate (IEC) the approval that combines technical committee member, in order to make its OOXML (OfficeOpenXML) make international standard. Kongfu does not lose an observant and conscientious person, powerful technology and public relations actual strength, cooperate with clever compromise (OOXM supports all sorts of XML documentation forms, include to have international standard ODF and GB UOF among them) , get countervail place to wish eventually: ISO issued announcement a few days ago, call OOXML of voting already approval new open standard.
ODF (OpenDocumen) the format already was maintained to be documentation international standard by ISO 2006, can come true free land exchanges a document between different program, platform, needing to distinguish is why to be planted the document that uses program generation, main supportive firm is Corel, IBM, Opera, inscriptions on bones or tortoise shells of the Shang Dynasty, red cap and red flag Chinese 2000 wait. Its make international standard, from theoretic the office software product that means other before firm must the situation of compatible Microsoft product produced complete change, the Office of Microsoft will conversely compatible ODF, many people more think this action is the ISO major victory in antitrust respect.
Apparent, this one idea is more innocent do not rely on chart quite. After all the market of Microsoft Office is had rate already exceeded 90% , mastering standard of office software fact. The side of bed, hold another person soporous? Microsoft drives OpenXML to make international standard with all one’s strength, the purpose already was Sima Zhaozhi heart.
OOXML pass a barrier, chinese country is own format standard UOF (maintain formally last year in May for level of documentation format state, carry out at be being promulgated since September) care of can of foreground it may be said. The Ceng Duizhi austral Niguang of academician of Chinese Academy of Engineering expresses great expectations, point out ” begin to be able to drive the innovation chain that includes Office software, operating system and CPU from UOF, the development that promoted software of Chinese IT industry and hardware foundation ” , appeal China but the TD of 3G of follow the lead of, advocate push UOF.
However, care of UOF foreground can, because be opposite at the country relatively,be of TD give aid to strength is mixed participate in resurgence, China to wait for TD company actual strength, UOF promotion environment nots allow hopeful. In industrial group key point, long-term seeing documentation format level can be a kind only. Handling official bussiness by right of Microsoft the absolutely forestall of software market, UOF wants to contend OOXML, almost impossible.
Accordingly, UOF wants to serve as somewhat, rational manner, be must increase strength to develop the converter between OOXML and UOF on one hand, implementation is better communicate; It is active on the other hand declare UOF for international standard (ODF and OOXML make known his position to support UOF to make international standard) , connect a horizontal stroke with ODF, enhance the sth used to one’s own advantage that contends with OOXML. In this respect, ODF goes in front, its already sent invitation letter to China, the proposal organizes one Joint Technical Committee, below Chinese dominant, two standards ” shirt-sleeve ” rise.
Send a hope to be protected at the country, send a hope to carry out UOF standard at enforcing, below opener and opener environment, of its obstruction can be imagined greatly, the ancient bronze mirror of WAPI, before Che Weiyuan.
Homebred 3G tries business to use investigation: Signal is flabby the function is not complete (graph)
April 7, 2008
3G mobile phone studies brain truster Shanghai joins big electron project is Qian Liang of associate professor of wireless communication institute
IT manager world: Homebred mobile phone ambuscades 6 times
April 5, 2008
Wu Ying, xu Yangfan
This spring to manufacturer of homebred mobile phone all the more spring chill chilly. Before the Spring Festival, hold position of old of homebred mobile phone two years to associate more the mobile phone is associated suddenly the illicit collect fund that the group sold with great firm investment heads, let while whole industry feels accident, also let people feel anxious fully to the future of homebred mobile phone. However, this is merely begin.
After the Spring Festival passes, the Xiaxin of enterprise of additionally two delegates of homebred mobile phone and wave guide come out in succession bad news. On Feburary 26, summerly new electron issues announcement, decide carry out to be located in Shanghai Zhang Jiang definitely the Xia Xinke of high-tech garden area grinds building, this is the base of research and development with summerly novice the most significant opportunity, for the Xia Xin of old standard of own to holding high all the time research and development, to base of research and development abandon proclaiming actually its are changed very likely hold to old ” the mobile phone is given priority to, computer, TV is complementary ” business structure. After a week, in former days wave guide of old of homebred mobile phone announces the price with 159 million yuan of RMBs to sell the equity of its and the joint-stock company that Sajimu builds France jointly Sajimu, this is the production base that wave guide takes great pride for a time. Personage of wave guide interior discloses: “The end that such doing actually very simple, to present wave guide mobile phone, living is the first. Living is the first..
