Microsoft is denied low mobile telephone will be turned in Chinese country
September 2, 2008
Be in of home ” mountain fastness machine ” when rural market is popular, a few days ago, tycoon of software of a whole world — Microsoft ” rural mobile phone will be rolled out in China ” the mobile phone trade that media coverage allows whole China feels enormous pressure again.
The reporter calls courtyard of Microsoft Asia project yesterday, a controller denied Microsoft to will produce the information of the mobile phone to our newspaper reporter, the relevant report of media may be the original meaning that misunderstood courtyard of Microsoft Asia project, the mobile phone that Microsoft will be good at as always in oneself has research and development on the operating system.
Reporter paragraph Chen group
Report from our correspondent recently, have media coverage, zhang Hongjiang of dean of courtyard of Microsoft Asia project expresses when accepting this media to interview, a year half before, courtyard of Microsoft Asia project has put forward a name to be ” Fone ” plan, pass ” Fone ” plan, implementation Microsoft cuts market of Chinese mobile phone from rural proceed with.
Rural mobile phone is a plan only at present
The report still says, price of mobile phone of this kind of country is low, include ” farming ability knows newly ” , ” mayor phone ” wait for a setting. Because mobile phone of this kind of country emphasized the link of mobile phone and television, because this can be passed ” Fone ” the plan turns the mobile phone into computer. Because there had been the global IT tycoon such as Google to cut mobile phone market before this, because this should report,caused the great attention of the personage inside course of study.
The reporter contacts a controller of courtyard of Microsoft Asia project yesterday, this personage expresses, microsoft won’t undertake the mobile phone is produced, the report is the result of information asymmetry, because media may be misunderstood at that time the meaning of Asian academy.
This personage expresses, the research and development that Microsoft pursues mobile phone operating system has had 10 years of histories, regard a whole world as famous software firm, microsoft henceforth also will dedicated go up in the research and development of platform of mobile phone software, the research and development of hardware of impossible sortie mobile phone and production.
In the meantime, this personage says to introduction of our newspaper reporter, the rural market that Microsoft is pair of China really has undertaken survey, because this put forward ” Fone ” plan, and pass ” Fone ” the simple function that plans to be able to realize rural user to achieve PC with the mobile phone. But this personage expresses, “Fone ” the project of a hatch with the actually medium research and development of mobile phone operating system of whole still Microsoft, had not come out at present.
Afore-mentioned personages still express Microsoft, be being returned at present about rural mobile phone is a plan only, want to roll out really, microsoft just also combines hardware OEM firm one case, provide software platform.
Pressure of homebred mobile phone already very big
And a chief of firm of homebred mobile phone expresses to our newspaper reporter, the extruding of foreign brand and ” mountain fastness machine ” make trouble had let mobile phone of card of home made product taste suffering, and the Microsoft that regards software as the tycoon enters market of rural mobile phone really, domestic brand will not make fun of thoroughly really.
Where where does Microsoft go to nervous?
Because Microsoft has actual strength of powerful research and development, include capital and talented person, and rich Chinese market runs experience. In the meantime, this personage expresses, once Microsoft enters a certain field, other competitor will face enormous pressure, like the net scene company that becomes a browser in those days and the malic company that make an operating system.
Tags: denied, low, Microsoft, mobile, telephoneAdvertisement
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