In search uploads pilfer edition MP3 actively to check: IFPI meaning is knocking hill shake Baidu

August 10, 2008

IFPI is right in the blow of search, more understandable to knock Shan Zhenhu, this tiger is Baidu

- our newspaper journalist is serious

The suspicion of record company got confirming, chinese music searchs business people the person that have steal what is trusted to one’s care as expected — oneself upload pilfer edition music, oneself search oneself.

On March 11 afternoon, network of state of Heibei dark blue connects a doorway to blocking ten people that wear copyright bureau uniform up, they want to connect computer room search to check a server that puts address of a few specific IP into the net.

Because be in before today, bureau of Heibei province copyright receives association of IFPI(international disc) the administration of chief delegate Guo Biao complains Chinese area, the Tibet in the website that 9 addresses show to network of the state that it is dark blue is connected has music of many pilfer edition.

Pass the hard bargaining that is as long as a few hours, of copyright bureau execute the law personnel just is able to enter. One by admit, copyright bureau is opposite immediately 3 servers of correspondence of place of these 9 websites break a net to cut off the power, undertook sealing up for keeping registering. Sticking on these 3 servers ” the search in Beijing is online software limited company ” (the search in abbreviation) label and a paper strip for sealing.

Be in the office of bureau of copyright of dark blue city, opened the server that seals up for keeping on the spot, from among them the fish in a server 138 tort song.

On April 29, bureau of copyright of city of dark blue state is right in search makes administrative punishment: Instruct its to suspend tort action, confiscate the server that is used at tort, fine 100 thousand yuan. The highest forehead that 100 thousand yuan of amerce are Chinese administration amerce is spent, this also is the administrative punishment that China searchs the first times to pilfer edition music.

   My domain search my

Search CEO Chen Pei does not know to should feel to this misfortune is lucky still in. Unfortunate is medium search occupies China to search the market only the portion of 1.1% , this is Yi Guanguo time of market research firm this year the data first quarter, the practice of defalcate is not medium of search alone door secret Ji, unluckily it was gone to by capture.

The investigation because of Heibei copyright bureau from confirm of a certain flank this year in Feburary, source of company of musical copyright management (R2G) censures to what Baidu MP3 searchs. Fountainhead CEO Wu Jun says, they from 2007 second half of the year begins to use many 600 song to be searched regularly on Baidu, discover many search result origin is abnormal, some addresses cannot be opened at all, some addresses point to the website that has nothing to do completely with music.

In the search engine that this kind of phenomenon is in China exist generally. Fountainhead is compared Baidu and in search music searchs a result, only the jackknife of 13.97% is spent.

As having nearly hundred years history, the IFPI with pilfer seasoned edition is hit inside global limits, often arrive than fountainhead apparently. After a month that issues them to figure in Beijing in fountainhead, they are in distance Beijing the dark blue city of 200 much kilometers found evidence. Actually IFPI acts earlier than fountainhead, be in early in November 2006, they stare at the search in going up.

“Always the link that comes from some a few websites appears in great quantities, and download rate is apparently rapid at other tripartite website. ” Zhang Jing of assistant of general affairs of authority of IFPI network dimension says, “These musical file links change ceaselessly everyday, can make the link won’t be used extensively so, and the discovery after information of registration book of check domain name, the enrollment of these 9 domain names information, register date all breathtaking accord. We have reason to suspect, this is by no means common, common illegal memory the tripartite website of a few music files, however the organization has aforethought large-scale tort behavior. However the organization has aforethought large-scale tort behavior..

   Song Ke and Baidu end honeymoon

IFPI is right in the blow of search, more understandable to knock Shan Zhenhu, this tiger is Baidu. Association of Chinese music copyright, this China is the biggest, the orgnaization of representative of copyright of author of a general term for ci and qu that also is only government, its total a secretary in charge of sth bends Jing Ming to describe Baidu is ” distribution centre of the the biggest, most stubborn pilfer edition music ” .