Come from the data that watchs international easily to show, the four seasons was spent 2007, associate, the market share of wave guide, Xia Xin is respectively 6% , 3% , 2.8% , be located in in homebred mobile phone the first, the 3rd, the position of the 4th. But more contractible than market share make a person more of be bitterly disappointed is, their outstanding achievement is in glide point-blank. Wave guide mobile phone loss of before 2007 3 quarters 506 million yuan, summerly new electron is in contemporaneity deficit 460 million yuan, associate the mobile phone achieves 133 million yuan in the deficit specified number of last financial year.
Although we were used to the declining tendency of manufacturer of homebred mobile phone already, but such collective be defeated still make a person feel shocking, is manufacturer of homebred mobile phone helpless really?
Actually, in a few years of in the past, manufacturer of very much homebred mobile phone is trying different method hard, in order to seek substantially breakthrough. But regretful is, although their starting point is different, but final result is same however. Luo Zhongsheng of vise general manager of system of resurgence communication mobile phone says: “Basis of manufacturer of domestic mobile phone oneself characteristic, chose route of a lot of development, but look at present, it seems that the end of every road is blind lane. Know without the person here is implicit ‘ demon cuss ‘ what be after all. Know without the person here is implicit ‘ demon cuss ‘ what be after all..
Channel is equal to the market
Because believe the Chinese market of with a vast territory is extremely complex, channel permeates force crucial, because the own channel of this wave guide becomes the surveyor’s pole of other firm for a time. But now, oneself channel becomes a burden already; Ripe harvesting channel chases the sky of benefit nature, with ” Yu Qu yielding benefit ” the strategy, indispensable also channel presses the loss that goods causes.
Represent a firm: Wave guide, sky, gold stands
Was 2007 almost of exclusive window ” day words ” mobile phone all the way whirlwind rises the market share of 4.1% , company of equipment of bright all letter took sky accordingly enterprise of homebred mobile phone the position of second banquet. Last year, of a new force suddenly rises be a delegate with sky, Jin Li ” new noble ” go up without ongoing hair ” stronger ” , for instance day words mobile phone basically is the semi processed goods that adopts MTK plan. The sky of channel one’s previous experience lets ground of profit space utmost to agency, oneself take the basiccest production profit only.
Analysis of the personage inside course of study thinks, the core advantage of this kind of management mode is ” fast ” , the product appears on the market time is fast, sales volume and portion promotion are fast, rate of cash shedding turnover is rapid. But, the blemish of this mode special apparent: Because camp was not entered on commercial pattern, increase force of top grade brand very weak, this kind of mode is very easy by other the manufacturer place that is the same as a type is duplicate.
Disclose according to insider, the four seasons was spent 2007, day words mobile phone begins the problem of occurrence stock keep long in stock, because,be greatly a few new entered a manufacturer to offer give channel more expensive profit space than sky.
Still have the firm of get the upper hand of of a kind of channel, be resurgence and China to have the mobile phone producer of background of business of traditional and telegraphic equipment so. 2007, these two enterprises obtained revolutionary growth on the mobile phone, but these growth basically are the operation dealer natural resources below accumulates to obtain through systematic equipment before have the aid of: Decide through operation make this one special medium of communication, their overseas market obtains big order. But to home market, luo Zhongsheng says frankly: “Arrive at least till now, we had not found better way. We had not found better way..
The technology is to buy what do not come
Just go up arisenly early in GSM mobile phone century 90 time, have Kang Jia, east the domain of machine of domestic manufacturer adversary such as the letter throws a large number of own research and development, but did not succeed mostly, xia Xin is to hold to road of own research and development among them the longest person, but the base of mobile phone research and development with also will sell its the mainest recently.
Represent a firm: Xia Xin, associate, Pu Tiandong is believed
Xia Xinhe associates the Li Xiaozhong of palm door person of the mobile phone and Liu Zhijun are two valued getting a person in this industry get tribal chief, they are certain own research and development just is the hope place of homebred mobile phone, they also certainly homebred mobile phone can have good future certainly. But a few the middle of a month in the past, they left in succession this industry. Their leave those who leave a mobile phone the trade is sentimental not just, more is what never had had is confused.
Li Xiaozhong of president of summerly new predecessor is engineer one’s previous experience, he thinks, the technology is to buy what do not come, this also is him will ” own research and development ” the main reason that raises company strategy height. Xia Xin is exclusive a big card that does not use MTK chip is homebred mobile phone, held to research and development to become Xiaxin’s exclusive bet almost, according to estimation, the research and development that goes up in domain of 3G mobile phone only throws Xia Xin to had gotten on 100 million yuan. But to present Xia Xin, such hold to sure companion to follow a risk that avoids hard.
The investment of respect of research and development brought the enormous pressure on capital and outstanding achievement, but the personage inside course of study thinks, with the technical actual strength with homebred current mobile phone, still do not have the rapid change of market of enough ability adversary machine to make answer completely, the change of the last few years shows cable length of mobile phone industry, come from upriver manufacturer change to be in dominant is whole industrial development, and Chinese manufacturer loses very much in the consequence of industrial advanced position.
Although have the successful story of the type such as Xia Xin A6, A8, but be destined can be transitory only, and having those who review a content is, xia Xin bilks the A6 with succeeding and A8 is to stick a card the product at foreign manufacturer, be not Xia Xin own research and development.
Dimensions is consummate
The production dimensions of level of ten million table is the dream of manufacturer of a lot of homebred mobile phones, but also be likely one by the inflection point that fill and declines.
Represent a firm: Associate, wave guide
What does the production dimensions of level of ten million table mean? “Had very speech to counterpoise to fittings provider, production cost will be reduced considerably, scope effect will get be reflectinged truly. . . . . . ” the answer that this is the firms of a lot of homebred mobile phone that pursue dimensions hard.
Because put dimensions,be in the first, associated to choose to be while the research and development with assure certain is devoted with wave guide, not repellent also the collaboration that designs company and MTK with the mobile phone, they ever were the leading arms of force of burgeoning and native land mobile phone, after the rapid growth that passed period of time, begin to move toward decline again, manufacturer of very much homebred mobile phone was immersed in the trap of some kind of dimensions it seems that, try hard anyhow, cannot cast off. “If we a wave guide, Xia Xin, associate, TCL these once the development contrail of the manufacturer of old brand mobile phone that scene crosses draws a curve, with respect to the trend that can discover these line whacking agrees, once dimensions breaks through ten million, fall not far also, and this kind ‘ coincidence ‘ still be in continuance. ” the personage inside course of study is analysed so.
Now, sky is one paradigmatic, people has not seen the reason that understands it rises abruptly quickly, sky also began to be immersed in aeriform demon cuss in, enter since 2008, the sale of sky drops substantially, money of channel middling pressure is serious, already successive two wane caustic.
Also analytic personage thinks: “Associate, wave guide and the TCL before, do not have distinction substantially, it is to ask star acting character, large-scale brand sale, expand ceaselessly produce can, and this kind of dilate sees some from the result blind. And this kind of dilate sees some from the result blind..
No matter how manufacturer of homebred mobile phone enlarges dimensions, the firm of international of a gleam of that sells with the whole world still is put in very big dimensions difference, purchase cost to still be resided do not fall high. Additional, of the acting factory of professional mobile phone as grand sea and so on arisen, the production competition ability of manufacturer of homebred mobile phone also cannot make expert compare with these from beginning to end.
Walk out of bravely
TCL He Mingji is the brave in manufacturer of homebred mobile phone person, TCL buys Aerkate mobile phone, bright base buy Xi Menzi mobile phone, but these exceeding are outspread, brought huge deficit to company of the mother’s body, nowadays, TCL mobile phone has exited the first a group of people of same interest of homebred mobile phone, bright base the mobile phone is retreated defend Taiwan market.
Represent a firm: TCL, bright base
Finishing those who buy in those days, the mobile phone business of TCL He Mingji encounters heavy defeat in native land market, this is to hope to borrow buy the company policymaker that steps an international market only then makings do not.
“Chinese manufacturer still does not have the capacity that buys transnational corporation, the development of type of great leap forward not only the development problem of insoluble itself, still can be immersed in a kind be hard to pilot awkwardness situation: How to digest huge patent technology? How the group of research and development that doesn’t tarry cost poor? Want to solve these problems, want the major energy of dispersive China manufacturer, join native land market even occurrent crisis also cannot attend to. ” the personage inside course of study is analysed so, “Before going, still want to solve oneself problem thoroughly. Still want to solve oneself problem thoroughly..
Do a mobile phone to make a brand namely
These manufacturers once appeared in the catalog of CCTV mark king mostly, they spend money like water to star Dai Yan popularizes a brand please, but the brand has not been done, enterprise however already respond to a curtain call.