Watch international data easily to show, baidu is engine of search of Chinese rank first, market share is achieved 60.7% . And the 2nd Gu Ge is searched without special music, tertiary Yahoo China is sentenced to be defeated in the lawsuit that waited for international record company with Wanner January last year, the court thinks Yahoo China searchs tort of pilfer edition music, sentence punish 210 thousand RMB. The 4th is medium search, nevertheless it has the market share of 1% only.

So, IPFI makes do with administrative measure all the time in search, the purpose is fast, and do not depend on economic redound — what don’t 100 thousand yuan calculate really to a company, and in search estimates also compensate does not give how many money. Coping with Baidu is contrary, IFPI chooses judicatory method all the time, although compare slow, but redound is objective — IFPI is 9 million dollar to the amount of Baidu lawsuit. Last year in January, they scored a success to the lawsuit of Yahoo China.

The response that Baidu criticizes to coming from record industry is, “Include the 100 generation, international record company that rolls stone to wait to have reputation most inside, 60 record company undertook Baidu peace treaty cooperate, market of include country music almost the record company with active above of half the number, undertake disc promotion and advertisement are divided into the attempt that waits for new-style trade pattern. The mode that Baidu initiates is inside global limits, made important contribution for the healthy progress of industry of whole number music. Made important contribution for the healthy progress of industry of whole number music..

Be in last year, public figure of group of a few disc still thinks the collaboration with Baidu can create a brand-new commercial pattern really, but the collaboration that passes half an year, they are disappointed. This includes to add up to cornfield CEO Song Ke too among them.

Because Ke Ceng of the Song Dynasty is the earliest with bell of colour of Chinese mobile collaboration become famous overnight achieve instant fame, his subordinate singer knife man is become on colour bell year of gain is close 5 million yuan, achieve myth. From now on later, song Ke becomes Chinese record industry to embrace the delegate of digital music, the Song Dynasty stalked or branch last year and the collaboration of Baidu is he wants to be in attempt besides wireless domain.

Cooperative means is: Accredit Baidu uses Song Ke to add up to the copyright song with subordinate cornfield too, try freely on MP3 search for the netizen listen, baidu and Song Ke are divided into to downloading the advertisement of the page. Baidu and the 100 generation, collaboration that rolls the record company such as stone also is similar pattern.

“Add up to cornfield and Baidu to have too be as long as the experiment of 6 months period, the beginning of the year ended the cooperation with Baidu eventually this year. If the musical link of Baidu is all lawful, this kind of cooperation can be built, but the song that now is us, link of edition of authorised edition, pilfer exists at the same time, the original intention that short of cooperates. ” Song Ke says, “Baidu has fund already, have technical actual strength again, but the supportive manner that does not have pair of originality industry. But the supportive manner that does not have pair of originality industry..

And 100 generation and roll stone to also face Song Ke’s same dilemma now.

   Record industry is boycotted together

On June 3, sound of Wu Jun and association of Chinese music copyright, China resembles copyright collective managing the collective such as association, IFPI to issue statement, appeal each are big advertisement advocate careful consideration, the medium that whether is still being kept in pilfer edition behavior — advertisement puts in on Baidu. “We had contacted two ad business, they react very the front, evacuate advertisement puts in. ” Wu Jun says.

This is first time of industry of domestic and international record go, together to Baidu rise in revolt. Because record industry is in-house the relation is complex, add the temperament of artistic circle, organize cooperative difficulty. The practice of Baidu is checkmate of one by one, who is made an appointment with with Baidu autograph first, who can get additional benefit.

Through combat of these a few years, the person of record industry reachs consensus gradually, the foundation that cooperates with Baidu is — Baidu is acknowledge a mistake, stop link of pilfer edition music, and make compensation.

Li Changqi of general manager of division of Asia-Pacific of company of copyright of China accept music (Monica Lee) says: “A day of sound clicks Baidu happily the quantity is 100 million, baidu should pay Wanner one year a few copyright fee of 100 million. Baidu should pay Wanner one year a few copyright fee of 100 million..

“We still can have new act this year, IFPI has hope very much to hitting pilfer edition. ” Guo Biao says. Face the condemn of disc bound, up to now, baidu nots throw the troops into battle all the time.

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