Represent a firm: Division be good at, panda, southern Gao Ke, enlighten bit
In scene of homebred mobile phone infinite 2003, the brand advertisement of homebred mobile phone blots out the sky and cover up the earth, but now, only transnational corporation still is making mobile phone figure and brand ad, the brand advertisement of homebred mobile phone has been sold continuously by TV advertisement replaces, goal of present firm of homebred mobile phone is very clear still: Advertise, go out to sell the mobile phone directly namely.
Homebred perhaps mobile phone is far still did not enter brand value to pull the level that uses a sale. Will look at present, the burgeoning brand growth of profit of business of low cost, low brand, tall channel is driving, but this kind of mode can go much further, return unknown. Additional, china be worth to pay close attention to for the strategy on the mobile phone. Have powerful technology actual strength China for the mobile phone basic it is with sticking the card is given priority to, do not emphasize a brand. China for president Ren Zhengfei ever expressed on interiorly conference: “Chinese manufacturer makes a mobile telephone, need a brand far from. Need a brand far from..
Balanced model the player’s deficient
The manufacturer that is located in front row of market of global mobile phone is all-round player mostly, the technical advantage that Nuojiya, SamSung, Motolora, Suo Ni loves to establish a letter to have his, brand advantage and dimensions advantage, but they also do not lose now in channel advantage of China at homebred mobile phone.
Represent a firm: Without
Someone says, the demon cuss of market of Chinese mobile phone results from of market environment complex and abominable. Cancel as what mobile phone approve made last year, numerous manufacturer is swarmed into in succession, china has brand of more than 100 mobile phones now.
On the other hand, “Machine of a vicious person manipulating sb or sth from behind the scenes ” still be in to the nibble of regular army market aggravate. The whole nation sold machine of how many a vicious person manipulating sb or sth from behind the scenes after all 2007, the statistic of numerous analysis orgnaization is put in very big difference, it is the statistic of the most conservative BDA nevertheless, machine of the national champion in 2007 ” gray market ” sales volume is in 30 million above. If be calculated according to the total sales volume of 150 million, the scale of machine of a vicious person manipulating sb or sth from behind the scenes also was occupied 20% .
Nevertheless, it is to be in a such markets likewise, nuojiya annual achieved record-breaking 6.4 billion euro in the sales revenue of Chinese market 2007, amplitude is close 20% , what shipment volume also achieves 70.7 million is new tall, market share exceeds 35% . Although manufacturer of current homebred mobile phone and Nuojiya can not compare a gender, but prove market of Chinese mobile phone is to be able to succeed at least. Additional, although competitive environment nots allow hopeful, but from the point of market size, china remains one of mobile phone markets with the maximum chance on the world. Magenshidanli is forecasted, the shipment volume of market of Chinese mobile phone will achieve 254 million 2008, year increase rate is 23% , add those who have more than 500 million user change machine market bulkily, chinese market still contain a large number of treasure can be dug.
Look, true demon cuss is not to come from at the market, still come from at company strategy itself.
The telegraphic analyst Zhang Yu of BDA China thinks: “Mobile phone market is not simple technical competition, decide jointly by the complex element such as product, brand, channel however. ” inside period of time, pursue the development of some respect one-sidedly, lack accurate to oneself and market judgement and acknowledge, be afraid is the mistake that manufacturer of native land mobile phone ever had made. “Look homebred mobile phone manufacturer wants to cast off demon cuss, what should do above all is to examine oneself and this market afresh, to the understanding deviation of ego and market, the likelihood is manufacturer of homebred mobile phone at present the biggest crisis.
The gubernatorial Nuojiya of mobile phone market puts forward clearly already ” march Internet ” strategic train of thought, and manufacturer of our native land mobile phone still is seeking way confusedly however. Future, affirmation still can have the firm that is retained in fatal flaw to exit, want to develop for a long time, homebred mobile phone must want to have balanced development strategy, make each link does not appear deviation. The market has proved, “Game a person of extraordinary powers ” cannot achieve long progress.
Standard of server of homebred razor blade will be as compatible as Intel SSI norms
January 23, 2008
Dispatch of sina science and technology on January 23 message, the council of job of standard of Chinese high-powered computer that holds yesterday (abbreviation high mark appoint) the 2nd times working conference uploads a message, high mark appoint advocate the level of server of homebred razor blade that push will be in the SSI norms of respect of hardware foundation framework and Intel dominant is mutual and compatible.
Homebred standard and Intel SSI norms will be mutual compatible
The high mark that holds yesterday appoint on working conference, high mark appoint experience of president of company of director, dawn army divulge, the SSI norms of Intel dominant (a kind of standard that also is bit server actually, intel was used avoid doing anything that may arouse suspicion and use ” norms ” one word) after be being released by July, high mark appoint communicate several times of course and SSI, both sides reached collaboration finally, high mark appoint standard of advocacy server of homebred razor blade will be on hardware foundation framework mutual and as compatible as SSI, the bit server that used bilateral level namely will be OK crossing-over is replaced use.
High mark appoint secretary-general Ceng Yu says, standard of server of homebred razor blade decides finally and SSI is mutual and compatible, both sides was done to his standard revise, accomplish the server that uses two kinds of levels to be in finally hardware foundation framework, if dimension size, circuitry is arranged,wait for a respect to agree, can replace each other.
All previous army says, as compatible as SSI brought the most immediate profit is, the bit server that uses homebred level can use Taiwan directly the fittings of tens of domestic component manufacturers, reduce cost thereby, enhance the price competition ability of the product.
Norms of SSI(The Server Systems Infrastructure) is the bit server standard of dominant of a kind of Intel, on July 30, 2007, intel combination tide, associate, the domestic company such as treasure heart issued this one standard jointly.
High mark appoint deny yielding Intel SSI
Since the SSI norms of Intel dominant is released in home, the heat that caused whole server industry immediately is discussed. A kind of viewpoint thinks, brigadier of these two kinds of mark becomes direct competition to concern. After dawn and Intel SSI announce to cooperate, more the personage thinks this is high mark appoint to Intel SSI succumb.
Ceng Yu denied this kind of statement directly, he says, bilateral standard has alter, final ability is mutual and compatible, not be the relation that who eats off.
Complement of all previous army says, if we use our level alone, a few companies of only home return situation sheet force is small, occupy the 15-20% of whole market share only, so we need to cooperate with SSI, in order to let more bit servers between can crossing-over; To the hardware standards of bit server, homebred standard should open collaboration, and the respect such as the system on hardware standards, application software, interface, communication, should hold to high mark appoint self-ordained standard.
It is reported, two draft standard of server of homebred razor blade had been drafted end, discussed detail on the working conference yesterday, hopeful makes national standard formally this year; In the meantime, high mark appoint after afterwards has established the bit server working group of 9 months, new established energy-saving working group, in order to assist the energy-saving standard of server of relevant section formulate.
Homebred and abnormal mobile phone is exhibited besides hang scorch of camera lens optics to take a picture mobile phone
December 31, 2007
Thank the deliver of faceless personage
The person that says compatriots lacks originality can close your mouth, the mobile phone of original MTK platform is OK also glazing learns scorch!
See these graphs just know we are so homebred the originality of the manufacturer gathers together to be centrally on solution of a compositive mobile phone actually, MTK- - want you to want only, I am OK. Either 4000, either 3000, be 998!
Everybody of special also reception is based on more introduction of homebred mobile phone gives the strange interesting originality of MTK authority.
Player of homebred the thinnest MP3 can be put in calling card to place
December 25, 2007
Engadget message:
Let me guess. . . You are searching deft, as credit card size, MP3 broadcasts a function, still have beautiful drip black-and-white dish? Hey, our happen to has a thing to be able to introduce you! , not be you those who want that. This homebred USB Flash Card MP3 Player(is understood really simply) the capacity that has 2GB, inapproachable poor body drive, return those who have MP3 and WMA to broadcast a function, and must USB dish function. Without screen? Request, it is the Ye that is put technically in your billfold! If you are avowed be this product future is master, try to be searched on ave lane or auction website please check one time, price simply 300 the left and right sides.
Deficit of homebred mobile phone: Swan first deceive holds banter high north field holds Quan high
December 20, 2007
Will tell to enterprise of domestic mobile phone, the summer of firm this year past more resembling is an endless cold winter. Had announced half annals showed 2007, a few main mobile phones produce an enterprise to be in deficit condition entirely.
Sum up deficit reason, they happen to coincide the ground mentions the market to go up long except the machine of a vicious person manipulating sb or sth from behind the scenes that does not go. Machine of a vicious person manipulating sb or sth from behind the scenes resembles ” cancer cell ” spread everywhere in the market euqally, let Xia Xin, wave guide the star of markets of these domestic mobile phone people profit all is broken. Analyse further can discover however, deep-seated reason remains dug.
As technical development, mobile phone besides ceaseless aggrandizement its communicate inherently outside the function, still was gifted function of more vogue, recreation. The addition of these functions, in ceaseless aggrandizement each brand adds mediumly in consumer memory value, and in the market focus of translate into demand.
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